What are the SEO optimization tips and precautions?

SEO work must understand the principle of search engines, and we, as a competent SEO optimizer, the guardian of search engines, have to understand its operating rules, working principles, habits, advantages and disadvantages, and at the same time, it is not necessary to understand the theory, but also need to continue to practice, through practice to get the truth, through practice to gain experience. So how exactly do search engines work?

1) Crawling crawling is the most important part of the search engine work, crawling the web page back for analysis, we should also know that when we search, we basically get the results in seconds, and get the results you want in such a fast time, it can be seen that the search engine is to do this part of the work in advance, if not, then think about how much time and energy will be spent on each search, in fact, according to my understanding, it can be divided into three small parts:

1. Scrape all web pages in batches, the disadvantage of this technology is that it wastes bandwidth and is not timely.

2. Incremental collection, making technical improvements on the basis of the former, crawling updated web pages, and removing duplicate content and invalid links.

2) There are usually two ways we need to understand in the process of link crawling, now let's understand the depth priority and breadth priority.

1. Depth first.

The spider starts from the top a, for example, from a - f - g, then from a - e - h - i, and so on.

2. Breadth is preferred.

It mainly refers to the spider finding multiple links on a page, crawling all the first layers first, then the second layer, and then the third layer. And so on.

3) For duplicate web pages, we need access columns, and we also need a mechanism to collect important web pages.

1. For search engines, if some web pages are crawled repeatedly, it is unfair and wasteful of bandwidth, and it cannot enhance timeliness. So search engines need a technology to avoid duplicate web pages. At present, search engines can record this process with a visited list and an unvisited table, which greatly reduces the workload of the search engine.

2. Important web pages need to be included, because the Internet is like the sea, it is impossible for search engines to crawl everything, so different strategies need to be used to collect some important web pages, which can be achieved mainly through several aspects, such as: the smaller the directory, the more conducive to user experience, saving spider crawling time; High-quality external links increase the authority of the web page; The information is updated in a timely manner to improve the patronage rate of search engines; **The content is of high quality and highly original.

Different enterprises, the difference of the industry, in the network promotion should be the same, Wangdao can help you plan a series of intended customers will care about the word, the formation of the intention of the keyword system, according to the actual situation of their own enterprises, so that the number of views into conversion.

Peers are in front of me, what to do, buy a Wangdao system to optimize the first **, I didn't expect the ranking to really go up, but also ranked in front of peers, the original competition in addition to bringing elimination, but also bring vitality and progress.

2. Internal optimization.

1) **The content should be original.

2) Structure (tree-like link structure).

3) Optimized title, keywords, description, head, and alt.

3. External optimization.

1) External links (quantity, quality).

2) Forum signature.

3) Blogging. 4) Find the ** of the competitor in the chain.

5) B2B with high weight, classified information platform, interactive information platform to publish information.

If you don't pay special attention to the SEO process, it is easy to make some problems appear, which will affect the promotion effect of the whole SEO. The following is a brief introduction to what are the precautions for SEO.

2. Internal optimization.

1) Content is king, clear positioning (** positioning).

Professional image (**style, choice of domain name).

Concise structure (logical structure).

Real content (all-round display, timely update, seeking practical information) 2) structure (tree ** link structure).

3) Optimized title, keywords, description, head, and alt.

3. External optimization.

1) External links (quantity, quality).

2) Forum signature.

3) Blogging. 4) Find the ** of the competitor in the chain.

5) Youmeng B2B with high weight, classified information platform, interactive information platform to publish information.

I believe that there will be a reward for paying.

For example, your main keyword should be optimized with the homepage, the main keyword is generally selected 3-5, and the long-tail keyword is optimized by the article page, my suggestion is to optimize a long-tail word on an article page, which is not very strict, but not more than 3 at most. Because the weight of the article page is limited, if there are too many, the page weight will be reduced.

Keywords should appear in tags and tags on web pages, but many people don't know why. In fact, the role of keywords in these two tags is to highlight the position of keywords, when the search spider crawls a page, it is read from top to bottom**, the first text he grabs, it thinks it is very important, so the closer your keyword is to the top of the page, the better.

The density of key words is the proportion of the number of occurrences of a keyword to the total number of words on the page. We shouldn't deliberately pay attention to the density of keywords, and we should let the appearance of keywords go naturally.

SEO in the narrow sense is all about ranking for keywords. Mainstream keywords are basically difficult to do. There are countless manufacturers in each line, so mining keywords is a very particular technology, mainly the development of long-tail words, different from the main keywords, the number of long-tail words is huge, and it can be widely embedded in the inner pages of **, which is of great help to improve traffic, and studies have shown that 70% of **traffic is brought by long-tail words.

I'm also a newbie. Hope it helps:

1 If your business is regional, facing customers in a geographical range, or if the sales channel has not yet been expanded, it is recommended to use regional keywords such as Shanghai + product name and so on;

2 If your business belongs to the original ** piece, you can use the product name + raw materials or accessories (raw material production, raw material supply, original grinding beam sales) and so on. In the same way, if you are doing the downstream of the industrial chain or after-sales, you can use Momo** Momo after-sales, Momo maintenance and so on.

3. If the main user of your product is a collection of people with common characteristics, such as students, workers, post-80s, pregnant women, etc., it can be included in the formation of long-tail words.

The above methods are relatively easy to understand, I hope to inspire you to create your own unique long-tail words, so I believe it will be of great help to SEO!

As for the things to pay attention to, the main thing is to avoid high competition for SEO keywords. For example, the connotation of keyword intra-radical travel is too broad. Mainly product names, such as refrigerators, mobile phones, computers, and the like.

And then there is the fact that brand owners should pay attention to the product brand name such as Apple Computer and so on, basically you can't do good results.

But it is very important to choose keywords, to see how many people search for this Yinyu word every day, and to analyze whether this word is good or not. The key word I do now in the Hungry Mountains is Alpine Blade Rock Sugar... Not very easy to do. The competitiveness is relatively large.

If in the SEO process, it is not the only pants to pay attention to simplicity, and it is very easy to make some problems appear, thus affecting the promotion effect of the entire **. Let's give you a brief introduction to Hail Oak, what are the precautions for SEO.

There are three main points. 1: Optimization is the pyramid of judgment.

2: The key main Tambi word is changed at the top of the paragraph.

3: Only when the foundation is laid well, the main word can be used, so the amount of long-tail words in the early stage should be optimized.

SEO question answering group, help each other, do not disturb if you are not sincere!!

Let me tell you about it, and the pusher will know.

For example, your main keywords should be optimized with the homepage, the main keywords are generally selected 3-5, and the long-tail keywords are optimized with the article page. Because the weight of the article shale locust is limited, if there are too many, the page weight will be reduced.

Keywords are supposed to appear in the tags and tags of a web page, but a lot of people really don't know why. In fact, the role of keywords in these two tags is to highlight the position of keywords, when the search spider crawls a page, it is read from top to bottom**, the first text he grabs, it thinks it is very important, so the closer your keyword is to the top of the page, the better.

Keyword density is the proportion of the number of occurrences of a keyword to the total number of words on a web page. We should not deliberately pay attention to the density of keywords, and should let the appearance of keywords go naturally.