How to design the album sample, how to make the picture look harmonious and unified?

Album design is according to the requirements of customers, the design of the beautiful picture, the arrangement of reasonable content layout, it looks like a pleasant way to read, more can reflect the spirit of the content, this is a good album design, you can consult the advertising company, such as St. Ma advertising, they are more professional.

It's about showing what you have the best strengths.

The requirements for album design can be summarized as follows:

Highlight the theme and content: Brochures are meant to promote a product, service, or brand, so they need to be designed with a clear message in mind. The content of the album should be prominent, and the typography and color matching should focus on visual effects.

It's best to use concise and powerful language and graphic elements to make it clear to the reader at a glance.

Unify the overall style: By unifying the overall style, you can enhance the recognition of the brand image and make the album more organized and coordinated. In terms of style, the design should abandon the show-off style and choose representative visual elements that are in line with the brand's cultural temperament.

Pay attention to the use of typography, color, fonts, and other elements: For album design, the key elements include typography, color, and fonts. Typography design needs to pay attention to the clarity and beauty of the layout, the color matching should seek to be coordinated and humanized with each other, and should be fine-tuned according to different audiences, the font requirements are clear and easy to understand, and the readability and aesthetics are balanced.

Creative visuals: Lines, colors, patterns, and other elements can be used appropriately to enhance the visual effect, but they must be applied at a professional design level and in conjunction with the book's target audience. Don't let the elements be too obtrusive and dazzling.

Design with a sense of quality: The album also needs to have the quality of a brand business, and the unique production process materials and cover design can increase its sophistication and attract readers to continue its impact.

Efficient and practical design: The album is not only a kind of promotional literature, but also a kind of product manual that is easy to carry, easy to keep and use. Therefore, the design should also pay attention to the functionality and practicality of the album, such as choosing the right paper, typesetting, etc., which is more conducive to its use experience.

In short, a good album design should consider the above multiple requirements, not only to highlight the theme of publicity, but also to meet the needs of the audience, and at the same time pay attention to visual effects, layout composition and text content, texture and other aspects of optimization and adjustment, in order to finally make the album achieve a beautiful atmosphere, easy to disseminate, efficient and practical publicity theme and promotion effect.

The above is the answer of Zhonghui Design (a professional album design company), I hope it can help you.

Zhonghui Design original brochure design.

Process selection. That is, the choice of printing paper, grams, and process is also an important part of album design and one of the factors that determine the quality of the finished album.

elemental use. Conceptual elements of album design: The so-called conceptual elements are those things that do not actually exist and are invisible, but can be felt by people's consciousness.

For example, we see a figure with sharp corners and feel a little bit above, and there are edge lines on the outline of the object. Conceptual elements include: points, lines, and surfaces.

Visual elements of the book design: Conceptual elements will not make sense if they are not reflected in the actual design. Conceptual elements are usually embodied through visual elements, such as the size, shape, color, and so on of the graphics.

Relational elements of album design: How visual elements are organized and arranged on the screen is determined by relational elements. Including: direction, position, space, center of gravity, etc.

Practical elements of album design: refers to the meaning, content, purpose and function of the design.

The most important element of album design: combining enterprise products, industries and corporate vi, etc., so that the designed album can not only let the audience identify the industry characteristics of the enterprise at a glance.

Visuals. 1. Color conditioning (using the contrast and saturation of color to condition, disperse, and the visual center has an impact on vision).

2. Elements (using the addition and deletion of auxiliary graphics in the picture to induce part of the visual attention).

3. The use of the background (considering the overall pattern, using the original conditions of the background, and leaving the parts that can disperse the vision appropriately through some skills).

4. Use brightness and darkness (use the strong contrast of light, refraction of light, and the extension of light to control the degree of visual dispersion).

5. Use of visual illusion (visual space and visual error created by visual illusion).

6. Visual breakthrough (using a small degree of destruction to the overall idea to achieve the effect of visual dispersion).

Zhonghui Design (professional model Sencha brochure design company) answer:

The design of corporate brochures plays a crucial role in brand image and marketing effectiveness. Here are some suggestions for brochure design:

1.Unified theme: Brochures should have a unified theme and be consistent throughout. Choose topics that are relevant to your company's core business or philosophy, and ensure that the entire brochure content, ** and typography are tightly knit and coordinated.

2.Highlight your brand's logo: Your brochure should highlight your company's logo so that readers can notice it at a glance. Logos need to be nested across pages and kept stylistic.

First, the visual effect is the same, so that the public can remember and recognize it more deeply.

3.Use of image and color: Image and color are key elements of a corporate brochure.

Use clear, high-quality ** colors and fonts that match the theme of the brochure, company image and style to interpret complex information. At the same time, leave a blank space to make people feel happy and keep the customer focused.

4.Message display: Important information must be given special emphasis. You can make it stand out by displaying important information in the page with three-dimensionality, shadows, glowing, highlighting, and zooming in.

5.Be concise and concise: Your corporate brochure needs to be extremely concise and to the point. Most audiences can't afford to spend much time reading brochures, so designers must use a small amount of text and design elements to convey important information and guide the reader to reflect on the whole picture.

6.Layout and formatting: The layout and formatting of the page should be clear. Any text, images, or other elements need to be properly aligned, and the word and line spacing need to be evenly proportioned, and a certain indentation should be set according to different copy paragraphs, so as to keep the page layout uniform and neat.

In short, a successful brochure needs to closely combine the company's brand concept with the needs of the target audience, determine the theme style, use a variety of visual elements to highlight the core value advantages, and adopt a simple and focused content model to increase the attractiveness and legibility of the brochure, and finally achieve the catalytic effect of corporate image promotion and Chunwei sales.

1. The size of the album is not fixed.

The most commonly used album size is A4 size, 210mm*285mm per page;

Slightly smaller than A4 is B4 size (more economical), 185mm*260mm per page;

Square size (more atmospheric and high-grade), 210mm*210mm, 250mm*250mm, 285mm*285mm;

High-grade album size, 250mm*370mm;

Luxury high-end size (products are mainly high-end products, high-end brands), 285mm*420mm;

The resolution is 300 and the bleeding is 3mm.

2. Design the cover or content first.

Again, there is no fixed statement for this, depending on personal habits, I personally like to design the content first and then design the cover.

3. How to match the overall design style and color of the album?

The color style of the album is generally determined according to the content of the album, that is, what is the main content you need to display? What is the product? Generally related to medical treatment, green and blue; If you want to make a product, you need to see what the product is; And you need to take into account the color of the logo, and the overall color should match the color of the logo.

4. How to typeset and design the catalog table of the product album?

The catalog can be designed after the content is finished, but you need to think about the content of the album and the order of display before designing.

5. The album is mainly based on **, and the introduction is the auxiliary, how much ** is appropriate to put in a page?

**For the sake of beauty, the appropriate addition of text descriptions can improve the overall quality, but the theme of the album can not be forgotten. Albums are not always better, the point is to highlight the theme. The specific amount of ** depends on the situation, because**There are big and small, and the theme of each page is different, so you can't draw a direct conclusion, but don't put too much on each page, try to control it within 6 sheets.

6. How to control the number of pages in the album?

Determine the content first, and then start designing, in fact, at the beginning of the design, you have already determined how many pages this album will have, don't design a page to think about a page, you must first think about the content of each page.

As a promotional tool, the basic function of the album is twofold: one is to shape the corporate image, and the other is to promote product sales. Typography is a collection of graphics, text, color and other comprehensive elements of the concentrated embodiment, in the album design, the quality of the layout design directly affects the quality and visual effect of the album, it plays a pivotal role in the expression of the meaning of the album design.

1. Determination of the theme of layout design. The layout of the album is the expression of the content of the album and the visual effect presented by the content. Designers organize and analyze their own album layout Nabi version design ideas.

2. Adjustment and optimization of layout details and localities. In the case of the layout structure between the whole album, it is in line with the design goal of the album. Adjust design details such as appropriate colors, fonts, font sizes, white spaces, gaps, etc.

3. Decorative design of album header and album footer. Add simple color blocks and lines to the header to decorate the pages of the album and become a supplement or embellishment to the picture.