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Dong Mingzhu and Xiaomi Lei Jun's five-year gambling contract is nearing the end. During the 2018 Annual Meeting of Chinese Business Leaders, Dong Mingzhu of Gree Electric Appliances said in an interview that the gamble with Lei Jun has basically won.
Dong Mingzhu said that in fact, the gamble with Lei Jun itself has no meaning, and the two are not comparable. Because Gree is engaged in the real economy, while Xiaomi is engaged in the Internet, it is asset-light.
A few days ago, Dong Mingzhu announced that Gree Electric's operating income in 2018 increased by more than 50 billion yuan. In September this year, Gree Electric has completed the goal of last year. Gree Electric's revenue in 2017 was 100 million yuan, which means that Gree Electric's revenue in 2018 will reach 200 billion yuan.
According to Xiaomi's financial report information, Xiaomi's revenue in the first three quarters of this year was 34.4 billion yuan, 45.2 billion yuan and 50.8 billion yuan respectively, with a total revenue of 130.4 billion yuan in the first three quarters, and there is still about 70 billion yuan of space from 200 billion yuan. Based on all the considerations based on this data, Dong Mingzhu said that the five-year bet with Lei Jun has been won, because Gree is doing the real economy, while Xiaomi is doing the Internet, which is asset-light, so Gree and Xiaomi are not comparable.
Dong Mingzhu's words can be analyzed from two levels, or can be understood from two aspects. On the one hand, Dong Mingzhu has won the battle in the face of Gree, and treats the gambling contract with Lei Jun with a generous attitude, giving Lei Jun a step down. Even if this bet was provoked by Dong Mingzhu, there would be no damage to the other party; On the other hand, it may be that Dong Mingzhu is continuing to shout at Lei Jun, provoking Lei Jun with such a tone, he is the winner, and Xiaomi should not compete with Gree again.
From the perspective of growth, Xiaomi won by a big margin; Judging from the thinking, decision-making and judgment of the two running enterprises, it must be Lei Jun's big victory! Therefore, Miss Dong is also right when she says "we are not comparable", so it seems that the bet between the two sides is about to end in a tie and a win-win situation! Of course, such a "big gamble" is illegal in our country, but we are still very happy to see that they can take a little bit to do public welfare.
However, judging from the tone and behavior of Dong Mingzhu's speech, I feel that the flavor of reconciliation is stronger, and he does not take the gambling contract seriously. The key depends on whether Lei Jun can respond. If Lei Jun is determined to gamble, Dong Mingzhu has no choice.
What we hope to see is that Lei Jun at this time should take Dong Mingzhu's words and make a statement to avoid causing harm to everyone, so that this gambling contract can be passed relatively smoothly.
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Because the air conditioners made by Gree are particularly good, and there are many other industries, Xiaomi can't compete.
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Because Gree also has a certain strength, it is difficult for them to shake.
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Because Gree's involvement in a wider range of businesses, and the rise time is earlier than Xiaomi.
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Because everything is indispensable to life, it is difficult for them to distinguish a winner from a loser.
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This is mainly because Gree is really powerful, and the technology is really good.
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Because Gree's position in air conditioning has always been difficult to shake, basically there is no opponent.
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I think there are many reasons why Xiaomi is difficult to shake Gree, such as the distribution of talents.
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Because Gree's words are still very powerful, in terms of technology.
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The two markets are different, so they can't be compared, let alone compared.
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In fact, the market direction of these two companies is different, and it is impossible to make comparisons.
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The entrepreneurial knowledge behind the 55-year contract and the five-year contract between Xiaomi Lei Jun and Gree Dong Mingzhu is as follows: 1. Insist on innovation: Xiaomi Lei Jun and Gree Dong Mingzhu both emphasize the need to adhere to innovation and constantly introduce new products and services to meet the needs of consumers. 2. Establish a brand:
Xiaomi's Lei Jun and Gree Dong Mingzhu both emphasized the need to establish their own brands in order to better promote Ziqin's products and services to the market. 3. Grasp the market trend: Xiaomi Lei Jun and Gree Dong Mingzhu both emphasized the need to grasp the market trend and adjust products and services in a timely manner to meet the needs of consumers.
4. Establish customer relationships: Xiaomi Lei Jun and Gree Dong Mingzhu both emphasize the need to establish good customer relationships in order to better promote their products and services to the market. 5. Grasp marketing opportunities:
Xiaomi's Lei Jun and Gree Dong Mingzhu both emphasized the need to seize marketing opportunities and make timely use of new channels and new technologies to increase the sales of products and services.
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One has a current annual sales of 100.5 billion, and one has an annual sales of 30 billion.
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Hi! This is unpredictable, but I believe in Xiaomi.
For the first time, this book clearly sorts out Dong Mingzhu's thinking and practice of Gree's famous brand strategy, professional strategy, original franchise sales model, channel innovation, quality management, etc., reveals the mystery of Gree Electric's best-selling Dong style, decrypts Dong Mingzhu's "philosophy of struggle", business style and unique personality charm, and truly discloses Dong Mingzhu's mental journey as a female entrepreneur in the fierce business war. This is a work that comprehensively interprets the management ideas of Dong Mingzhu, a representative of "Made in China" and president of Gree Electric Appliances.
Because Dong Mingzhu is in a high position, and his brother wants to use the relationship between brother and sister to do something inappropriate, Dong Mingzhu directly chose not to associate with his brother. And Dong Mingzhu's brother also didn't understand his sister's approach, and didn't understand why his brother was unwilling to help. In fact, from Dong Mingzhu's point of view, such an approach is reasonable, after all, sometimes it is easy to use the relationship of relatives to do something inappropriate, so in business, even if it is a brother, it is necessary to distinguish it. >>>More
Is it the pearl ceramics of Chafang Village, Loess Town, Jiajiang Town, Leshan, Sichuan? Which pearl ceramics are very good, I have learned before, the pearl ceramics process is more mature, the quality is very good, you can buy it.
Later, through her own efforts, she re-expanded the company. Makes a lot of money. She is a very powerful woman.
No. Because housing prices are very high now, if 80,000 employees are given a house each, it will be a big expense for the company, and now that the Internet is so developed, if it is really gifted, it is impossible to have no news on the Internet.