E commerce anchors have changed to formal jobs, should the threshold be raised?

Yes. At present, e-commerce anchors are mixed, resulting in a multitude of live broadcast platforms, and relevant departments should raise the threshold.

The threshold should indeed be raised, not everyone is suitable for being an e-commerce anchor, at least they must have a certain degree of eloquence.

Yes. As a formal type of e-commerce anchor, you should have the corresponding professional ethics and relevant knowledge of the product.

The threshold can be raised, so that everyone has a comfortable e-commerce environment, which can not only improve the quality and level of service, but also allow everyone to make money.

The epidemic has driven the development of stalls and e-commerce, and many people have chosen to start their own businesses under the premise of being unemployed together. E-commerce anchors on the Internet have become the choice of many people, and the current development trend is getting faster and faster, and it has been transformed into a formal job. Raising the threshold of employment is a thing that must be done, and maintaining an attitude of preferring shortage to excess, will make the quality of China's e-commerce host country higher and higher, and drive more development.

The threshold should be raised, because the behavior of e-commerce anchors will have a certain influence on many people, so it is better to raise the threshold.

1. The conditions required for e-commerce anchors are:

1. Have an obvious personal style The threshold for being an e-commerce anchor is not high, and you don't even need the talent and good looks of an entertainment anchor, so if you want to stand out among many anchors, you must have attractive personal characteristics or accurate personal positioning, so that people can remember you and accumulate fans.

2. Have a strong affinity The ultimate goal of e-commerce anchors is to sell goods, and the more fans trust you, the better the conversion of your goods, so affinity is also essential.

3.Possess some professional knowledge.

At least you must know how the product functions, features, and cost performance of the products you bring are well-understood, which is responsible for the fans and the credibility of the anchor itself. It doesn't matter if you don't understand it at first, you can gradually accumulate and learn this professional knowledge, and the more professional you are, the higher the trust of your fans will be in you.

4.Have certain sales skills.

The anchor with goods can have average appearance and no talent, but his eloquence must be good, and he must have certain sales skills. For example, finding the highlights of the product that can hit the fans, and using methods such as strengthening the sense of affordability and urgency to arouse the audience's desire to buy.

5.Ability to be enthusiastic at all times.

The anchor had better be full of energy and always be enthusiastic in the camera. This is difficult to do at the beginning, because there are no fans and traffic in the live broadcast room of the new anchor, and they can only talk to themselves in front of the camera, many newcomers will be disheartened at this stage and can't lift their spirits, and there is no paragraph in the speech, and even bow their heads and play with their mobile phones, which is very bad for the audience who will enter the live broadcast room at any time.

2. The job responsibilities of e-commerce anchors are:

4. Introduce the company's products to fans, increase product ** and increase transaction volume.

To do e-commerce live broadcast, you need to prepare live broadcast equipment, and you must have a fixed time, activity and interaction.

1. Live broadcast equipment.

There is a saying that "sharpening knives does not mistakenly chop wood", since you already want to do the live broadcast industry, then the required live broadcast equipment must be prepared in advance, for example, the equipment required by the mobile phone platform is mobile phones, mobile phone sound cards, and microphones; If it is a computer platform, the equipment required are: computer, camera, computer sound card, and microphone.

2. Fixed time.

If you can only come for an hour or two a day**, or just once in a while, then it is not surprising that no one places an order, because no one knows you, no matter how good you are, no one knows, then it is still equal to zero.

3. Activity and interaction.

Don't be an anchor who can only be a mechanical **** and introduce products, let alone simply chat with users, if there are users who place orders, this is called "flickering". On the contrary, to sing, to do more advantageous programs, so that users appreciate you from the bottom of their hearts, this is called "conquest".

Hope it helps you and please thank you in time.

1. The money is at least enough for you to set up the platform and run it for a year! 2. People, your money should first be used to form a professional team, and product managers, technical directors, and marketing directors are the most important links in this team. 3. For the product, the product manager you ask should have a good enough vision to find the entry point in your field and the profitability of the product.

The technical director estimates the erection cost and schedule. The marketing director is responsible for packaging product selling points and opening up upstream and downstream channels. 4. Operation, this is not explained, there must be someone to operate the product.

If you are engaged in traditional e-commerce, you need an operation manager who understands procurement and logistics. In the long run, the development of the product depends on whether your operations manager and product manager are reliable. 5. Publicity, you have to attract customers from other channels and other platforms to your platform!

Or fool investors into giving you continued blood transfusions! This is the most money-burning part, if you can't afford to burn the front, it's all for nothing! 6. Sales, if you have done a good job before, this stage is the process of turning the product back into money or money.

1.As a ** anchor, you must first understand the goods in your live broadcast room, if you don't understand the goods, you can't broadcast live, or if you force the live broadcast, it may overturn.

2.has a certain psychological quality, such as the novice anchor is afraid to speak when he first starts broadcasting, or the verbal expression is not clear, and he is nervous, etc., if this skill is not exercised well, it is easy to form an embarrassing situation in the live broadcast room.

3.Because the live broadcast room is public, as long as it is a registered user of the platform, it can come in and post comments, so there will be some peers who come to maliciously evaluate, and there will be some after-sales problems that will be fed back to the live broadcast room, of course, there will also be some advertising parties to advertise, etc., which need to be handled by the anchor or the operation team, and if it is not handled well, it will have various degrees of impact on the live broadcast room!

The conditions required to be an anchor are generally to have a cheerful personality, good language skills, and certain skills, such as singing and dancing, cooking, drawing, etc.

E-commerce, live broadcast is definitely the most important thing. In fact, the most important condition for any job is work experience.

Will flicker, flicker, flicker, say important things three times!

Before we start a live stream, we must find our own live broadcast positioning and determine our own live broadcast style, so that you can make users remember you. The anchor must know the live broadcast content well, otherwise when the user asks you questions, you are likely to have the right donkey's lips, and after a long time, everyone will think that you are in vain.

For the new anchor who is about to start broadcasting, you can not have outstanding appearance, nor can you have amazing talents, but you must have a strong heart and have certain language skills, so as to better show the live broadcast content to users, whether it is the interaction with users, or the process of creating an atmosphere in the live broadcast room, it is inseparable from the language description of the anchor, and users must see your inner and know that you are an interesting soul, so as to retain users.

We must learn to create an atmosphere in the live broadcast room, so that we can retain the footsteps of users. You can set up game links and welfare links during the live broadcast to mobilize everyone's enthusiasm, and then use the traffic supplement or the number of clicks increased by overseas shopping traffic to create a pseudo-active atmosphere and arouse everyone's emotions.

For new anchors, try to avoid the peak period of live broadcast, so as to increase our ** degree, you can choose between 8 a.m. - 11 a.m., between 2 p.m. - 4 p.m. for live broadcast, the live broadcast duration should be controlled as much as possible at more than 2 hours, and the live broadcast time must be fixed, so that fans can develop the habit of timing **. I would like to share these with you today, and I hope we can all become better.

In fact, it is not difficult to do e-commerce live broadcast to bring goods, as long as you master certain methods and use various tools, you can create your own world!

First of all, if you want to be an e-commerce anchor, then you have to see what kind of e-commerce anchor you want to be? If you are a clothing or e-commerce anchor, then you must first have a good figure, and then you must have good eloquence and an understanding of the styles and fabrics of various clothing.

1.The requirements for e-commerce anchors are as follows:1.

The threshold for being an e-commerce anchor with an obvious personal style is not high, and you don't even need the talent and good looks of an entertainment anchor. If you want to stand out from the crowd, you must have attractive personal characteristics or accurate personal positioning in order for people to remember you and accumulate fans. 2.

An e-commerce anchor with strong affinity, the ultimate goal of the most splitting brother is to sell goods. The more fans trust you, the better your product converts, so affinity is also essential. 3.

It is necessary to have a certain amount of professional knowledge, at least to know the functions, characteristics and cost-effectiveness of the products it brings. This is a responsibility to the fans and also to the reputation of the streamer. It's okay if you don't understand at first.

This expertise can be accumulated and learned gradually. The more professional you are, the higher the fans' trust in you. 4.

Have certain sales skills. The anchor with the goods can have average appearance and no talent, but the eloquence must be good and there must be certain sales skills. For example, finding the right product can poke the highlight of fans, and use methods such as strengthening the sense of burden and urgency to stimulate the audience's desire to buy.

5.To be able to keep warm at all times, the anchor had better be energetic and keep warm in the camera at all times. It was difficult to do this at first, because the new anchor's live broadcast room had no fans and traffic, and he could only talk to himself in front of the camera.

Many newcomers will be disheartened at this stage, chat for a while, or even bow their heads to play with their mobile phones, which is very bad for the audience who will enter the live broadcast room at any time. 2. The job responsibilities of e-commerce anchors are:1.

Responsible for the daily operation of major live broadcast platforms, including high-quality short ** recording and live broadcast schedules, to improve user attention and viscosity; 2.Responsible for the introduction of new channels such as product shooting, live broadcast and live broadcast platforms, and short **; 3.Responsible for driving the atmosphere of the platform and forming a good interaction with users; 4.

Introduce the company's products to fans, increase the product rate, and increase the trading volume.

The threshold for being an e-commerce anchor is not high, and you don't even need the talent and good looks of an entertainment anchor, so if you want to stand out among many anchors, you must have attractive personal characteristics or accurate personal positioning, so that people can remember you and accumulate fans.

With the increasing development of science and technology, e-commerce anchors have turned into formal jobs, but in the face of this mixed network information, how to ensure the authenticity of online e-commerce anchors? Below, I will list a few points to teach you how to distinguish between real and fake e-commerce anchors: <>

Sometimes, we will be very excited to see the products they shoot on some software**, and we will buy products in their stores, but after waiting for a few days to receive the goods, we find that the actual delivery is different from the things in **, and when we communicate with the merchants, we find that the store does not exist, and we can only consider ourselves unlucky at this time. The correct way is to see the product ** very excited, to see if the product is sold at a higher price compared with the regular purchase software, if the shopping software is low, we can buy it on the shopping software, and there is a great guarantee for after-sales. If it is the lowest in **, we need to ask customer service whether the thing we buy is the product in **, and the brand and specifications of the product must be asked clearly.

Second, there are many live broadcast routines of the anchor, and the people who eat melons must not be fooled

When we are watching the live broadcast of the anchor, we will watch them promote the product, and in the face of some natural dramas directed by the anchors, we can just watch it, and don't buy the product. For example: the anchor and the merchant sell products in a microphone, the original price is 299 yuan, after the anchor's clever tongue, the price of the product is reduced to 99 yuan, at this time, people are already very moved, however, the anchor is still bargaining with the merchant, and there is already a meaning of quarreling if the price is not reduced, as an audience, there is already a kind of "anchor is so hard, has been helping us bargain."

and then gave the anchor a wave of gifts, and when the anchor finally bargained to 19 yuan, everyone felt that it was very suitable, so they hurriedly placed an order. However, the original price of this item may only be worth five yuan. <>

Therefore, everyone should consume wisely.

During live broadcasts, it shall be ensured that the information is true and lawful, and must not falsely advertise goods and services to deceive or mislead consumers. Do not take any form of false sales for traffic falsification.

The actions of e-commerce anchors should be observed for a long time, so as to ensure the authenticity of e-commerce anchors.

Generally, the anchor must have real-name authentication if he wants to start a live broadcast, so that the live broadcast platform can ensure the authenticity of the anchor.

It mainly relies on strict management system constraints and effective punishment measures, as well as the professionalism of e-commerce anchors.

E-commerce anchors mainly obtain a certain amount of income by selling goods. With the development of the Internet and the progress of e-commerce, e-commerce anchors have changed to formal jobs. However, among the anchors, there are also some bright grippers who do whatever it takes for the sake of profit, in order to attract people's attention, attract traffic, and conduct low-quality live broadcasts, which makes the audience's experience very poor.

How to improve the quality of anchors? I think there should be a lot of scrutiny in terms of platforms, and more regulation should be put in every room. The main responsibility of its supervision is to check the gold content of the anchor's live broadcast content and whether the content violates the rules.

Only in this way can the quality of anchors be improved and the e-commerce anchor industry gradually move on the right track. In addition, anchors should also pay more attention to their words and deeds in this regard, because anchor e-commerce is a public figure, and many of their performances will often be seen by their own audiences. It is possible that an unintentional act of respecting Hengqing will have a bad impact on your audience.

Thus being labeled as low-quality. In order to avoid this phenomenon, you should also abide by your own moral code and strive to improve the quality of your live broadcast. <>

The two professions of e-commerce anchors are indeed very popular, and they also earn a lot of money. Therefore, there are many people who want to break their heads for their own traffic and subscriptions, as well as popularity. Because as long as you keep the traffic, you will have the strength, and you will get the opportunity to make money.

Because the threshold for e-commerce and anchors is very low, there are many low-quality people who also rely on being e-commerce anchors to support their families. These people are completely unsuitable for this job, and they will have a bad impact on the audience. <>

Relevant platforms should put the question of how to improve the quality of anchors on the agenda. On the basis of the recommendations adopted, a corresponding interdiction action can be taken. So as to improve the quality of the anchor, so that the formal job of e-commerce anchor becomes better and more professional.

Anchors should also be strict with themselves and strengthen their own management. Pay more attention to your own quality during live broadcasts, pay attention to your own small problems and correct them, and believe that your live broadcast room can also become the cleanest and most civilized live broadcast room. <>