Why is the iPhone so expensive?

Apple's system Android can't be compared, Apple's system should be said to be a very user-friendly operating system, and stable, for example, Android phones generally take a year and a half, more and more system garbage, but the problem of the Android system is the same as Windows, some system garbage can not be cleaned up, and there are often crashes and stuck, but the Apple system generally does not appear in this situation.

There is also workmanship,Apple's workmanship is still in place,Although it was recently exposed to the news that the iPhone 6 can be easily bent,But it has nothing to do with its workmanship,Apple's mobile phone is more exquisite,Even if you put the current mainstream Samsung and Apple together,You can still feel some details of the appearance of Apple's mobile phone,It's a lot more exquisite,The feel is also very good。

There are many factors, but they can be divided into two aspects: one is the product, the second is the brand, and the third is the market. The product is the foundation, the brand is the bonus, and the market is the result.

First, Apple's products are really good, the smart phone market is opened up by Apple, touch screen, fingerprint recognition, camera, **** device, these things are the first to be done by Apple, and it is the best to do, and other manufacturers are just following.

Even though the competition in the mobile phone industry is so fierce now, Apple still beats the entire industry in the whole and several individual items: the A11 chip is about 1 year ahead of all Android flagships, including Huawei Kirin and Qualcomm; The Apple camera is used by many videographers for everyday photography; No other manufacturer can do Face ID yet.

It can be said that Apple may be surpassed in some individual aspects, but overall it is still undoubtedly the king.

Second, Apple has always been a representative of "high force" and has accumulated it for more than 20 years. A successful marketing campaign is simple, and it is even more difficult to maintain a consistent style for more than 20 years. The number of loyal fans that have amassed over the years is very impressive.

Third, everyone thinks that Apple is good and wants to buy Apple, Apple cannot satisfy everyone, plus the product itself has confidence, and the price is a little more expensiveNot only can it satisfy the people who really want to buy, but the company can also make more moneyWhy not?

All in all, Apple's mobile phone products are good, the marketing is good, and the pricing is expensive, and some people want it, but the pricing is not expensive, but it is a bit strange.

A good mobile phone, whether it is sold or repaired in the future, is very expensive! I generally repair small problems, Apple 50 yuan base!

With technology, and the fact that buying and selling are free, you can choose not to buy it.

It's all picked up by some people, if you don't buy it, will it be so expensive?

Hello, there is a market. Although most of the post-90s like Apple mobile phones, only some of the post-90s have bought Apple mobile phones, and others are still using them, such as oppo, Huawei and other brands of mobile phones.

Since Apple phones are so expensive, why the number of people using them is only increasing, which is also a question worth studying.

First of all, from a technical level, Apple and the core technology are used in the Apple mobile phone, the design is unique, the technology is excellent, the processor is running fast and other technical factors, even the design of the Apple font, Jobs also spent a lot of effort.

For the Apple mobile phones circulating in the market, they are expensive, and the average office worker can only look at them, but they cannot actually consume them. But another situation is not ruled out: the embarrassing situation of eating instant noodles for several months in order to buy an Apple mobile phone.

However, this self-satisfied consumption psychology in the past has also increased the sales of Apple's mobile phones to a certain extent.

In China, the Apple mobile phone was processed by Foxconn in Zhengzhou, and then "counted" as an export" product. An Apple mobile phone assembled in China is still so expensive to sell.

Some people say, "Chinese money is stupid", really sometimes feel that this seems to be "reasonable"! Consumption should be in line with one's own economic conditions, not to satisfy vanity, affecting one's own life, which is more than worth the loss.

Apple's mobile phone is ** high, but there are still a large number of buyers, why is this?

First, the cost of sales of Apple's mobile phone is relatively high, and it is impossible to go out too low. Therefore, in terms of the cost of sales, the market for Apple's mobile phones is determined. Apple's sales model is still very perfect, because Apple's after-sales service is responsible for itself, so there will be a lot of labor costs in the entire industry, which is also a very large expense for Apple.

Second, caused by the brand value of Apple's mobile phone. We know that any brand-name product** will not be too low. Since it is a famous brand, it is decided that ** cannot be low.

If it is reduced, it is equivalent to smashing your own brand, and other brands of mobile phones will also shrink their profits due to vicious competition. If it is too low, it will affect market behavior, lead to unfavorable factors in the industry, and destroy the industrial chain of the mobile phone industry.

Third, Apple's customers are all over the world. Apple mobile phone users are all over the world, and it is impossible to reduce the price casually because of one or two problems. It is precisely because of the huge user base of Apple's mobile phone that it can only be raised higher and higher, not lowered.

In the concept of consumption, the cheaper the thing, the more it cannot be sold, but the highest sales volume is not reduced. Just like pork**, when it is seven or eight yuan a catty, there are fewer people who buy it, and when pork rises to 25 yuan a catty, there are so many people who eat meat.

There are several reasons for this:

Brand effect: Apple is a world-renowned high-end brand, and its product design, quality and user experience have always been highly praised. Therefore, many people think that using an Apple phone can improve their image and social status.

Ecosystem: Apple's ecosystem is very well-established, including aspects such as hardware, software, and services. For example, Apple's iCloud service makes it easy for users to back up and sync data, while Apple's App Store offers high-quality apps.

Security: Apple's operating system is more secure than Anwu and Lingzhuo because it has better permission control and a stricter application review mechanism. This makes iPhones less susceptible to malware and viruses.

System optimization: Apple's operating system is more optimized than Android's because it makes better use of hardware resources. This makes the performance of Apple's phones more stable and smooth.

In short, Apple's mobile phone has advantages in terms of branding, ecosystem, security, and system optimization, which have attracted the favor of many users.