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Business System Signage System by Functional Category:
1. Outdoor signage.
1. The main body of the outdoor building name 2. The general plan of the regional distribution.
Signage 3, traffic signage.
4. Floor-mounted diversion signage 5. Standing propaganda column.
2. Indoor signs.
1. Floor-to-ceiling display board 2, general index of shopping mall floor distribution 3, shopping guide introduction signage.
4. Business hours signs 5, public warning signs 6, floor number plates.
7. Channel diversion, commodity classification tag 8, hanging light box 9, boiling water room, toilet and other functional signs.
13. Light guide lamp holder identification plate, etc.
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Most of the earliest commercial logos were made from handmade, natural materials and then colored. In the 80s, stainless steel, copper and other materials were mostly used, and the corrosion process was adopted, and the color was monotonous, but the appearance was dull, the quality was rough, there was no change, and there was no beauty. Now the logo is much richer than in the past, especially the foreign commercial logo industry is very developed, from design to production to installation and maintenance there is a complete set of perfect system planning corresponding to it, and there are many corresponding standards and specifications.
However, at present, due to the fact that China's commercial logo production specialization and serialization of the product pattern has not yet been formed, there are many commercial logo production is still handmade and produced in small workshops. For large-scale investment, large-scale production, scientific, and systematic, both economic strength and understanding have not yet reached a certain level. It is precisely because there is no unified standard and norm in the commercial logo production industry that it has caused many potential safety hazards.
Professional commercial logo production companies and some unprofessional commercial logo production companies, the main differences are generally manifested in:
1. There is a lack of scientific identification on how to make and select materials suitable for different commercial logos.
2. Poor reference of process standards. Most of the processes are primitive and of rough quality.
3. Digesting and absorbing the advanced technology of the predecessors is blind and lacks innovation.
4. Management only focuses on content, light on technology.
The author believes that the main reasons for the above title are as follows:
1. The commercial logo market is characterized by the fact that it is still at a different level of the market.
2. Professional commercial logo production requires large-scale capital investment, and the overall economic strength of many commercial logo production companies in China has not yet reached the corresponding level.
3. The cost of professional commercial logo production is relatively high, the consumption is large, the process is complex, and the workmanship is fine, most companies are unwilling to actively participate in the production, but cut corners, only do a temporary surface effect, and do not pay attention to the internal quality, often bring a lot of safety hazards to the logo they make.
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The volunteer logo of the World Horticultural Expo, China Fire Protection, Railway Vocational and Technical College, CBA logo, and community logo are all non-commercial logos.
Introduction
Use of trademarks in news reports and reviews. If a trademark is inevitably mentioned in news reports or reviews, even if it is a criticism of the goods using the trademark, as long as it is objectively reported and commented on based on facts.
No trademark owner can prevent such non-commercial use on the grounds of trademark infringement. If the report of ** is seriously inaccurate and the criticism is inappropriate, the trademark owner can file an infringement lawsuit.
In general, the use of a trademark in a dictionary does not cause infringement, but it can also have undesirable consequences if used incorrectly, especially if the act of adding someone else's trademark to an entry without any explanation can seriously mislead readers into believing that the trademark is no longer protected and can be used as a generic name.
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1.A non-commercial sign is a sign that is not designed for the purpose of commercial activities.
2.The general non-commercial signs are: political, cultural, sports, and public service signs.
3.Resources.
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Political, cultural and sporting symbols, public service symbols.
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The common thing is that the message is conveyed, and the most important function of the logo as an image symbol represents the business of the entity or the enterprise, such as the concept and the most important function is to convey the message.
The difference between the two lies in the purpose of communication, and a very important role of the commercial logo is to keep the enterprise itself unique, different from similar products, so that consumers can be loyal to the choice of Xinkuan products and increase sales and achieve commercial success!
Hope mine is helpful to you.
Business Marks. Non-Commercial Marks.
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Commercial ** and other sign guide system projects, due to the general unit space area is relatively large, the floor structure is complex, and the use of functions is numerous. There are many kinds of mechanical and electrical pipelines, equipment and valves. The use and management of logos has become an important task that cannot be ignored in property management.
The use of the logo covers the whole process of property management. The form of identification signs can be in various forms such as seals, zoning, color codes, signs and records according to different occasions of use. Wuhan Wanliqi Science and Technology Development **** will take you to understand the classification and description of commercial identification signs.
1. Natural signage for commercial real estate projects.
That is, the functional layout logo inherent in the design of the house structure of the property itself, which generally has four categories:
1. Floor identification; For example, B1F, 1F, 10F, etc. are often laid out in floors, stairwells, and walkways.
2. Regional identification; For example, a certain room, a certain block, a certain district, a certain number, a certain street, a postal code and other signs are often fixed on the façade of the building, the public area of the floor, and the main door area of the room.
3. a functional identification; In order to distinguish the signs of each function, there are often toilets, smoking areas, strong electric wells, weak electric wells, elevator machine rooms, air-conditioning operation rooms, reception areas, disabled passages, business centers, shopping centers, recreation centers, reading rooms, gift departments, restaurants, etc.
4. The company's brand logo; For example, water signs are generally located in the lobby and company nameplates (generally located on the floors of each company).
5. Plane guidance signs and fire safety evacuation signs; Generally, the natural signs at the main entrances and exits of each district and the fire staircase of the fire safety passage are to clarify the use functions of the project and facilitate customers, because such signs are often installed at the main entrances and exits of each functional area. It should be well-made, beautiful and generous, can be used day and night, and match the hardware decoration grade of the project.
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It refers to the marks that have the function of identifying goods and quality in the field of industry and commerce, such as trademarks, trade names, geographical indications, appellations of origin, quality marks, etc. It can also be used as a business mark.
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The difference between a commercial landmark and a landmark business is that their main functions and positioning are different.
Commercial landmarks refer to commercial facilities such as commercial centers and shopping malls, whose main function is to provide consumers with goods and services, and to attract ** and commercial activities. Commercial landmarks usually adopt a high-density commercial layout to meet the shopping needs of consumers and the commercial goals of merchants.
Landmark business refers to commercial facilities with landmark buildings as the main body, and their main function is to attract consumers and commercial activities through the visual appeal and brand value of landmark buildings. Landmark businesses usually adopt a unique architectural design and brand image to distinguish them from other commercial facilities, emphasizing their uniqueness and status.
In actual operation, commercial landmarks and landmark commercial macrojubes also have a certain degree of overlap and overlap. For example, some shopping malls will advertise a unique architectural design as a brand image and compete with other commercial facilities. And some landmark buildings will also set up commercial facilities within them to attract more ** and commercial activities.
For commercial landmarks and landmark business operators, it is necessary to choose the appropriate operation mode and strategy according to their own positioning and goals. Whether it is a commercial landmark or a landmark business, it is necessary to pay attention to brand image and consumer demand, and provide high-quality goods and services for commercial success and sustainable development.
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Commercial landmarks refer to some landmark buildings that attract a large number of commercial activities and consumption behaviors by virtue of their unique geographical and cultural status, such as the World Trade Tower, Jin Mao Tower, etc. These buildings are often landmarks in the central area of the city, and there are a large number of commercial facilities and services in the vicinity, forming a unique commercial area that attracts a large number of merchants and consumers.
Landmark business is the combination of a strong commercial atmosphere and unique cultural landmarks, forming a specific area dominated by commerce, such as New York's Times Square is a typical landmark business district. These places usually have high commercial value and brand appeal, and are the most pure and representative commercial centers in the city, and they are also one of the important symbols of an international city.
To put it simply, commercial landmarks focus on the role of landmarks, that is, the status and popularity of a building, while landmark businesses emphasize the integration of commercial, cultural and geographical factors, forming a commercial center with unique charm.
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