How to choose a brand of lamps and lanterns? Which brand of lamps is better

Shirui lighting is a good choice, there are many styles and styles of lamps and lanterns, the whole process helps, and it is the quality of the second-line brand and the first-class brand of the third-line brand.

Now there are many kinds of lamps and lanterns to join, such as supporting you to open a store, how much money do you pay, and then give you double the goods, and there is a kind of that there is no franchise fee, but there will be a deposit, how much money is returned each time, but it is not a return. Therefore, it is recommended that it is best to negotiate the best product in the early stage, without prepayment and without deposit. Lijia Decoration is this model.

**Transparent, clear product.

Investors should have an understanding of the needs of the local market, including people's consumption level, acceptable products, the same situation in the business district around the store, and avoid the highly competitive brand series. Investors need to distinguish the needs of consumer groups, and when all the decisions are clear, the range of brands that can choose to join has been narrowed to a certain extent, so that the screened brands are worth further understanding and comparing!

How about the style positioning of home lighting, which consumer groups can be affirmed, and understanding these can enable the operator to determine whether the number of target customer groups is sufficient, whether the product pricing is competitive, and whether it is in line with the consumption habits of local consumers. Then it is very important to investigate the development status of the franchise enterprise, and how much profit margin can be given, and understand the development of the brand enterprise. More on August 23-25, Season 1908 of the China Franchise & Chain Training Camp.

To understand the creditworthiness of home lighting enterprises, production bases and operating strength, the status of franchise stores, whether the supply can be guaranteed normally, etc., a healthy and mature enterprise is the guarantee that franchisees may make profits. Big brands generally have this set of training methods, most of them lack experience, if there is no such service support, then whether it is the franchisee themselves can not ensure success, but also damage the reputation of the brand enterprise.

Domestic brands will push Seaton Lighting, NVC, Opple, and Sanxiong.

Foreign brands will push Neko and Jojo

The franchise fee for lamps and lanterns is about 120,000. First-tier cities: the expected total investment cost is 10,000 yuan, including 50,000 yuan for franchise fees, 00,000 yuan for brand use, 00,000 yuan for deposits, 10,000 yuan for equipment, 10,000 yuan for the first batch of raw materials, 10,000 yuan for decoration, and 10,000 yuan for marketing.

Second-tier cities: the expected total investment cost is 10,000 yuan, including 40,000 yuan for franchise fees, 00,000 yuan for brand use, 00,000 yuan for deposits, 10,000 yuan for equipment, 10,000 yuan for the first batch of raw materials, 10,000 yuan for decoration, and 10,000 yuan for marketing.

Third-tier cities: the expected total investment cost is 10,000 yuan, including 30,000 yuan for franchise fees, 00,000 yuan for brand use, 00,000 yuan for deposits, 10,000 yuan for equipment, 10,000 yuan for the first batch of raw materials, 10,000 yuan for decoration, and 10,000 yuan for marketing.

1. Philips: Everyone knows about Philips, but don't say that Philips only makes razors. Although it is mainly razor-oriented, it is also one of the largest electronics companies in the world, and the lighting fixtures are also world-class, covering almost all lighting applications.

Its products are more practical, and they pay more attention to the internal design of the product, but the decorative aspect is still weak;

2. Panasonic Lighting: This brand is also an international brand, belonging to the Japanese Panasonic Group, similar to Philips, is a well-known home appliance manufacturer, producing various electronic products. Most of its lighting products are home living room lighting brands, and their reputation in the industry is also good, and they are also practical, from dozens to tens of thousands, and the decoration is still not enough;

3. OSRAM: OSRAM Lighting is one of the two major light source manufacturers, which used to be a lighting brand under Siemens, but it collapsed with Siemens a few years ago. As a German company with a history of 100 years, the quality of its lamps and lanterns is undoubted, and they are still mostly practical;

4. Crocodile Lighting: Crocodile Lighting Company was founded in 1906 in Brandenburg, Germany, after a hundred years of continuous leap, Crocodile Lighting has developed from the original manufacturing workshop to one of the world's longest-established and diversified multinational technology enterprises, and its business is throughout Europe, North America, South America, Oceania and other places, and is one of the top ten lighting manufacturers in the world.