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Creative advertising for Siemens dishwashers: Once upon a time, dishwashers were the bosses and wanted to fit in, and the shape of the dishes had to adapt to it. A better choice is Siemens, whether you are a pot or a pot or any strange shape, can be put into a specially designed shelf, intuitively it is to give them an accordion soul!
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The McDonald's sundial tells you directly what to eat when and when it is simple, fast, and very creative.
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Starbucks' coffee commercial, when coffee meets milk, bursts with the power of an atomic bomb.
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Smoking cessation advertisement, a little bit of text makes it clear at a glance, understand the harm of smoking to people!
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Clever use of the association of the red star and the extension of not going to work on weekends. I feel that drinking a bottle of liquor is all righteous.
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Domestic liquor directly deepens the impression through various popular chicken soups on the Internet.
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William Apple Chips Creative Advertisement: The proudest thing about William Apple Chips may be: thin, thin into slices!
It's called "junk food", but what you eat looks like anything. You can still eat food like a burger?!
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Snickers Creative Advertising: In the domestic Snickers TV commercials, whether it is Sister Lin or Tang Seng, the last advertising slogan is - sweep away hunger and be yourself.
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Apple's mobile phone advertisements, every new machine release has a blockbuster visual sense.
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In the dazzling newspaper advertisement, in order to quickly attract people's attention, it is necessary to give priority to enhancing the visual tension when creating the advertisement. In advertising creation, due to the mindset formed by the inertia and inertia of thinking, many creators climb a slide in the complex field of thinking, which seems to be "familiar with the road", but can only push the wheel of thinking to move by inertia, "wearing new shoes and walking the old road". Such advertising works often cause readers to be visually numb and weaken the communication effect of advertising.
A good advertising idea is to skillfully combine familiar things to achieve a novel communication effect. The establishment of advertising creativity, the selection of creative materials, the processing of materials, and the post-production of computers are all accompanied by the process of scrutiny of image thinking. The purpose of scrutiny is to make the advertising work accurate, focused, and shining.
There are three aspects to a good creative performance approach: clarity, conciseness, and proper structure. The essence of simplicity is refinement.
The simplicity of advertising creativity can not only be refined from the ideology, but also from the form. Simplicity and clarity are not the same as shoddy workmanship without ideas, and clever ideas do not mean unfathomable. Unexpected and unexpected, it is reasonable that the auction is often the goal that media advertisers are eager for when they are creative.
In short, a new and simple advertising idea with impact, profound content, touching people's hearts, and novelty and simplicity first needs to be imagined and thought. Only by using innovative ways of thinking and obtaining extraordinary creativity to break the "constancy" of readers' vision, and to integrate the scenery and scenes, can we evoke the poetry of advertising works and achieve extraordinary communication effects.
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1.Diamonds are eternal, and a forever --- DiBeers advertisement, which makes me feel that love is very warm, and two people cherish each other's love and are very loyal2Technology is people-oriented--- the word "technology" originally gave me a cold feeling, Nokia's advertisement made me feel that modern society should have the concept of science and technology 3
The road to success, starting from scratch--- rejoicing in the advertising of Rejoicing makes a pun, which shows the importance of hair, and spurs young people to be down-to-earth and work hard from the grassroots, which is exactly what Chinese young people lack at the spiritual level4Going off the beaten path--- Metersbonwe's advertising is very suitable for today's innovative young people, pioneering and enterprising5Only dissolved in the mouth, not dissolved in the hand---m m chocolate advertising slogan, I feel like I want to eat when I hear it, hehe, maybe girls prefer to eat snacks 6
Smoothly conquer the twists and turns of life--- rear-wheel drive Oumeijia not only highlights the characteristics of the car's stability, but also has a philosophy of life.
Go Outside" Travel Magazine Advertisement: The development of the Internet and smart mobile devices has also made more and more people stumbling around various digital 3C products. It's like when eating, everyone is no longer talking about wine, but holding on to their mobile phones. >>>More
I think the creativity of the bitten apple is really good, and what is particularly impressive is the two male voices, saying what to eat and how many calories, and finally saying that you are not afraid to eat so much, and the other one is delicious. Really high-end, no bells and whistles, just impressive.
In the summer, you can enjoy eating ice cream, and you can also make cute origami ice cream with paper, because this ice cream is also very cute, and you can stick the ice cream decorations made with your children on the wall or display it in your favorite place. Fold the square colored paper with one side white and the other colored color, open and fold it into a triangle from the upper corner of the middle, and fold the excess to the back, then turn it to the back and start folding again, fold the two most prominent corners into the line in the middle, and the two corners are exactly opposite each other. You can paste some colorful small discs or other graphics to decorate the ice cream, cut and paste the ice cream pattern.
First of all, you must have the perseverance and perseverance to quit smoking! Start by reducing the quantity, slowly don't smoke a single cigarette for half a month, drink more water when you want to smoke, and you can also buy some sour things to eat, such as sour plums can be held in your mouth. Stay away from smoke, don't smoke at home, and don't smoke when others give it.
Fill half a glass of water in a glass, put a dozen potassium chlorate crystals on the bottom of the water, and then use tweezers to pick up a few small grains of yellow phosphorus and put them into the potassium chlorate crystals. Then use a glass pipette to absorb a small amount of concentrated sulfuric acid and transfer it into a mixture of potassium chlorate and yellow phosphorus, at which point there is a fire in the water. Isn't fire in water "fire and water compatible"?