What are the promotion methods covered by the whole network marketing?

There are many marketing methods on the whole network, information release promotion, such as news promotion, ** promotion, blog, WeChat, circle of friends, yellow pages and other places where you can publish information can promote your own products or brands, as well as search optimization, know Q&A, experience, encyclopedia, post bar, map, word-of-mouth, basically are search engine products, and there is content marketing, advertorial marketing, event marketing, event marketing, etc., and there are many aspects of mobile clients, It depends on which type of promotion your own product is suitable for.

3. Social networks (Weibo, WeChat, blogs, forums, Tieba, etc.) 4. Portals (Baijiahao, Tencent, Sohu, NetEase, Toutiao, etc.) 5. Information platforms (classified information, yellow pages, encyclopedias, libraries, etc.) 6. Platforms (Tudou, Youku, Sohu, etc.).

7. Share shopping (Meili Shuo, Mushroom Street, Petal Network, etc.).

8. B2B platform (Alibaba, HC, etc.).

9. B2C platform (**, Paipai, JD.com, etc.).

10. Advertising (**, software, electronic magazines).

11. Word-of-mouth marketing (event topics, advertising slogans, brand stories) 12. Membership management (customer analysis, customer return visits).

The main role of news promotion is to improve the authority, now whether it is a company or a brand is indispensable to improve visibility, my company in Jin Sui push that side, the current domestic popularity of the news ** has the people, NetEase, Xinhua, Sohu, etc., but this cost is also very high, it is recommended to choose in combination with the actual situation of their own company.

The first mode: forum marketing

Forum marketing, also known as BBS marketing, can use the forum as a network communication platform to disseminate the company's brand, products and services information through text, **, **, etc., so that target customers can have a deeper understanding of the brand, the company's products and services, and finally achieve the effect of promoting the company's effect, products and services, and increasing the recognition of the field.

The second mode: self-marketing

The third model: event marketing

The fourth model: word-of-mouth marketing

Internet platforms are closely connected, so word-of-mouth marketing is often carried out at the same time as other marketing methods, such as Q&A marketing, content marketing, knowledge marketing, self-marketing and forum marketing.

The basic idea of search engine marketing is to let the user discover the information and click through the (search engine) search to the ** web page to further understand the information he needs. When introducing search engine strategy, it is generally believed that there are two main goals of search engine optimization design: to be included in search engines and to rank high in search results.

SEM's methods include SEO, paid rankings, targeted advertising, and paid inclusion.

The seventh mode: advertorial marketing (news marketing).

Advertorial marketing, also known as news marketing, is more acceptable; Text: Article, through the major well-known ** or vertical** platforms to disseminate some professional, news and publicity articles, including press releases, in-depth reports, etc., the company's brand, people, products, services, activities and other relevant information in the form of news reports, timely, comprehensive and effective to the public wide dissemination of new marketing methods.

Q&A drainage is something that everyone can ask questions and answer without hierarchical restrictions, but the requirements for drainage are relatively strict, almost harsh. zuowendaq⒐375837⒉⒉

Marketing refers to the process by which a company discovers or explores the needs of prospective consumers, so that consumers can understand the product and purchase the product. Marketing is also known as marketing, marketing, or marketing. Classic business management courses such as MBA and EMBA all take marketing as an important module for management and education of managers.

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1.**Optimization, since **promotion** seems to be not a high degree of attention, but the final foothold of network promotion is still to return**, and customers are finally in **comprehensive conversion, and the importance is still very high. Since the rapid rise of ** in recent years, such as Baijiahao, Sohu, Toutiao, Zhihu, etc., are closed and can be promoted.

2.News dissemination, B2B platform promotion, we often say that the promotion of sedan Lanian soft text is to be placed on the news platform, Sina, Sohu, Tencent, NetEase, etc. The B2B platform is promoted, the entry is very fast, the ranking is not low, and the generally better ones are Yellow Pages 88 Network, Bafang Resource Network, etc.

3.Classified information network, Q&A platform classification information is generally better 58, people's network, etc. The Q&A platform, one question and one answer, can quickly start a word-of-mouth, generally knowing, 360 Q&A, Soju Nuclear Dog Q&A, Wukong Q&A, Sina Love Q&A, Soufang Q&A, etc.

4.Promotion, including forums and new social networks, such as Zhihu, Douban, etc., this role is long-term, and it may still be playing a residual heat for many years. There are stickers to promote, know, experience, library, etc.

The integrated marketing of the whole network can help improve the rate of corporate brand and increase the influence of enterprises. At the same time, build brand reputation, establish credibility, and improve promotion conversion rate. The coverage of the whole network marketing is also very wide, covering all aspects of network promotion, and users can find the information of the enterprise no matter what kind of platform activities they are on.

Develop a network-wide marketing promotion plan to make your brand stand out from the crowd!

In the Internet era, most enterprises have shifted their marketing focus to online through the integration of Internet resource platforms, breaking the bottleneck of enterprise development and developing the online market.

What is Whole Network Marketing? It is easy for us to understand the literal meaning of direct disassembly. Here are a few important pieces of information "all", full omni-channel coverage; "Internet", Internet platforms, online promotion channels; The goal of "marketing" is to get more orders, and the goal can be divided into two types:

Xuntui will take you to understand what is the whole network marketing and the basic methods of the whole network marketing?

1. Identify the target group.

First, you should be clear about your target group and understand your needs and concerns. Only by understanding your audience can you better provide them with valuable content and services.

2. Develop a marketing strategy.

According to the characteristics of the target group, the corresponding marketing strategy is developed. It includes choosing the right platform sketches and channels, developing a marketing plan, running ads, and more.

3. Optimization**.

4. Create high-quality content.

5. Strengthen social marketing.

Social** has become an important channel for many brands to promote. It is necessary to build a brand image, increase visibility, and interact with the audience through various social platforms.

6. Analyze marketing data.

Regularly analyze marketing data to understand your marketing effectiveness, find deficiencies, and improve marketing strategies.

Next, let's take a look at how the company does the whole network marketing promotion:

By creating a batch marketing advertorial and publishing it in the self-leading matrix, it can play a role in promotion and publicity.

3.Short** promotion: Enterprises can register official on short** platforms such as Bilibili, Watermelon**, Haokan**, WeChat**, Kuaishou, Xiaohongshu, etc., and then publish various short** rental hidden.

Xun Tui Ke believes that the whole network marketing promotion not only expands brand awareness on the Internet, enhances word of mouth, but also brings a certain credit foundation to users on the Internet, and it is necessary for enterprises to do a good job in promoting these basic work in the Internet era, so as to better promote their brands and obtain more benefits.

There are still many ways to promote, you can refer to this.

2. Brand information promotion 1, news source release; 2. Library promotion; 3. Blog promotion; 4. Promotion of self-media sensitive and trapped bodies; 5. Forum promotion; 6. B2B and classified information.

3. Brand word-of-mouth promotion 1, Q&A marketing; 2. Review response.

If you want to do promotion, you can find Baisai Technology Network, Baisai Network analyzes and understands the corporate philosophy, business model and brand positioning, builds a perfect network marketing system according to the brand's development strategy, formulates a network promotion route that can be used in practice, creates a brand network interactive platform, creates brand network influence, effectively uses the power of the Internet to maximize brand and business value, and brings the most practical brand benefits to the enterprise.

With the development of the Internet era, many enterprises have begun to enter the Internet and want to find a foothold. But how to promote your corporate brand online and build your brand image? Without further ado, Shang Teng has summarized in detail 14 promotion methods for everyone on the whole network.

The main methods of search engine marketing include: PPC, Category Login, Search Engine Login, Paid Search Engine Advertising, Keyword Advertising, Search Engine Optimization, Address Bar Search, and Link Strategy.

2. Q&A marketing.

Network knowledge marketing is the use of "know", "encyclopedia" or the company's self-built question and answer section and other platforms, Tongling has long been with users to ask questions and answers to spread the information of corporate brands, products and services.

4. Network marketing.

Network marketing is the enterprise to design a good and creative, in the major forums, spaces, blogs, and instant chat and other tools for dissemination or through the search engine automatic crawling, and finally to achieve the spread of corporate brand, products, services and other information, to achieve the purpose of marketing.

5. Advertorial marketing.

Online advertorial marketing, also known as online news marketing, disseminates some explanatory, newsy and promotional articles through platforms such as online portals, local or industry platforms, including some online news releases, in-depth reports, case analysis, etc., and disseminates relevant information such as enterprises, brands, people, products, services, and activities to the public in a timely, comprehensive, effective and economical manner.

6. Blog marketing.

When it comes to blog marketing, everyone should be familiar with it, blog was one of the hot marketing platforms of the year, and even today, the advantages of blog are still irreplaceable. The blog platform is inherently high-weighted, and the content published on the blog is easier to be included and ranked, as an effective supplement and extension of the company's SEO.

7. Instant messaging marketing.

IM marketing, also known as instant messaging marketing, is a means for enterprises to help enterprises promote products and brands through instant messaging tools IM.

8. Viral marketing.

Viral marketing is a commonly used network marketing method, which is often used for promotion, brand promotion, etc.

9. BBS marketing.

10. Chat group marketing.

Chat group marketing is an extension of instant messengers, specifically marketing that leverages the group features in various instant chat software.

11. Network event marketing.

Network event marketing: It is a marketing communication activity in which enterprises and organizations mainly use the network as a communication platform to carefully plan and implement events that can allow the public to directly participate in and enjoy fun, and to attract or divert the public's attention through such events, improve and enhance the relationship with the public, and shape the good image of the enterprise and organization, so as to seek greater effect of the enterprise.

12. Online word-of-mouth marketing.

Online word-of-mouth marketing is a new marketing method that organically combines traditional word-of-mouth marketing with network technology, and is the application of the characteristics of Internet interaction and convenience.

13. RSS marketing.

14. SNS marketing.