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Self-service stores generally earn not a single amount of money, but a volume.
About pricing] This should be based on your local prices (vegetables, meat, seafood, and other hot pot restaurant prices), and it is not appropriate to casually set a price.
You have to consider what is the price that most customers can accept, and what about the prices of other stores?
It's usually priced at the price of a high-end fast food 2 or 3, for example, 68 in Guangzhou is 22 3, and of course it depends on what you offer.
In Guangzhou, there are also 35 and 98 or 198 people, and some places offer a very simple menu, and there is no seafood and sashimi (salmon), and some places are very rich. There are more than a dozen kinds of juice alone.
Drinks] Almost all the cafeterias on our side (Guangzhou) don't need to pay anymore after entering, but I don't know your side, after all, northerners drink a lot! Haha Beer can be free, and the price is high, so it's not bad to bluff with this.
Beijing Buffet].
I have eaten in Xidan and the academy in Beijing, it seems that I am only 28 alone, I don't provide wine, but also a plate of meat, a plate of vegetables and tofu and a small pot, the vegetables are taken casually, and the sauce is arbitrary.
By the way, it seems that the one over there in Langfang is also 28 alone.
Diandian suggestion] to investigate other stores of the same type in the same city, refer to their pricing and item offering, calculate the approximate traffic of a good store in a day, and then consider whether it can be opened and how much the price is set!
What others say is someone else's experience, which can be referred to, but you can't copy it rigidly, you have to explore the situation around you more, that is the most practical.
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I don't run a self-service hot pot restaurant, I'm a eater, and I often go to a hot pot restaurant to eat, I can tell you about it.
First of all, the address, we are a county-level place next to Harbin, called Fangzheng County, relatively wealthy, we have two kinds, one is barbecue and hot pot, the second is only one hot pot, hot pot 35 yuan, barbecue 30 yuan, of course, you have to consider the price, hot pot is expensive because our barbecue here is less seafood than hot pot.
In terms of water and wine, it's all free, put some boxes of Fanta in glass bottles, Coke, low cost, and the most important thing is beer, if you meet someone who drinks more beer, steal it, beer takes up space, you can hardly eat much if you drink two bottles, put the cheapest, the dish is the same as your local hot pot restaurant, no more, no less, and small snacks, fruits and the like.
I don't think there is anyone who is hungry for a few days to eat, right? Anyway, we don't have it here, and no one can afford to lose that dozens of dollars, right? Of course, there are also those who don't leave for half a day, so that you hang a sign in the store, and charge more than xx hours for xx hours, so that even if he doesn't go for more than time, he will be charged more.
We are a small place, not like a big city, our self-service hot pot restaurant here is like this, I hope it will help you.
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1. You calculate all your expenses, and then calculate the average daily cost, and then calculate the amount of your estimate according to the cost you calculate, and then calculate how much each one is considered to recover the cost, and then add about 10 yuan.
2. There are many factors to consider in this, the consumption level of the low-end people you are in, the cost of the store, the cost of your ingredients, the cost of water and electricity, which are divided into fixed assets and working capital. I will take the popular Cheng Da and Xiao hot pot as an example to calculate for you, they are also self-help, with 18 yuan per person (just an example, not an actual number), oil bowl 3 fast, a total of 21, rent 2000 a month For example, 700 a month for water and electricity bills, for example, personnel salary 5000 For example, for example, 8 yuan for individual ingredients, that is to say, each person can only earn 13 fast, and then calculate the average fixed cost required by each person, that is, each person can earn 8 fast. It depends on the amount of **.
3. Of course, the above are just examples, they can't earn so little. Can you see it? There are two algorithms, one is to synthesize the current calculated cost and then allocate it to each hot pot, and the second is to go backwards according to the market pricing to see how much cost you need.
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This question is a very good question, and I believe that many people have doubts, but as an industry insider, I can answer you more definitely is that there are many hot pot restaurants that are profitable in the hot pot market at present, and there are many hot pot restaurants that are losing money.
Where does the profit of a hot pot restaurant come from? How can a storefront improve operating profits? Pay attention to two important points, one is open source and the other is throttling:
Open source, that is, to get more customers, throttling, that is, to reduce the cost of the store, therefore, the essence of profit is actually the best business, and operation is a technical job, such as the same store, to different people, there will be different results.
The essence of a hot pot restaurant is the taste, and the other is the knowledge of business skills.
1. Strictly implement the brand's business plan.
One of the important significance of joining the brand is that the mature experience of the brand (big brand) can be directly used to operate, a time-honored brand, many years of operation experience is not comparable to a small brand, so it also seems that it is quite critical when choosing a brand.
Second, do a good job in cost model, profit model, drainage plan.
This point actually belongs to the business category, cost model, that is, you need to know all the costs of the store, profit model, by refining the cost, backwards to calculate how much profit you need to do every day, drainage plan as the name suggests, is the way you need to do your own store to attract customers.
3. Continuous learning in the process of implementation.
The hot pot market is constantly changing and developing, as a manager or boss, you need to have a continuous learning mentality, learn skills in daily operations, such as purchase, arrival, locking, customer retention, old customer building, etc., and gradually accumulate your own hot pot restaurant operation experience.
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Join the old seat casserole skewers, more reliable than yours.
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The profit is more than 30%. The 15 yuan self-service small hot pot edible rotary equipment machine uses rotary machinery to transport dishes, eliminating the link of personnel passing dishes, saving labor costs and increasing yields.
Compared with other catering models, the interest rate of rotating equipment hot pot itself is relatively high, and it itself has a huge consumer group, plus some rotary hot pot do not have to wait for meals, convenient and fast way "come and eat, eat and go" greatly increased the turnover rate during the business period, so that the turnover doubled, and the profit margin also doubled accordingly.
15 yuan buffet, but the charge is not only for dishes, drinks, alcohol, and beer. There is also a charge at the bottom of the pot, and the bottom of the pot is a pot of stock, water, and a large pot of stock, green onions, ginger, sea rice, chicken essence, monosodium glutamate, and salt, and the overall profit of 15 yuan is more than 30.
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Profit 40%-50%, why is there a gap? Because it has something to do with the food you serve, the type is related, a person's amount of food is limited, even if you eat one catty, you calculate, don't eat more than 10 yuan, and the average cost of one catty is about 7 yuan, you can make money. So many people always think that the owner of the 15 yuan buffet is not a loss?
This is the trick and reason, it is very important to determine the good dishes, such as our store makes a pound or two of things delicious to the point that customers like to eat, and then the overall cost is reduced.
In addition, even if you eat some high-cost food, not everyone eats with high cost, and there must be regulations that there can be no leftovers, and the biggest cost of the buffet is actually leftovers and waste.
The self-service small hot pot basically has no off-peak season now, and there are many people who eat it in summer, and people who have not done it generally think that there is an off-peak season, which is a misunderstanding, and some places are better in summer than in winter. Hot pot is consumed by the public, especially after this market change, more and more people eat small hot pot, because one person has one pot, clean and hygienic.
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There is no profit, a profit of three or five yuan at most, this is a small profit but quick turnover, I have done it before, and then I lost money and did not do it.
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It is recommended that it is better to get stuck to 18 to 21! Generally accepted by the general public, with a little bit of its own characteristics! The average profit of a customer is about 4 to 8 yuan!! I used to be a caterer! Business is not bad! After returning to the book, I rented out the shop.
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Look at the volume. The input cost should not be small. I tried it to find out.
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Hot pot restaurant is difficult to serve, the season is very important, but now there are a lot of people who go in summer, if you plan to do a big development chain, first of all, the cost of the first one will cost millions, the cost is relatively high, but to tell you that there may not be so many in the town, but to say less it will also cost hundreds of thousands, and the quality of the food is very important, if you want to do well, you will first give customers a good impression, the house decoration is simple and generous, the customer's mood is very good, especially in the service to be careful, eat hot pot, undoubtedly do not hold this eating back mentality, Eat all seafood, so there is a lot of garbage left, properly handled, very close to the hearts of the guests, making hot pot is very tiring, I hope you can think about it clearly, do not do well and lose quickly, but do a good job, earn faster, I hope you can succeed.
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We all know that rotary rotary hot pot is a way for Chinese folk hot pot to borrow from rotary belt sushi, which is similar to rotary belt sushi. The hot pot ingredients are placed in containers on the carousel conveyor belt, which runs around the seats in the restaurant, and customers can choose different ingredients according to their personal preferences. Payment is mostly per person, and customers can also pay for special ingredients.
In addition to the hot pot ingredients, there are other snacks, fruits, desserts, soup bases, etc. on the conveyor belt of the rotary hot pot. Nowadays, rotary hot pot has become a fashionable food for people and is popular among the people.
But many people who want to open a rotary hot pot restaurant have no determination at all, because many people want to open a professional store at the beginning, but after the store opens for a month or two, there are no customers and they start to panic, and they start to think or hear that they should sell food, so they begin to change, and the hot pot brand chain store becomes a coffee simple meal, and the business is not good, and it changes to a Western restaurant.
For a rotary hot pot restaurant to be successful, it must do a good job of financial planning. The reason why many people fail to open a rotary hot pot restaurant is that the financial planning of the store is not done well, and often in order to create a dream in their hearts, they spend their budget on decoration and design, and then deduct other equipment and appliances, tables and chairs, etc., there is not much left, there is not enough working capital to do backup, and there is no business after opening the store, so it may not last for half a year and have to close the store. The decoration cost is the largest expansion in the budget, and the business owner should deduct the total budget from the fixed amount of money, and then use it to do the design, how much money is used to do how much, do not make the budget.
It is necessary to capture the customer and leave the guest with word of mouth. How to make a successful rotary hot pot restaurant? First of all, we must grasp the customers and leave the reputation of the guests, which is the biggest key to long-term operation, if a hot pot restaurant owner can sincerely and attentively care about each guest, in order to become a guest forever, the restaurant can have a long-term business niche, and only then can there be a chance of success.
Therefore, "to open a store, there must be a good policy, not a lower policy", the best policy is: good service, quality assurance, and once it must be done well, so that competitors have no room to catch up.
Shangzhu factory direct sales, quality assurance.
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Hello, dear. 36 yuan self-service hot pot profit of about 16. 1.
The amount of food per meal of a normal person is measured in kilograms, which is about catties, and the average calculation is about catties. 2.One is seasonal vegetables, such as Chinese cabbage, lettuce tips, four seasons, lotus roots, potatoes, tomatoes, cucumbers, spinach, etc.
The market price is 1-4 yuan per catty. 3.One is snacks, such as peanuts, sweet potatoes, dandan noodles, edamame, jelly, cakes, etc., with a market price of 2-8 yuan per catty.
4.The first is processed food, such as shrimp dumplings, fish balls, crispy sausages, crab sticks, etc., with a market price of 1-5 yuan per catty. 5.
One is meat, including fat beef, duck blood, pig, sheep and fish, hairy tripe, mille-feuille belly, etc., this kind of meat market is higher, but the purchase price is usually very cheap, generally not higher than 10 yuan per catty, in some third- and fourth-tier cities, even 3-5 yuan can get the goods. 6.In addition, the self-service drinks are also very cheap, and the cost price is as low as 1-3 yuan in terms of catty.
7.Assuming that each consumer can eat up to one pound of seafood, beef and mutton, the cost is about 10 yuan; Frozen products, vegetarian dishes, and snacks are about 5 yuan in total; 5 yuan for the plate and the bottom of the pot; Add another $3 for drinks; A total of 23 yuan, then the gross profit is about 15 yuan. 8.
Of course, this is calculated according to the maximum consumption of a single person, don't forget that there are still many consumers with small amounts of food, so that the average per capita cost is within 20 yuan, so the profit of 36 yuan self-service hot pot is 16 yuan, and a person's profit is so much, so the profit of self-service hot pot is quite large.
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The profit points of self-service small hot pot mainly come from the following aspects:
1.Ingredient cost: The cost of ingredients for self-service small hot pot usually accounts for a major part of the overall catering cost. By controlling the procurement cost of ingredients, selecting the right food suppliers, or planting and breeding by themselves, we can effectively reduce costs and increase profits.
2.Beverages and snacks: Self-service hot pot restaurants often offer some add-on products such as snacks and drinks, which have relatively high profit margins and can increase in-store profits.
5.Marketing strategy: According to the local market situation, develop an appropriate marketing plan, so that customers can feel the real benefits, willing to visit repeatedly, and improve the profit of the store.
7.Comfortable environment: The store environment is comfortable, clean and tidy, which can make customers feel a good dining experience and want to come back again to improve the store's profits.
In short, when operating a self-service small hot pot restaurant, it can effectively increase the profit of a self-service small hot pot restaurant by controlling the cost of ingredients, providing additional products, choosing a superior geographical location, creating a unique taste, formulating an effective marketing strategy, reasonable pricing, and providing a comfortable environment.
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