How to open a self service hot pot restaurant

The application of some first-class means in the operation is a matter of great concern to people, and it can play a role in promoting it if it is used well, and it is harmful if it is not used well. The success or failure of a store's operation is related to the following aspects: the positioning of the pot, the master's skills, the choice of the location of the store, the determination of the price of the dishes, the quality of the dishes, and the marketing skills.

This is not to say that the best means are not important, but not the only magic weapon to win. Let's talk about my personal opinion.

First, there should be a clear plan before opening a store.

Second, the first means cannot be a formality, and it cannot be faked.

Third, to achieve the real profit, to achieve the purpose of attracting customers.

Fourth, the means of changing in the middle of the process must not be unfavorable to consumers.

Fifth, the means chosen should be attractive, otherwise it is better not to use them.

6. Don't use too much.

7. Don't change too often.

At present, the most commonly used methods in Sichuan are summarized as follows for reference.

1. Discounts. It is mainly used in the early stage of opening, ranging from five to eight percent off, but do not reduce the amount of dishes, do not raise the price, do not cancel the discount and then reduce the price, and really make a profit. This method should not be used in the middle of the process, and it gives people the feeling of buying cheaply.

2. Long-term delivery of wine and beverages. Low-grade beer, loose sprinkles and homemade soy milk can be delivered. This method is more effective, but the cost is very high, and if the rent is expensive and the scale is small, the sales will not go up, and it will lose money. Once this method is used, it must be insisted on, otherwise, the number of customers will be greatly reduced.

3. Give gifts. In the past, lighters were sent, but now this method is too old-fashioned, and homemade spicy sauce and homemade hot pot base can be sent in the north. The things to be sent should be novel and practical.

Fourth, rebates, that is, eat 100 get 50 or 30. In fact, none of the stores were refunded cash at the time, and if you want to get the discount, you have to come back next time. This means of making customers turn back is not so ideal, you must know that most of the high return rate is nearby, there are not many customers who consume in a store for a long time, and the benefits that the public gets should be in front of them.

5. Food delivery. In order to launch new pot products or cold braised vegetables or other staple dishes, some stores adopt the method of giving a small plate per table to publicize, and some stores reduce a main dish to one to two yuan a day, and change the name of the product every day.

6. Discounts for those in line. That is, when the business is full, all those who wait in line will be discounted. This is a ruthless move, and the old man is quite aware of the advantages and disadvantages. Business is full and you don't want to lose a customer, why? Think about it.

I'm a hot pot chef. Based on my experience of going to the field a lot. The operation and management mode of buffet hot pot is different from that of hot pot restaurants.

It requires the consumption situation in your city. You self-service pricing. The most important thing about a buffet is not dipping.

It's your meat and all your dishes. The key to the buffet is that the cost "must" is well controlled. Hope it helps.

I don't know how to communicate much.

First of all, if you open a hot pot restaurant, no one can guarantee that you will be able to make money, if someone gives you a guarantee, then this person must be making money, so it is very, very important to find a reliable brand.

At the same time, it should be noted that the act of opening a store is an investment, so there must be a certain risk, the actual situation of the current hot pot restaurant is that there are some hot pot restaurants that are thriving, while some hot pot restaurants are closing down, why is this? In fact, there are two main factors that affect the success of opening a store:

First, the base material technology, ask yourself, whether you have the technology of frying, whether you have confidence in your own base material, whether you have any trustworthy relevant chefs, etc., if not, joining the brand is more recommended, it should be noted that there are many brands on the market at present, choose your own favorite, suitable for your own brand is very important, (emphasis added) try to find a time-honored brand, pay attention to avoid Internet celebrity fast recruitment brand.

Second, management technology, managing a hot pot restaurant is a science, some people simply say that there is a good base to open a hot pot restaurant, this is a wrong statement, the current hot pot market competition is more fierce, others will manage, will market, will create repeat customers, and you have no relevant experience, even if the taste of people is a little worse than you, it can still bring you huge pressure to turn over, what is the meaning of joining? It is to learn a complete set of mature management and management knowledge, which is a very important point to build a sustainable and profitable hot pot restaurant.

In addition, some people say that joining is not recommended, because he does not understand the meaning of joining (layman), the meaning of joining is to have the support of the headquarters, the mature operation experience and bottom material technology of the brand, the purpose of opening a store is to open a hot pot restaurant with sustainable profits, if you have insufficient experience in opening a store, the risk of opening a store is very high, you will encounter all kinds of pits, pay all kinds of tuition, or fry yourself, online ready-made teaching, but do you really dare to open a store with the finished products made of these teachings?

Therefore, the best pot shop should not follow the crowd, try to make more field trips, compare and analyze more, and summarize experience.

Decisions are made on a case-by-case basis. **The profit of the pot shop is still good. It is best to be economical and affordable, so that the people can eat at ease.

This is a successful step for you, and it is best to grasp the customer's heart and make the customer satisfied with the meal. Your career will be thriving and you will have a good income, but the location is also very important, you need to be cautious in your investment, don't be busy and think twice.

How can you open a hot pot restaurant? I think if you want to open a hot pot restaurant, it's better to join one, because it is easier to save you and worry about it.

Hot pot restaurants are full of business in winter and cold in summer, which is a problem that many hot pot restaurants will face in the process of operation. However, there is a mutton hot pot in the industry that solves this problem perfectly. As we all know, mutton is a great tonic, and it is very easy to get angry when eaten on hot days, and there are very few diners who eat mutton in summer.

The mutton hot pot restaurant has played the traditional Chinese medicine theory of "making up for the three dogs", and has worked hard from the soup base and ingredients to greatly reduce the negative impact of eating mutton in summer, thus winning the market. In the same way, general hot pot restaurants can also make changes in this area to attract customers. Moreover, in today's young consumers who pay more attention to themselves, it is very likely to win the market in the summer and eliminate the off-peak season by adopting some creative publicity methods.

At present, there are no more than two ways to open a hot pot restaurant:

One is to do it yourself, make your own name, and do everything yourself.

Another way is to find a brand to do a franchise.

So, which is better?

In fact, what you need to pay more attention to is that opening a store is not the goal, opening a hot pot restaurant with sustainable profitability is the goal, that is, to make a store live and make fire, this is the success rate of opening a store that you should care about.

So, it's very clear to say that:

1. If you have your own stir-fry technology, stir-fry team, and at the same time you have confidence in the taste of your fried base, and at the same time you have the ability to operate and manage, especially in management and operation, then it is obviously possible to open your own store.

Second, if you do not have your own frying technology, and do not have relevant management experience, then the choice of franchise is undoubtedly a better choice, the brand has a stable and high-quality base material channel, and at the same time can provide a full range of help for themselves to open a store, the process of opening a store is much smoother, and many invisible pits can be avoided.

In this way, it is more obvious through which to open a store, and the answer is in your own heart, but what Chaotianmen hot pot wants to mention here is that there are currently tens of thousands of hot pot brands, most of which are small and medium-sized or Internet celebrity brands, so looking for brands, try to find time-honored brands, intangible cultural heritage and other brands, which are more reliable.

1.Select Brand 2Site Selection 3Management, marketing.

1.To ** pot franchise store, first of all, you must choose a distinctive hot pot brand, now there are many hot pot restaurant brands, if your hot pot franchise store does not have its own characteristics, it is difficult to survive in the fierce competition. Hot pot should not only have a distinctive taste, but also have a unique way of dining.

Take Shanglao small hot pot as an example, Potato Changshi has the best Hong Kong-style flavor, and the headquarters will also develop different characteristics of the pot base every year, with rich flavors to meet the needs of consumers for different tastes. It uses one person, one pot, and customers can freely choose the dish and the bottom of the pot. Although it is a self-service hot pot, it does not require people to go down to the ground to get food, and they can eat their favorite food while sitting, because it uses a rotary transmission method to present the product in front of customers.

The way of dining is very distinctive.

2.The location of the store must take into account the best quantity, traffic conditions, surrounding environment, store rent and other aspects, such as near the hotel, commercial area, transportation hub and large residential area, etc., these places are relatively large, but the comparison of advantages and disadvantages is also more obvious, the commercial area obviously has the most consumers, but the rent is the highest, the transportation hub is large but there are few repeat customers, the rent near the community is appropriate, and the consumers are relatively few. The location selection needs to be comprehensively considered according to the area of the barbecue restaurant and the economic capacity of the operator, and choose a better location to open the store.

How to open a self-service hot pot restaurant? Those with poor financial ability can choose to be in the snack street, near the school, near the commercial street, and so on. If you are a Shanglao franchisee, you don't have to worry about the store location, the headquarters will help you choose a location.

3.Usually the management of hot pot restaurants is mostly vertical management, and the operators directly manage the chefs, waiters and handymen, and there are many ways to manage the personnel. In terms of marketing techniques, Xunner can do leaflets, bus advertisements, elevator advertisements, event sponsorship, network promotion, broadcasting, etc., its marketing programs are diverse, often in use are to make up for each other, operators can make decisions according to their own consumer groups and financial situation.

Young people's love for hot pot is obvious to all, so many entrepreneurs want to make money through this project that everyone likes, so how do you open a self-service hot pot restaurant? In this article, I will talk to you about it.

The principle of site selection of hot pot restaurants: the principle of proximity should be implemented. That is to say, it should be convenient for transportation, convenient to come and go, and easy to enter.

Located in or close to business districts, economic zones, cultural zones, development zones, etc., with smooth roads and easy access for customers; At the same time, pay attention to the surrounding environment with supporting facilities in place. The external environment should form the climate, and other restaurants in the hot pot restaurant should be mixed, such as "catering street" and "hot pot city". Name & Design Principles:

Be recognizable, original, and holistic.

Store decoration, space-saving and easy to operate, the store can be simple decoration, so simple and generous, no need to set up a large kitchen, the entire preparation, self-service hot pot equipment processing process, are completed by the customer on the dining table themselves, need a large stove and stove, no need for chefs, ordinary waiters can operate without training.

Buy rotating equipment, find a regular professional manufacturer of rotary hot pot equipment, now there are quite a lot of dealers on the market who sell rotary hot pot equipment, do have their own advantages, and also provide door-to-door installation, warranty and lifelong service manufacturers are not many, so that merchants save worry and effort.

Store personnel planning, not subject to personnel constraints: self-service hot pot rotary equipment does not need to be operated by chefs, and adopts standard and standardized operation and processing processes, even in the absence of senior catering experience personnel, it can also ensure that the quality and taste of the rotary hot pot restaurant dishes are not affected, and customers no longer have to run around, only one is enough to attract customers' attention. The self-service rotary hot pot conveyor belt replaces manpower, effectively saving labor costs, increasing operating profits, and no longer having to worry about personnel management.

Hello, now for you to answer (below, hand-made original).

First of all, whether you are doing self-service hot pot, or skewer hot pot, or what other type of hot pot, opening a hot pot restaurant, you need to be cautious about the choice of hot pot brand, you need to carefully screen, now there are tens of thousands of brands in the hot pot market, so many brands to find a suitable brand for themselves, it can be said that it is looking for a needle in a haystack.

Secondly, we must pay attention to avoiding pits, there are many Internet celebrities now, and we need to be vigilant against quick recruitment brands.

1. How to choose a brand? Of course, when choosing a brand, you should choose a reliable brand, try not to touch a small brand, an Internet celebrity brand, try to find a time-honored brand, or an intangible cultural heritage brand, the market awareness of these brands, and customer acceptance are not comparable to small brands or Internet celebrity brands (many pits), the strength of big brands is more reliable, and it is more secure to open your own store.

2. How to successfully open a store? The successful opening of a store here refers to making a hot pot restaurant profitable for a long time, rather than closing after opening for a period of time, so you have to think about the support ability of the brand you are looking for, what help you can provide to yourself, whether it has a mature operation, and whether you can borrow it.

3. What is the overall cost of opening a store? There are many factors that affect the total cost of opening a hot pot restaurant, such as your city level, whether it is an urban area or a county seat, such as the size of your store, and your positioning of the store, etc., are all crucial, because decoration, rent, operation, and brand fees are all related to these.

Some people say that joining is not recommendedBecause he doesn't understand the meaning of joining at all (layman), the meaning of joining is to have the support of the headquarters, the mature operation experience and base material technology of the brand, the purpose of opening a store is to open a hot pot restaurant with continuous profits, if you have insufficient experience in opening a store, the risk of opening a store is very high, you will encounter all kinds of pits, pay all kinds of tuition, or fry yourself, there are ready-made teachings on the Internet, but do you really dare to open a store with the finished products made by these teachings? Think for yourself and you'll find out.

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