Teach me a little bit about SEO and how to get your site high in search

It's a cliché :

SEO Approach:

On-page SEO:

Fundamentals of SEO: Understanding and applying web-compliant page structures;

SEO page selection: the home page, information list page (related aggregation page), final page, etc. are suitable for optimization, such as the first page of recruitment**, the list page of a certain category, the company page, and the job page are all pages that are focused on optimization;

SEO Internal Linking Strategy: Avoid a single-level top-down link structure and should be a meshed link structure. In practice, you can consider that the keywords of the article are linked to the relevant list, or the classification of the information is linked to the category list, etc., internal links are not only SEO, but also a kind of information navigation, don't be too deliberate;

Long-tail keywords: For example, keywords with structural characteristics such as "Guangzhou Fashion Designer Recruitment" (region + job title + recruitment) and "Romon ** Guangzhou Branch Recruitment" (company name + recruitment), long-tail keywords are widely distributed and the single hit rate is low, but this tail is very long, the number of words is large, and the overall hit rate is very high. This point needs to look at the information characteristics of the **, like the news ** does not have such typical characteristics;

Keyword layout: pay great attention to the frequency of keywords, and reasonably lay out the keywords that need to be optimized in the page, according to my experience, it can be about 10, of course, there are suggestions at about 6%, you can use tools to see, the header of each block and the title description of other elements are objects that can be considered, and the quality of visible text is better than that of invisible text;

Observe the words highlighted by the search engine in the search results, the highlighted words are not necessarily the search words, but may be the words that have been combined by the search engine, which means that they are the user's search characteristics.

category drag-link, product mitsubishi-galant- drag-link-lhd-ma-151985--pid1763, etc., you can include keywords in the title; But many Chinese information is not very convenient to set up in the link address, such as company 1023, job 98678 is very simple and clear, which is also very good. No problem with dynamic addresses? It would be nice to have fewer parameters.

Off-page SEO:

Off-site links: There is a principle that can refer to "what people call you, you are what you are", so the choice of link text is very important, and this principle is widely used in text selection, as well as various prompts, in order to add votes to the target URL;

ps: Copied, I personally think the summary is very good, saving me from typing word by word!

1. Choose good keywords, how to choose keywords, someone has done it just now, so I won't repeat it.

3. The layout should be reasonable, and it is best to have a dynamic module that can be updated, and if not, you can consider the secondary directory blog method.

Know how to analyze your own snapshots, inclusions, external links, and Alexa data to summarize and analyze, these data can allow you to understand some update rules and basic algorithms of search. Combine competitor data, compare with your own data, know yourself and your opponent, and surpass your competitors. Combine competitor data, compare with your own data, know yourself and your opponent, and surpass your competitors.

The weight of the platform is relatively high, as long as the promotion of ** is good to know and paste it, I think it is very good! Personally, I like to use know, because a question is not just one or two to ask, if used well, the answer to a question can bring dozens of IPs every day, don't underestimate these traffic

1RPE4** optimization considers not only the search engine, but also fully meet the needs of users, clear **navigation, perfect **help, etc., on this basis, so that the best function and information can be played.

That is, based on the enterprise training friends, and network service providers (such as search engines, etc.), partners, customers, merchants, sellers and other factors in the network marketing environment to establish a good relationship.

The search engine will compare the content of the site with each other with some relevant data, and then the browser will present the content to the searcher in the fastest and most complete way.

Often, when designing or building theirs, the team makes fatal mistakes and negligently "poisons" the site so that it doesn't rank very well.

6. Library: The library is a platform for resource contribution, and the quality of the data is strict, so the library has a slight advantage in the ranking.

7. Forum: If you talk about popularity, the forum is a popular gathering place.

What is the role of cloud optimization software?

4. Truly and effectively increase the number of visits; That is, to increase the IP and PV of the visit.

2.Q: How does cloud optimization software work? Is it cheating?

Answer: The core principle of cloud software optimization is to increase the weight of the page corresponding to the keyword; Increase the effective search volume of keywords; Reach the keyword page by feeding back the weight data package to the search engine.

The principle of increasing the weight, improving the attention and friendliness, so that the keyword ranking can be improved rapidly.

3.Q: Is cloud optimization software free?

Answer: Cloud optimization software is divided into two types: ordinary users and enterprise users, and ordinary users are free.

Corporate users need to purchase points to use them. 1 yuan 1 point, 100 yuan minimum charge.

This is a question that everyone wants to rank higher in front of their **search engines. You just need to do a good job of internal links, ** frameworks, external links, articles, and the most important thing is to get the key right.

If you want to do a good job in SEO optimization and promotion, Kaiming Network suggests that you must have a general understanding of the principle of search engine ranking, the content is very important, share more useful information for users, and solve user pain points. On the basis of understanding the principle of ranking, you also need to grasp the following key points.

1. Master the basic website construction operation.

If you don't even know the most basic settings such as space, server, etc., how to optimize the speed? For example, if you can't even understand the most basic html****, how to do **optimization? There are many more similar SEO optimization techniques, so you have a general understanding before you do promotion.

2. Data statistics.

In order to do a good job in optimization and promotion, it is also necessary to have a certain statistical ability on the data. For example, which data is conducive to user search, which is conducive to search engine ranking, etc., and even includes the index of some keywords, traffic entrance page analysis, on the basis of analyzing data, there is a target, and the effect of promotion will be better.

3. Try a variety of promotion methods.

The ultimate goal of optimization and promotion is to display product information better and more, therefore, the overall optimization details will be done well, and constantly try new optimization promotion technologies and methods, which is also conducive to better promotion.

Fourth, understand the product.

Only by having an in-depth understanding of the products you want to promote can you dig out the characteristics of the products through the most suitable entry points, select products for the crowd, and carry out the maximum promotion work.

Fifth, understand the situation of the industry.

To do promotion, you must not only understand your own products, but also understand other products of the same type in the same industry. By comparing similarities and differences, knowing oneself and knowing one's opponents, and clarifying one's own strengths, we can develop our strengths and avoid weaknesses and promote them smoothly.

Kaiming Network reminds everyone that SEO is a systematic project, which can not be completed in a short time, and there must be methods and patience to have results.

seo(Search Engine Optimization) is translated into Chinese as search engine optimization. Search engine optimization is a way to use search engines' search rules to improve your current organic ranking within the search engine in question. The purpose of SEO is understood to:

Provide ecological self-marketing solutions for the best in the industry, so that the best can occupy a leading position in the industry, so as to obtain brand benefits; SEO includes two aspects: off-page SEO and on-page SEO; SEO refers to the behavior of making it more suitable for the indexing principles of search engines in order to obtain more free traffic from search engines, from the perspectives of structure, content construction plan, user interaction communication, pages, etc., so as to make it more suitable for search engines; The principle of indexing to make search engines more suitable is also known as search engine optimization, which can not only improve the effectiveness of SEO, but also make the relevant information displayed in search engines more attractive to users.

Search engines are used by 80% of all Internet users, and the number of searches continues to grow at a rate of 20% per year. Therefore, the goal that all webmasters never tire of pursuing is search engine optimization (SEO). Here, I'm sharing with you how to get your ** to rank high in search engines.

There are many ways to improve the ranking, in general, it is necessary to invest in costs, the cost of bidding ranking is too high, manual SEO takes too long, and personnel are required to carry out continuous update and maintenance, and software intelligent SEO is relatively worry-free, working 24 hours a day, and the effect of ranking high can be achieved within a few days.

degree. If multiple sites have similar keywords, then the highest number of clicks will naturally rank first.

The first is optimized in a way that is prohibited by search engines**, which is generally called SEO cheating. It is completely used as a means to rank keywords, such as hidden writing, link factory, bridge page, page skipping, etc.

The second is to adopt SEO thinking, reasonably optimize, improve user experience, and reasonably interconnect with others, so that the site can improve its search engine ranking. It is an orthodox way of search engine optimization, and it is also a means recognized by search engine manufacturers themselves. In fact, all search engines are for users, and their goal is to let users find what they are looking for; Therefore, the highest level of search engine optimization is to have no search engine in mind, and to conduct research around users, study the search habits of target users, and search with keywords, only in this way can we really do a good job in optimization.

The last one is to combine the first two.