What are the development strategies and trends of China s future marketing market?

After that, they probably entered e-commerce.

Looking to the future, the changes in our marketing environment will affect the changes in the marketing model, and this change is unprecedented in any era, can be fully exposed in the infinite expansion of marketing, but also a new marketing revolution under the change of the marketing environment, and this revolution will have a role for decades, for this reason, we always pay attention to the various situations faced by the marketing environment, to face.

Marketing refers to the discovery or excavation of the needs of quasi-consumers and many businesses, from the overall construction and the creation of their own product form to promote, disseminate and sell products, mainly to dig deep into the connotation of the product itself, to meet the needs of quasi-consumers and many businesses, so that consumers have a deep understanding of the product and then purchase the process. The purpose of marketing is to generate sustainable benefits.

The essence of marketing is: to grasp the needs of users and consumers, and quickly commercialize the demand.

In countries with different politics, economies, cultures, marketing should not be set in stone. Even within the same country, marketing is different in the consumer goods industry, the B2B industry (business-to-businessindustries) and the service industry. In the same industry, different companies also have different marketing methods.

Hello, most of the brainless sales now, unscrupulous means to promote the product, selling is king, this kind of garbage theory of sales thinking violates the principle of sales, what is sales?

Hello, most of the brainless sales now, unscrupulous means to promote the product, selling is king, this kind of garbage theory of sales thinking violates the principle of sales, what is sales? Its principle is promotion and after-sales, and some of our thinking, only to promote, regardless of after-sales, because to do sales not only to know how to promote, but also to understand the quality and significance of the product and the role of the object to be promoted, and the past sales just the important quality and product significance and the role of the promoted object to ignore, to omit purely to sell to make money as the core purpose, which also leads to today's wrong sales thinking mode, this model will only increase the economic bubble, Maximization of economic benefits and low-end products, In the future, the economy will be transformed and the product technology will be upgraded, so the after-sales response of sales will be needed to promote the upgrading of our technology and the upgrading of the industry, so the current sales must change the previous model of making money for the core interests of the channel, and we must provide effective promotion and feedback to our technical departments and R&D departments in a responsible, responsible after-sales thinking for the country and the people, so that their technology is closely related to the design and promote our industrial upgrading. Contribute to the economic transformation of our country.

I hope it helps you.

Marketing. The future development trend in our country should pay attention to the role of people in marketing.

For an enterprise, in the marketing process, the most important work is to establish a strong marketing team. The foundation of the marketing team is to select and train excellent marketers. In today's era, marketing talent is no longer lacking, but is full of streets.

However, most marketers are not highly qualified professionally, and everything is on par with "money". In this case, marketers are required to have a strong sense of social responsibility.

extremely high level of literacy; Have a positive spirit of innovation; Have a certain ability to apply knowledge, and be able to perfectly combine science and marketing. Whether marketing has developed into the main melody of enterprise marketing in China depends on whether we can cultivate a group of highly qualified marketing talents. After having such a group of personnel, the most important thing is to effectively use these people, and then establish a marketing team with excellent quality.

In this team, managers not only need to have marketing ability, but also have certain management ability.

And it is necessary to develop a more scientific and practical marketing plan.

Emphasize the role of strategy in marketing.

It is also necessary to have a certain strategy, the focus of modern enterprise management lies in management, and the focus of management lies in decision-making, and market information is the basis and premise of all management decisions. Whether an enterprise has vitality and whether it can make consumers feel its existence depends on whether it can continue to innovate on the original basis. Marketing has a lot of room for development in China, because China is a large country with a poor population, so it has an immeasurable market, but because marketing has just started, many markets have not yet had time to be discovered, especially the rural market.

Rural residents are the largest consumer group in China, and the rural market is a market with considerable potential that needs to be developed. There are considerable prospects for the marketing of agricultural products and the development of the market for rural consumer goods.

First of all, social KOL marketing will shift from the pursuit of traffic to the pursuit of quality.

KOLs (Key Opinion Leaders) are key opinion leaders on social networks, and KOL marketing has become a mainstream means in industries such as beauty. The report proposes that in the new year, brands will increase their investment in professional KOLs. A professional KOL is an expert in a particular field who has a relatively small number of followers but has a high level of trust from their fans.

Their positioning is clear and the tonality is fixed, and it is easier for brands to find a reasonable position that meets their needs.

Portrait** maximizes the use of the phone's entire screen to capture consumers' attention. The report says that consumers' content habits have changed, with young people watching on their phones and wandering anytime, anywhere. "We need to rethink how to produce content that consumers can remember.

The big screen will make a comeback, and it will be bigger and better.

According to the report, the Internet has not "killed" the TV set, but has also formed a new ** ecosystem with it. The latest data from the UK shows that smartphone sales growth has stalled; Tablets are now also in decline; The penetration rate of smart TVs has grown rapidly from 10% to 40% in four years.

Fourth, technologies such as augmented reality will begin to change the path to purchase and the consumer experience.

Augmented reality is a layer of digital images that cover the real world as we see it with our naked eyes. According to the report, augmented reality and virtual reality offer new opportunities for both consumers and marketers. For example, IKEA uses these two technologies to allow consumers to see how furniture is displayed in their homes, while consumers can shop in real time.

Fifth, the era of subversive "chaotic warfare".

In this era, "social platforms have become trading platforms, e-commerce has become advertising media, advertising media has become content producers, data scientists have become advertisers, advertising companies have become technology companies, and consumers will still be the core of all changes, but in addition to selling goods, brands also need to create brands for people."

The company is a first-class marketer, and has been in the industry for more than 15 years.

Starting from the bottom, spanning design, front-end development, promotion and operation and other positions, so that marketing and network technology are fully aggregated, and through the successful practice of many industries such as overseas immigration, diamond jewelry, vacation tourism, biotechnology, etc., the whole network marketing system has been gradually formed.

The value of the enterprise: through big data, technology integration and network-wide marketing, traffic operation and fan operation are carried out, bringing massive traffic to the brand, cultivating and guiding more unfamiliar users in the market, forming a strong brand consensus, promoting the first choice and transaction, occupying the commanding heights of brand fame and fortune, and gaining fame and fortune.

1.The traditional marketing method will be developed and improved, and the traditional marketing method - personnel marketing, still plays a very important role in marketing and social and economic development. In the face of increasingly fierce competition, traditional marketing methods will continue to develop and improve, and be fully utilized.

It can be said that personnel promotion is the cutting-edge business of marketing, so how the technical level of the salesman directly affects the sales volume and sales cost, and then affects the overall marketing strategy of the enterprise. This requires salesmen to have the spirit of hard-working and not afraid of setbacks, and at the same time to be diligent in thinking, constantly, using various means to discover, collect and use all kinds of information, and use good psychological tactics. In short, the quality of salesmen will be greatly improved, and some new means and methods of sales will also appear.

2.Personalized marketing will gradually be favored With the change of market supply and demand, consumer-centric, in the process of meeting consumer needs to achieve corporate profits, this marketing concept has been accepted by more and more enterprises. However, under the current technical conditions, on the one hand, due to the high cost and long time cycle of enterprises to obtain market demand information, it is difficult for enterprises to understand market demand and its changes in a timely and accurate manner.

On the other hand, if an enterprise carries out small batch production to meet the needs of a small number of consumers, it will inevitably greatly increase the production cost and product sales, which not only reduces the market competitiveness of the product, but also greatly reduces the profitability of the enterprise.

What are the marketing trends right now, and I say that this is actually some good trends.