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Marketing is all theoretical knowledge, such as business negotiation, sales skills, market research and **, marketing, logistics, etc., and some public courses, so to speak, this major is now very promising, but it is necessary to have a high degree of education, and this major should be more flexible people to learn, because this is different from technology, it is a very flexible major, and it is also a very flexible job, even if you can score 100 points, your work level may only be 20 points, In this way, I will soon be fired, and I estimate that I can only do business by taking the college entrance examination, and these things still have to rely on myself to put it bluntly, but then again, it's good to learn more things, I wish you success!
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The things that marketing majors learn are very popular, that is, how to bring a (new) product to the market to do development, to develop the market. But in terms of what to do in the future. That's too much.
The knowledge learned is the same kind of knowledge. But there are many aspects involved in specific applications. Employment is easy.
The knowledge of marketing is one of the most sought-after knowledge in the future. This talent is also in demand. With this knowledge, you can go to a company and work as a salesman.
What we will do in the future is to develop the market for this product or brand. Like marketing a daily necessities or branded clothing. to develop the market.
This kind of professional talent is still very rushed.
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1. Service marketing.
A service is an activity, benefit or satisfaction that is used or connected with a product.
2. Experiential marketing.
The formation of a buyer's market has given some new characteristics to consumer demand. In terms of consumption structure, the proportion of emotional consumption has increased; In terms of content, the demand for personalization has increased; In terms of value goals, more attention is paid to the feelings when receiving products.
3. Knowledge marketing.
In the era of knowledge economy, the focus of enterprise management will shift from production to research and development, and from the management of tangible assets to the management of knowledge. At the same time, the marketing method of enterprises will inevitably turn to a higher level, that is, knowledge marketing will become an important marketing method for enterprises to obtain the market.
4. Emotional marketing.
Emotional marketing is to take the personal emotional differences and needs of consumers as the core of the company's brand marketing strategy, and achieve the company's business disapproval goals with the help of emotional packaging, emotional advertising, emotional word-of-mouth, emotional design and other strategies.
5. Educational marketing.
Marketing in the beauty industry has always been closely related to education and training. From the rise of beauty technology training in the early 90s, the popularity of beauty concept training in the late 90s, to the expansion of beauty culture education today.
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Marketing is a kind of business activity with the core of satisfying consumer needs, aiming to realize the mutual relationship between enterprises and market chains by analyzing the market and competitive environment, formulating product pricing strategies, developing products suitable for market demand, and designing effective marketing communication and channels, so as to meet consumer needs, increase sales, and enhance brand influence and competitiveness.
Marketing is an important part of corporate strategy and management, which involves all aspects of the entire enterprise, including product development, production, sales, marketing and other fields. The goal of marketing is to maximize the satisfaction of consumer needs and increase the profit and value of the enterprise through continuous innovation and improvement.
With the changes in the market environment and technology, marketing is also constantly evolving and innovating, such as the emergence of new forms of digital marketing, social marketing, content marketing, etc., making marketing more accurate, efficient and quantifiable, which plays a vital role in the development of enterprises.
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Marketing, also known as marketing, marketing or marketing, is the category of commodity economy, which is a form of economic relations with commodity exchange as the content. For enterprises, the market is the starting point and destination of marketing activities.
Marketing is not only a function, but also an activity, process and system for an organization to create, communicate, disseminate and deliver customer value for the benefit of itself and its stakeholders, and bring economic value to customers, customers, partners and society as a whole. It mainly refers to the process of marketing personnel carrying out business activities and sales behaviors for the market. The concept of marketing includes a series of core concepts, namely the basic elements of needs, desires and needs, products, values, costs and satisfactions, exchanges, relationship marketing and marketing networks.
Classic business management courses such as MBA and EMBA include marketing as an important module for management and education of managers.
American scholar Keane Kellows divides various definitions of marketing into three categories:
a) Think of marketing as a theory that serves consumers.
2) Emphasize that marketing is an understanding of social phenomena.
3) Believe that marketing is the process of linking production enterprises with the market through sales channels. This is a reflection of the complexity of marketing.
The three main elements of marketing.
1. Products (including all tangible and intangible products). >>>More
I am currently studying in my sophomore year, Advanced Mathematics, English, Modern Management, Marxist Economics, Linear Algebra, Situation and Policy, Mao Dengsan, Marketing, Accounting, Market Research and Statistics, Financial Management, International Negotiation, Electronic Money, Finance, etc. Main Courses: >>>More
The concept of marketing refers to the basic guiding ideology of the enterprise to make business decisions and organize and manage marketing activities, that is, the business philosophy of the enterprise. It is a concept, an attitude, or a corporate way of thinking. The marketing concept is a kind of business guiding ideology of "taking consumer demand as the center and taking the market as the starting point". >>>More
The concept is as follows: Marketing is also known as marketing, marketing, or marketing. It refers to the process of individuals or collectives trading the products or values they create to obtain what they need and achieve a win-win or multi-win situation. >>>More
1) The meaning of marketing.
Marketing refers to the overall corporate activities of an enterprise in order to adapt to and meet consumer needs, from product development, pricing, publicity and promotion to the delivery of products from producers to consumers, and then feedback the opinions of consumers back to the enterprise. >>>More