How to introduce a good product, where to start talking

The most important thing about the promotional video is the effect.

Why is viral animation the best way to promote a new product? Let's break it down for you:

1. Strong acceptability. The feature of viral animation is that through a series of funny, social hotspots and other stories as the starting point, fully mobilize the curiosity of customers, and slowly introduce it to the topic! Let customers remember our products while enjoying the animation!

One publicity can achieve the effect of ordinary advertising hundreds of times!

Second, there are many promotion channels. Compared with the traditional promotion media, the communication channels of product promotion animation are very wide, such as: ****, new ** (network**, mobile phone**, digital TV, etc.), outdoor**, etc. The more promotion channels, the higher the visibility of the product!

3. The product introduction is easy to understand. When the salesperson introduces the product to the customer, he speaks the conceptual vocabulary, and the customer listens to the cloud. On the other hand, product promotion animation is the opposite, which transforms conceptual words into concrete words through animation, which is more acceptable to customers.

At the same time, a 3-minute product promotion animation often contains more information than the salesperson said in the previous day!

Fourth, ** low. The approximate cost of making a 3-minute product promotional animation is 2-100,000 yuan. **Significantly lower than other promotion methods. It greatly saves the promotion budget and can save a lot of promotion costs for enterprises.

Beijing Yinuo Animation has ten years of professional animation production experience, and is the strongest "viral animation" production company in China. If you still don't know much, you can go to the official website to take a look at the case!

Let's start with a brief summary of the benefits.

How to introduce the product, in order to export value to others in the nuclear bureau, so that others are willing to listen.

Be logical and clear when introducing the product.

Logic is like our human skeleton.

Through one basic point, three logical structures, it helps us to be logical and speak well.

Think about what the purpose of the speech is and pass on your thoughts to others.

The most basic thing is to make it understandable. It's like the purpose of the press conference is to promote advertising.

A fundamental point is to keep complex problems simple.

Three logical structures.

The first is the total score structure. The overall purpose is to attract the audience into the speech, while the purpose of the sub-points is to talk about the core content of the speech. The last one is always to arouse the emotions of the audience, and it would be better if it could echo and sublimate from beginning to end.

There can be two types of structures, which are parallel structures and progressive structures.

Parallel structures such as point 1, point 2, point 3, and end. For example, I am a professional flying man, my hobbies are speeches, writing, training, if you are also interested in this aspect, link me, let us influence each other, grow each other.

Progressive structure, such as the progression in time, the past, the present, the future, and the progression in space, such as first-tier cities, second-tier cities, and third-tier cities. and the progression of the story line, such as marriage, divorce, and remarriage.

First time meeting, smiling (remember!) Hello! ”

Then it depends on your sales style. The general routine is "I'm xx, I'm from so-and-so company, and I'm here today for the purpose of." This is a regular routine, which is generally more traditional and is less likely to arouse strong interest from others.

I don't know what exactly you're in the business. I suggest you take a look at The Sales Bible and The World's Greatest Salesman – Joltier. There will be a lot of useful sayings in it to pique the other person's interest.

I don't recommend talking to someone about business at the beginning, they will quickly refuse. Depending on the situation, talk to the other person about a topic that interests the other person, or find a way to arouse the other person's curiosity. Anyway, it's about continuing the topic, making the other party like you, and then talking about business.

Think about it more, before you contact a customer, you must be very clear about what kind of person he is, at least some of his general situation you must know, have a preparation in your heart, and you will know what to say to the other party.

Hehe, you yourself say that your product is a miscellaneous brand, which means that you don't believe in your own product Then you naturally don't know what to say to the customer.

The product has a hard injury, which will definitely make the salesman encounter more rejections, but it is impossible to not sell at all, right? First of all, you have to know your product very well, which are the advantages and which are the disadvantages, and as long as the customer does not raise objections when talking to customers, you don't say it yourself. Probably a lot of people will say it's a lie, but I'd say it's just a trick.

After the good place is accepted and recognized by the customer, the shortcomings will be gently brought over when the transaction is about to be made, and the customer will generally not pay attention to it. And we have no intention of deceiving customers at all. If a customer mentions a product shortcoming, trying to figure out if it's a real concern for the customer is likely to be just an excuse for rejection.

And that's when you can ask"Is this your primary concern? If I solved the problem well, wouldn't you buy it? "In this way, the customer will remove the reasons for his refusal and put it on the issues he really cares about, or he will come up with more reasons for refusal.

At this time, you can help him sort out, find out the problems he is most concerned about, and solve one.

In fact, it can be seen that the biggest problem in your sales is the problem of mentality. You don't believe in yourself, you don't believe in your products, and you will be lacking in confidence when you meet customers, so how do you make your customers believe in you and your products?

My hometown is in the beautiful Hangzhou, and when I go to Hangzhou, people not only visit the beautiful West Lake, but also taste a kind of tea called "West Lake Longjing".

West Lake Longjing is the first tea in China, which is produced in the area of Shifeng, Longjing, Wuyun Mountain and Hupao in West Lake, Hangzhou, Zhejiang. Historically, it has been divided into four categories: "lion, dragon, cloud and tiger". Longjing tea leaves are thin and flat, smooth and straight, and the color is tender and green and smooth.

This sentence is too written, and it is changed to "Longjing tea leaves are flat and straight, the length is the same, and the size is average." The tender green leaves are very bright, like orchid petals. "It's more vivid and vivid.

Another feature of it is incense. I remember once brought back a bag of West Lake Longjing from my hometown, just opened the bag, the faint fragrance drifted into my nose, I couldn't help but close my eyes, inhale a few times, the fragrance seems to be into my heart. (The words "faint", "secluded" and "floating" are used precisely, and the characteristics of Longjing tea's "fragrance" are written; The verbs "close", "suck", and "dip in" vividly write that "I" is intoxicated by this faint fragrance.

Longjing not only has color, fragrance, taste and shape, but also has a lot of health care effects! (The transition sentence that connects the previous and the next naturally leads to the following, making the article coherent.) ）

If there are sores, ulcers and pus, and the skin is broken by external injuries, rinse the affected area with strong tea, which has the effect of anti-inflammatory and sterilization; Inflammation and ulceration of the mouth, sore throat, use tea to **, also have a certain curative effect.

West Lake Longjing in your hometown, how can you not make people excited?