How should the online marketing of the printing industry start? What about using that as a breakthro

Veteran Zhou Yong will answer for you:

Looked at your problem, described in detail. I hope to be able to help you here.

The Internet is a big market, and at the same time it is a market for information, and it is normal for the information you publish not to be discovered. There is no such thing as a free lunch, you can only try a combination of channels that cost money and channels that don't.

You are a **, you can see it.

First you have to understand:

1.How do you guarantee your reputation on the Internet?

2.Is your printing ** the lowest and the best quality? Whether the company's various qualifications are complete, these should be told to your customers.

3.You didn't find those of your customers out there, solved:1On Alibaba Chengxintong, the membership fee is 2800 per year. This mechanism can protect your integrity on the Internet, and if you break your integrity, your business will never be mixed up online.

2.To make **, it must have its own carrier.

3.You can choose to bid for advertising and try it: the account opening fee is 5,000 yuan.

You can go to Google to open an account and do click ads The account opening fee is 100 yuan.

You can go to Alimama to click on the advertisement and the account opening fee is 500 yuan.

These ** can help you find customers in a targeted manner.

Network marketing, like our ordinary marketing, must have input to have output, and without input, there will be no output.

Try web printing on businessprint.com to solve your problems hi contact.

In the modern network marketing environment, the printing industry can provide the following products and services:

1.Promotional materials: The printing industry can produce promotional materials for enterprises and brand messages, such as flyers, brochures, posters, fold-outs, etc. These materials can be used in online and offline promotional activities to increase brand and marketing effectiveness.

2.Business cards and business card design: Business cards are still an important tool in business communication, and the printing industry can provide business card design and production services. Through customized design and professional printing, it helps enterprises to make a lasting impression in business occasions.

3.Packaging and labeling: The printing industry can provide design and production services for packaging and labels. A quality packaging and label design helps to enhance the brand image of the product and increase the appeal of the product on the e-commerce platform.

4.Gifts and printing customizations: The printing industry can make gifts and custom products, such as t-shirts, hats, mugs, notebooks, etc. These products can be used as a giveaway for brand promotion, increasing brand recognition and user loyalty.

5.Large-scale advertising materials: The printing industry can produce large-scale advertising materials, such as outdoor billboards, banners, display boards, etc. These materials can be used in outdoor advertising, exhibitions and event sites to capture the attention of the target audience.

6.Digital Printing and Personalized Printing: Digital printing technology in the printing industry makes personalized printing possible. Enterprises can customize printed materials according to customer needs, such as personalized greeting cards, envelopes, calendars, and other reputations, to increase user engagement and interaction.

7.Printing supporting services: The printing industry can provide supporting services related to printed matter, such as design consulting, typesetting services, printing delivery and distribution, etc. These services can help businesses achieve an efficient printing process and service experience.

Through the above products and services, the printing industry can be combined with network marketing to provide diversified marketing tools and solutions for enterprises and brands. Enterprises can use the professional knowledge and technology of the printing industry to combine printed matter with the best marketing channels to achieve comprehensive brand promotion and market expansion.

Remote digital proofing to speed up the review time.

The broadband speed has been improved, the network has basically realized the transfer of files, and the CD-RO and MO disks have been eliminated.

With the abundance of electronic products, the improvement of network speed, especially the emergence of various e-books, the share of traditional journals and magazines has been slowly replaced by these high-tech products and information. The share of commercial printing is bound to decrease. RRD, Chung Hwa Commerce, Li & Fung Accor and other large commercial printing companies basically affect the order volume, and in the long run, they must transform.

Continue to add below.

Printing equipment manufacturers can do bidding, the promotion effect is still good, but the ** on the words is relatively high, the SkyCC promotion software effect is also good, you can also go to find out.

For the prospect of domestic network printing, some people in the domestic industry are very optimistic that the combination of traditional printing and network printing has eliminated the bottleneck of customer personalization and business business handover, which is another revolutionary breakthrough in the printing industry.

A few years ago, I heard that the Internet had changed the world. Now we have clearly seen the profound impression it had on the printing industry. Internet technology in the printing industry has transformed from an emerging technology to a solution that can be understood and accepted by most printers and printers.

Not only has it changed the way people order printed materials, but it has also changed the business process for print service providers and print buyers. Now, the connotation of network barrage printing is no longer limited to printing, it can provide us with multi-channel network services.

2. As a consumable product in the industry, the upstream and downstream structures such as the first merchant have long been formed in the channel, and the customers who understand and transact on the Internet are more likely to want to replace the original first merchant or some new buyers, and the number is relatively small;

3. Of course, we should also start from the problems of the entire network marketing itself, such as the exposure rate may not be enough, the traffic is not large, and the advantages of the product and the product to solve the user's needs are not prominent, resulting in a low conversion rate.

In recent years, with the rapid development of the Internet industry and the market's familiarity and recognition of e-commerce, network printing has been increasingly recognized by the market. The annual printing business volume of **.com alone is as high as 2.8 billion yuan, and the total output value of bulk e-commerce printing exceeds 40 billion. Among them, commercial short-print printing is the mainstay.

With the development of computer technology and the popularization of online e-commerce, network printing is increasing at a rate of more than 200% per year, and it is expected that the proportion of network printing in the country will reach 8% by the end of 2012. E-commerce printing in Europe and the United States started earlier, accounting for 78% of the entire printing industry, and began to develop in the direction of personalization, digitalization and three-dimensionality.

In 2011, the capital's publishing copyright work will accelerate the transformation of the development mode, take mechanism innovation as a breakthrough, continue to deepen reform, accelerate the integration of resources, promote the integration of high-tech and publishing industry, innovate and improve the press and publication public cultural service system, optimize the best management model, improve service levels, and strive to create a new situation in the capital's publishing and copyright work. From the "2013-2017 China Printing Industry Market Prospect and Investment Strategic Planning Analysis Report" to the end of November 2010, the revenue of Beijing's press and publishing industry reached 100 million yuan, a year-on-year increase; The total assets reached 100 million yuan, a year-on-year increase; total profit of 100 million yuan; More than 10,000 employees. The total revenue of the press and publishing industry ranks fourth among the nine major fields of the city's cultural and creative industries.

The following trends are likely to emerge in the future:

1. Integrated operation of large and medium-sized publishing institutions;

2. The cooperation between publishers and technology providers will be further deepened;

3. Small and medium-sized publishing institutions will take the road of service outsourcing;

4. New digital publishing institutions are emerging, mainly in the form of the Internet;

5. Reader manufacturers open online bookstores;

6. Comprehensive transformation of traditional channels to electronic channels;

7. Operators enter the whole process of digital publishing;

8. There will be more subdivided professional database service providers.

Of course, the development of China's digital publishing industry is still facing many problems such as various formats, products, business models, settlements, and user experience.

And the development of these trends and the solution of problems will be based on one main theme: cooperation. And the goal of cooperation is 1+1=11.

Please note that it is not 1+1=2, but 11, which is the hope of obtaining greater value, and for industries that are more developed in geometric progression, only greater value can be called value. To this end, we still have to do a lot of hard and meticulous work, such as jointly forming a constructive alliance, how to integrate digital publishing and publishing institutions more deeply, formulating a realistic digital publishing strategic plan, standardizing business models and market strategies, and further clarifying partners. Only in this way can we further clarify what we want, what we can bring to our partners, and what our cooperation can bring to the industry.

From the perspective of this mausoleum, "making partners more valuable" is of practical significance and is bound to become an important topic for the development of China's digital publishing industry in the future.