Seek analysis of the target population of various magazines 60

I'm using this e-magazine software.

A very complete assortment of new magazines of all kinds.

"Bosom Friend (Overseas Edition)" was founded in August 1996 and is a monthly magazine. "Bosom Friend (Overseas Edition)" adheres to the tenet of "Bosom Friend" "the beauty of human feelings, the beauty of human nature", strengthens international characteristics, tells the story of foreign life, gathers the world's beautiful literature, reflects people's pursuit of a beautiful realm of spiritual emotion, and is well-known at home and abroad for its elegant, fresh and timeless style.

Good Day" was founded in March 2001 and is a full-color life monthly. "Good Day" is a women's magazine with the theme of showing a healthy and fashionable lifestyle, covering emotional, psychological, family, fitness and beauty, etc., and is committed to delivering the latest life concepts, advocating the most perfect lifestyle, providing the most cutting-edge life information, paying attention to women's emotions and improving women's quality of life in an all-round way, which is the best book to create life emotional intelligence.

Business Masters was first published in January 2002. "Business Experts" is a large-scale financial news and people monthly. Looking forward to the financial situation, focusing on the cutting-edge of famous artists, and interpreting the legend of the business world.

The information is comprehensive and accurate, the report is authoritative and profound, and the dissemination is far-reaching and powerful, which is a good mentor and helpful friend for Chinese and Chinese enterprises to realize their dreams of wealth.

Liangyou Digest was founded in January 2003 as a monthly journal, and in 2004 it was changed to a semi-monthly publication. "Liangyou Digest" is a comprehensive cultural digest magazine. Characterized by "readability, philosophical, practicality, knowledge, and interest", it gathers the essence of thought and broadens the horizons of life.

Pay attention to new things, new ideas, new knowledge, and new wisdom. The text is fresh and the style is unique.

Caizhi Digest was first published in January 2003 and is a monthly publication. Caizhi Digest is a large-scale social, political and economic comprehensive digest magazine. With realistic techniques and cutting-edge perspectives, it shows the big economy, big wisdom, big emotions, big fate, and big events, looking at the world and sublimating life.

Bosom Friend Inspirational was founded in January 2010, monthly, is the original "part-time job" magazine after the revision of the emerging inspirational publication, "Bosom Friend Inspirational" is mainly aimed at college students, white-collar workers, new civil servants, entrepreneurs and other social groups, to spread inspirational ideas, content involves: inspirational, social hotspots, love, stress reduction, workplace cartoons and other aspects of content, with entrepreneurial success stories, family life inspirational as the main content, and strive to become "China's first inspirational journal".

Over the years, Reader magazine has always taken the promotion of excellent human culture as its own responsibility, adhered to the purpose of "absorbing Chinese and foreign countries, gathering essence, enlightening thoughts, and broadening horizons", followed the concept of "choosing "Reader, is choosing excellent culture", explored the truth, goodness and beauty in human nature, and embodied humanistic care. In terms of the content and form of the publication, it keeps pace with the times, pursues high grade and high quality, strives for high-quality products, and has won the love and support of readers of all ages and different walks of life with its richness and diversity of form and content.

Bosom Friend Magazine. Target market: the general population (office workers).

Positioning: Mass cultural life.

Homework doesn't come to ask questions, I don't want to find you, I'm going.

Readers, youth. Midlife. Old age.

How do I find my target customers? There are 6 key points for customer positioning, and it is difficult to make money in this business.

Methods of analyzing the target customer group:

1. Quantitative analysis. A basic summary of consumer behavior in the marketplace, e.g., product testing, packaging testing, advertising copy testing, and so on.

2. Basic consumer research. Take the initiative to understand the basic behavior of consumers in a category or product. For example, business classification studies, brand equity surveys, habits and experience studies, and many more.

3. Empirical consumer research. It is an in-depth study of consumers, and the analysis of qualitative and quantitative research in relation to the lives of consumers.

1. Secondary subdivision.

After initially identifying the outline of the target customer group according to the strategic objectives of the enterprise, the enterprise needs to carry out a secondary subdivision of the target customer group with a larger range, with the purpose of helping the enterprise confirm the final plan of the target customer group.

Firstly, through comprehensive qualitative judgment combined with small-scale customer surveys or dealer interviews, the decomposition criteria of the preliminarily determined strategic target customer groups are enriched, and the purchase-driven exhaustion curve is assigned, such as the age level, purchase frequency, and the amount of purchase expenditure in disposable income are assigned as the decomposition criteria.

2. Dynamic adjustment.

Establish an effective information tracking mechanism, track and understand the changes in the market in a timely manner, adjust strategies when needed, and launch targeted products in a timely manner to meet customer needs.

At the same time, enterprises also need to pay attention to some strategic issues when understanding customer needs and adjusting strategies and marketing in a targeted manner

1) Consumer behavior is often based on the perspective of emotion, rather than just the rational consideration of technical factors.

2) Consumers will behave negatively when their personal values are shaken or their perceptions are not in harmony with their displays.

3) Consumers will only be interested in a product if it meets their real needs or unmet expectations.

American Essays, Youth Digest, Reader. Wen. If it is, youth literature can be voted for fireworks, Egger, sprouts, etc., and readers, youth digests can also vote. I wish you success These are some of the more famous magazines at the moment, and the manuscript fee is quite good.