The era of Mini Programs is coming, how to make money with Mini Programs

Life is full of business opportunities, WeChat was just a social tool a few years ago, but with the emergence of WeChat Mini Programs, more and more businesses have put their business eyes on WeChat Mini Programs, and WeChat Mini Programs are favored by businesses in various industries by virtue of their ready-to-use advantages.

The e-commerce applet has basic functions such as store management, product listing, payment and ordering, order processing, customer service, express logistics, customer management, etc., as well as marketing methods that can help merchants complete sales conversion, such as seckill, grouping, bargaining, full reduction, live broadcast, membership card, etc., merchants can make reasonable choices according to their store needs.

For merchants who have no construction experience and do not have much budget, they can directly generate an online store suitable for themselves with one click through Deyoudian, without development, directly apply the industry theme template with one click, visually drag and drop the generation, and can also freely DIY design.

All 200+ functions in the store system are free to use, 183+ industry theme templates can be applied at will, and 30+ marketing methods can be combined at any time to quickly help merchants launch mini programs and build a money-making platform.

Merchants can share the Mini Program marketing activities in the community, Moments, *** and other channels to achieve online + offline promotion, and attract new users and promote old users through community fission.

In addition, merchants can set up trick marketing methods according to their own store situation, such as limited-time spikes, old and new groups, sign-in points + points**, etc., so as to continuously bring new customers and orders to the store.

If you also want to use the Mini Program to make money, you can refer to the above content, I hope the game is useful.

The way to make money is generally by exporting traffic, and traffic is brought by your fans. Therefore, if you have more fans, naturally many people will come to you to buy traffic, and you will naturally have income.

Another idea is self-operated advertising, which is generally a small program that provides content, and then connects to the advertisements of third-party advertisers other than Guangdiantong. You can see the form of *** tweet ads, which basically determines the cost of advertising according to the traffic and daily activity of your Mini Program. Of course, in a small game like Hop, you can think of every box that you land in, which is an advertising space, so the ad is not limited to tweeting product descriptions, the form of your mini program also determines the form of your advertisement.

What is a WeChat Mini Program? It is an interface, just like a multi-function charging plug, as long as the terminal is connected to the power supply, all the plugs that are separated can be charged. He doesn't need ** like an app, nor is it as complicated as a web page, and the WeChat group of friends can be promoted by the public.

The development of WeChat Mini Programs is the basis of all monetization, but having a good idea but lacking tools, and the monetization of all traffic is just talk on paper. The popularity of Mini Programs will naturally drive the popularity and strong profits of the Mini Program development industry. The use of Mini Program development to make money is basically divided into four schools: technical flow, piracy flow, terminal flow, and operation flow.

Technology flow: Using unique program development technology, giving priority to occupying or even monopolizing the Mini Program market, you can make money from the source.

Pirated stream: Directly sell the source code of the pirated Mini Program, or carry out secondary development and optimization on the pirated source code before selling.

Terminal flow: Buy the program developed by the technology flow from the source, package yourself as a professional merchant, and sell it to the majority of companies or individuals who need the small program for profit. It only needs to be purchased once, and then the information army and the vast number of orders are used to occupy the market.

Such terminal flows belong to the profiteering industry.

Operational flow: Integrate your own ideas into the purchase process from the terminal flow, and present the concept to consumers in a programmatic way, so as to achieve profitability. Typical examples: P-map software and Pinduoduo.

At present, the applet is the trend of the future, but no matter what industry you do, as long as you are facing the customer, I don't think it will be wrong to do the applet, because the most direct applet is lightweight, no **, no installation, scan the code to use, use it up, and leave without taking up memory, for customers, who doesn't want it, saving a lot of time for customers, and greatly facilitating customers and merchants.

For enterprises, using small programs to promote, improve brand awareness is the fastest effect, the lowest cost of a good way, at the same time, small programs can also be used as the company's mobile phone, mobile phone e-commerce, mobile phone atlas, etc., to facilitate customers to have a deep understanding of the enterprise.

The most intuitive thing for merchants is to make money, save money, why do you say that, the first is to bring customer traffic to the store, for example, WeChat users within a radius of five kilometers can directly and quickly find the address of the merchant, the merchant's products, can be directly in the applet, place an order, make an appointment, arrange the number, etc., and can also attract a lot of new customers through some preferential activities. The second is that it can save a lot of platform fees for merchants, customers are admired on the mini program, the small program is a platform made by themselves, and there is no need to give any platform points. The third is customer management, customer data is grasped in their own hands, which is convenient for their own management.

1. Mini program development.

In fact, the development of some small programs is not particularly complicated, as long as you have a good idea, and then, research the audience, you will learn this technology will be more targeted.

2. Make a mini program game.

In December 2017, WeChat Mini Games represented by "Hop a Jump" made people realize the traffic potential of Mini Program games.

3. Third-party development platforms and service providers for Mini Programs.

This should be regarded as the most common Mini Program profit model on the market at present. Many technology-based companies take advantage of their existing technical advantages to quickly access Mini Program technology to provide complete Mini Program solutions for many enterprises and merchants.

4. Mini Program Store.

The Mini Program Store is also a "Mini Program Aggregation Platform" owned by many third-party companies. On this platform, there are many mini programs that have appeared on the market, which are displayed to users for free, and it is also an extremely advantageous way to promote the company's brand.

1. Reduce the development cost of enterprises. In addition, it can also reduce the development cost of the program for enterprises, save time cycles, and allow enterprises to take advantage of the existing advantages of WeChat, simplify the promotion process, and connect the applet with WeChat to achieve secondary marketing.

2. Bring potential customers to the enterprise. In the early days of the operation of WeChat Mini Programs, many users will have a certain curiosity about WeChat Mini Programs, and enterprises need to seize this time to develop some interesting applications with the help of Mini Programs during this time, so as to attract users' attention and bring a large number of potential customers to enterprises.

3. Improve user experience and increase user stickiness. WeChat applets have received a lot of attention from enterprises and individuals in the internal testing stage, which increases the opportunity for corporate brand display, and relying on the parent body of WeChat can provide a good user experience.

4. Build a new business system. In today's rapid development of the Internet, if traditional enterprises want to play more advantages, they must improve the network system with the help of WeChat applets in order to improve the network system according to the three points of product + offline + online at the same time, and the emergence of WeChat applets can well open up the relationship between users, content information, goods and services, and complete the closed loop of the business model directly within the WeChat ecosystem.

Whether your Mini Program can be profitable depends on your business model and the functions you have developed, and rich marketing functions can make your Mini Program quickly promoted; As for development, you can use a one-click production platform for small programs like "Tianketong", with a cost of less than 5,000 yuan, one-click production of small programs, visual graphics, saving time, effort, and money! It can be changed at a later stage, making it ideal for start-ups and growing businesses.

1. Develop applets.

This method is suitable for senior code farmers, using their own technology to develop Mini Programs for others, or selling Mini Program source code, which is more difficult, and is not recommended for ordinary beginners to try.

White users can consider the applet products of the applet platform, such as quaqua praise, which does not need to understand technical development, and the software is very low, from which they can earn the difference in software price, and they can also make a lot of money by relying on the applet.

2. Make a life service-oriented applet.

This is a common way for Mini Programs to make money, and after making a life service Mini Program, put the service on the shelves to sell. If you don't have a self-operated service, you can cooperate with other merchants, similar to Meituan.

3. Content monetization.

If you don't have your own product and don't want to make a service-oriented mini program, then you can also make your own self-leading mini program and rely on content to attract traffic. Self-** Mini Programs are simpler than service-based. It can be monetized through tips, ads, etc.

1. Push to nearby people, and some of the settled mini programs only display the store address, contact**, and store display, and increase the store's revenue through push.

3. Display the Mini Program in the custom menu of ***, so that *** can directly realize the goods to fans, avoid the charges of the third-party lead hunger platform, and also attract the huge user base of WeChat.

4. Provide third-party services. This is currently a more common monetization method for Mini Program developers. Some technology-based companies use their own technical advantages to develop Mini Program templates and provide Mini Program solutions for various industries and scenarios.

They know how to combine SaaS technology and applet logic, so that users who don't understand the design can also use the template to quickly generate a applet.

WeChat applet, a kind of applet, the English name wechatminiprogram, is an application that does not need to be installed to use, it realizes the dream of the application "at your fingertips", and users can open the application by scanning or searching.