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TikTok adsProduct Introduction:
TikTok ads1. Douyin open screen ads.
Sales method: CPT (the number of rotations of CPT products on the screen has been increased from 4 to 8 rounds, and the inventory of a single round is 10,000CPM).
GD does not support targeting, but can support third-party monitoring** and clicks.
Note: You need to place an order and submit materials at least 5 days in advance for CPT sales, and you need to place an order and submit materials at least 3 days in advance for CPM sales.
2. Douyin information flow advertising.
Sales method: GD (single-page advertisement): click on the advertiser's avatar, nickname, title creative, "details" tab, "view details" column at the bottom, "view details" button at the bottom layer, and **content swipe right operation, all of which will enter the promotion landing page; Support like interaction, do not count and display the number of likes, do not support comments, **; Advertisers have no Douyin, can't follow, and don't have a Douyin homepage.
Targeting is not supported, third-party monitoring** and clicks are supported.
GD (Native Advertising): Click on the advertiser's profile picture, nickname, and ** content swipe right to enter the advertiser's Douyin homepage; Click on the title idea, the "Details" tab, the "View Details" banner at the bottom, and the "View Details" button to enter the promotion landing page; Support likes, comments, **, and support following advertisers Douyin.
Bidding ads: support app** and landing page promotion purposes, but do not support landing page-coupon ads; Support CPC, OCPC, CPM, OCPM billing types; Currently, targeting by region, age, gender, first activation time, Android version, iOS version, network, operator, mobile phone brand, etc. is supported.
3. Douyin sticker product introduction:
Product advantages: native use scenarios, active use by users, high acceptance, and long interaction time;
Stimulate users to actively disseminate, and trigger secondary use after sharing and dissemination;
The form of the advertisement is vivid and enhances the brand's favorability among Douyin users.
Product**: Price: 300,000 net for 7 days.
Location: 3 days Douyin sticker bar first row fourth place, 4 days of random position, continuous purchase, need to design a variety of stickers, to ensure that 1 time a week.
This product is a non-standard product, which is not guaranteed and does not support third-party monitoring.
Douyin has the final say on whether the sticker has the online standard.
4. Introduction to Douyin talent cooperation products:
Talent marketing: Leverage the influence and creative ability of influencers to achieve brand marketing content dissemination.
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You can pay 98 yuan on Douyin, and you can send it to the hot, official**.
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