Brainstorming Method 10, What is the Brainstorming Method Example?

It is also known as intellectual stimulation method and BS method.

Free thinking is a method of stimulating thinking first proposed by the American creationist A.F. Osborne in 1939 and officially published in 1953. This method has been practiced and developed by creative researchers in various countries, and has formed a group of invention techniques, which are favored by many enterprises and organizations.

The brainstorming method comes from the word "brainstorming". The so-called brain-storming was first psychotic.

The term in the physical field, which refers to the state of insanity of the mentally ill, is now turned to unrestricted free association and discussion, with the aim of generating new ideas or stimulating innovative ideas. In group decision-making, due to the psychological interaction of group members, it is easy to succumb to authority or the opinion of the majority, forming the so-called "group thinking". Groupthink weakens the critical spirit and creativity of the group and undermines the quality of decision-making.

In order to ensure the creativity of group decision-making and improve the quality of decision-making, a series of methods to improve group decision-making have been developed in management, and the brainstorming method is a typical one. Brainstorming can be further divided into direct brainstorming (often referred to as brainstorming for short) and questioning brainstorming (also known as anti-brainstorming). The former is a method that stimulates creativity as much as possible and generates as many ideas as possible in the decision-making of expert groups, while the latter is a method that questions the ideas and plans proposed by the former one by one and analyzes their practical feasibility.

When using the brainstorming method to organize group decision-making, it is necessary to gather relevant experts to convene a special meeting, and the moderator should clarify the problems to all participants in a clear way, explain the rules of the meeting, and try to create a harmonious and relaxed meeting atmosphere. In general, no comments are expressed, so as not to affect the free atmosphere of the meeting. It is up to the experts to "freely" come up with as many proposals as possible. See.

Brainstorming does not have a branch of psychology, and psychology does not have a branch of brainstorming. Be clear about what you have to ask. That's what we're good for. What do you want?

ApplicationBrainstorming methodAn interesting case.

One year, the northern part of the United States was extremely cold, with heavy snowfall, and the power lines were covered with ice and snow, and the large span of power lines was often crushed by the snow, seriously affecting communications. In the past, many people have tried to solve this problem, but they have not been able to do so. Later, the manager of the telecommunications company tried to solve this problem by applying Osborne's brainstorming method.

He convened a kind of brainstorming symposium attended by technicians from different specialties who were required to adhere to the following principles:

First, think freely. That is, participants are asked to be as free as possible, to think freely and speak freely, without worrying about whether their ideas are "deviant" or "ridiculous".

Second, delay in judging. That is, participants are asked not to comment on other people's ideas at the meeting, and not to say, "That's a great idea!" "That's outrageous!

As for the judgment of the assumption, it will be left to the organization after the meeting to consider.

Third, seek quality by quantity. That is, participants are encouraged to put forward as many ideas as possible and to ensure the existence of high-quality ideas with a large number of ideas.

Fourth, combine improvements. That is, participants are encouraged to actively complement each other's intellects, and while increasing their own ideas, they are also mindful of how to combine two or more ideas into another, more complete ideas.

According to the rules of this meeting, everyone talked about it, and some people proposed to design a special wire snow clearer; Some people think of using electricity to dissolve snow and ice; It has also been suggested to use oscillation techniques to clear snow.

It all boils down to three key principles::

The more the merrier. The goal of brainstorming is quantity, which later becomes quality. The more ideas a team generates, the more options they get.

This is normal when two or more participants say the same thing. If some of the ideas are interesting, this is normal. The facilitator's task is to encourage people to share what is hidden in their hearts.

There is no criticism. The goal of brainstorming is to generate a series of ideas. All ideas are welcome. The boss has no right to silence his subordinates. Analysts shouldn't make fun of their colleagues' "fantastic" visions. Designers shouldn't challenge the usability suggested by their teammates.

Follow the steps. Only goal-oriented and time-bound activities are productive, and often uncontrolled creativity fails suddenly. In order to work miracles, organize the best conditions for it.

Summary. Dear, I'm glad to answer for you: Top 10 uses of the brainstorming method The brainstorming method is the American scholar Alex.

Osborne first proposed the brainstorming method in 1938, which is a metaphor for a situation in which the mind is highly active, and a large number of creative ideas are generated by breaking the conventional way of thinking. The specific applications of brainstorming in life include: computer design, transportation engineering, telecommunication engineering, steel forging engineering and other industries.

Dear, I'm glad to answer for you: Top 10 uses of the brainstorming method The brainstorming method is the American scholar Alex. Osborne first proposed the brainstorming method in 1938, which is a metaphor for a situation in which the mind is highly active, and a large number of creative ideas are generated by breaking the conventional way of thinking.

The specific applications of brainstorming in life include: computer design, transportation engineering, telecommunication engineering, steel forging engineering and other industries.

I hope mine is helpful to you, if you are satisfied with my service, please give a thumbs up and wish you all the best!

At work, we might organize a brainstorming session to find ideas. Brainstorming allows people to speak freely and opens the door to creative problem-solving. But if there are no rules, sharing opinions without restrictions can easily turn into chaos.

Interface News published an article on five methods that can be used in brainstorming to avoid confusion.

First, draw a mind map. Mind maps are visual brainstorming tools, especially to help you find the relationships, ideas, and strategies behind various topics. All you need is a blank piece of paper and a pencil for this set.

Second, "brain writing". Brainstorming is often seen as a group talk activity, and in fact, some members' ideas may be stifled during the brainstorming process. For example, when you are waiting for someone to give an opinion, you may miss out on the inspiration that flashes you by, or the conversation is dominated by a few people.

In fact, brainstorming can also be done in other ways. For example, the 6-3-5 method is a team of 6 people, each person writes 3 ideas for a specific problem in 5 minutes, and then passes them on to neighbors, repeating the process, so that you can get 108 ideas in half an hour. This writing-style brainstorming method avoids some of the pitfalls of brainstorming.

Third, SWOT analysis. SWOT is a common business analysis tool, SWOT refers to listing strengths, weaknesses, opportunities, and threats, respectively. Brainstorming can be appropriately based on such a model for targeted discussions.

Fourth, "Character Storm". During brainstorming, some employees, especially low-level employees, may feel intimidated by sharing ideas. For example, an agent may be reluctant to share his thoughts in front of a VP, but customer-facing frontline employees often have valuable insights.

Character storming can help them turn their fears into inspiration, allowing them to take on roles that are different from their actual positions, allowing them to share ideas more freely.

Fifth, "find the right problem". In general, brainstorming is about finding answers to questions. But in reality, a lot of times, asking the right questions tends to give you more insightful answers.

So, in the brainstorming session, also discuss whether the problem is the real problem you want to solve.

These are some of the ways you can use brainstorming to improve your results.