Common formats for writing a press release and what to look out for

Here's what I wrote: For example, yesterday, many people came to the hospital to visit the artist, some with flowers,。。 During his lifetime, the artist had a large number of excellent works that made people laugh.

What words can not appear, of course, are taboo words such as death, death and so on.

Be careful not to exaggerate the truth of the incident, pay attention to the investigation, and don't be gullible about one-sided words.

2. The first paragraph: The first sentence briefly states the purpose of the activity or meeting, and may not be written in some cases. Then write "On the xth day of the xth month, the Youth Volunteer Service Team of the College of Economics and ** held (held, etc.) in x place with the theme of the event.

Then write the leaders who attended, the teachers (the positions are added with their names, and the positions are arranged from large to small, if there are too many, write the main two or three and then add "waiting for teachers") and the members of the service team (if there are members of other clubs, add them).

3. The second paragraph: the specific flow of the meeting or event. Use "first."

And then. Then. At last.

First. Second. Third.

and other connecting words, generally the middle paragraph should briefly summarize the important words expressed by important people, if not, you can write the most impressive and profound feelings.

Fourth, the last paragraph to enhance the height of the activity or the spirit of the meeting, what is the effect achieved, can be used on the "beneficial." improved. facilitated. and other words.

Text: The wonderful moments of the opening ceremony.

The ceremonial team is dignified and generous, and as the hosts of the sports meeting, they are elegant.

As the referees of the athletes' performance, the referees are calm and impartial, and they are selfless.

The cheerleading team is full of vitality and flowers, and as far as the eye can see, on the grass, the teams of various departments are like soldiers about to embark on the journey, waiting for review.

The Department of Electrical and Mechanical Engineering's grid structure and touching banner pledge demonstrate their enthusiasm for the E&M industry.

The Fangzheng performance of the Department of Electricity, Power and Economic Construction was also shocking.

The opening ceremony was wonderful and brought us continuous surprises.

The format of the press release should include elements such as headline, body text, layout and graphics. A press release is a report on recent facts, and this is by far the most recognized definition of journalism.

First, the title. Or that reason, some ** platforms have a limit on the number of words in the title, so our title should not be too long, not too short, about 10-20 words, but the importance of the title is obvious, whether it can attract the reader's attention depends entirely on how your title is proposed, so when preparing the title, you should choose the highlights of the activity, briefly describe the content of the activity, and strive to be catchy and eye-catching.

Secondly, the text. The main body of the text needs to use simple and clear language to summarize the main content of the event, including the time, place, and participants (if appropriate, the host and organizer can be added), and the participants (especially the guests) can also simply add the significance of the event. In fact, it is the five elements of journalism (5w:

When, where, who, who, why, what).

Then, the layout is accompanied by pictures. The most basic requirement is clarity and a quality greater than 2MB. The general activities** are all "chaotic 1+1+1" mode, that is, a large panorama**, a close-up of the characters**, and an activity detail**, and the content is explained in a sentence below the inserted**.

The picture that is too vague is not recognized by some ** platforms and is not recommended.

Finally, pay attention to the small details. Common sense mistakes such as typos, incoherent sentences, grammatical errors, etc., should be avoided, and the paragraph layout should also be aesthetically pleasing and clear. Pay attention to the newsworthiness of the manuscript, and the authenticity cannot be changed; The headline is too literary, and the online news needs a one-sentence title, and the subtitle is not very suitable; The introduction is the same, without sucking in the most important or attractive parts; The manuscript has a detailed description, but it does not grasp the key points and is not rich in content; The original words of the characters are quoted less, and the scene is not restored; The first person is used sparingly in news reports, and words like ours are only likely to appear when referring to a group.

A press release is a report on recent facts. This is by far the most recognized definition of journalism.

1. The press release must be timely. The information to be reported in the news must be recent, and without temporal information, it will be a thing of the past, without any value.

2. Press releases are reports of objective facts. Facts are the source of news, and news that is not facts cannot be called news, nor can it present the truth of events to the audience, which is meaningless.

The characteristics of the press release are as follows:

Authenticity – The content of the news report must be true, credible, and accurate facts.

Freshness – The facts reported in the news are recent or happening.

Brevity – A press release is short, concise, and concise, providing a concise summary of the facts of the news.

Typicality - The facts reported in the news are facts that have a certain news value, are representative, and receive general attention from people.

Timeliness - press releases should disseminate as much information as possible in the shortest possible language, be responsive and disseminate quickly.

The format of writing a press release is as follows:

There are many formats for press releases, and they are all constantly explored in the process of growing in journalism, and the format varies from one period to another.

In general, it can be divided into the following four categories: inverted pyramid, positive pyramid, eclectic, tiled and straight.

Press release composition:

Conclusion: Generally refers to the last sentence or paragraph of the message, which is the end of the message, which is dispensable according to the needs of the content.

A press release is a communication channel sent to the media by a company, organization, school, etc., to announce newsworthy news. It is usually distributed to newspapers, magazines, radio stations, television stations (television networks), news agencies by e-mail, fax, correspondence (computer printouts), and there are also professional companies that provide the service of distributing commercial press releases.

Many of the press releases were issued to inform the media about the press conferences. A press release is different from news in that it is a piece of work that journalists are encouraged to write on the subject.

2. Elaborate the introduction: further elaborate this important part of the introduction in the second paragraph to form support, so as not to make the audience form a psychological gap when accepting. Thus, the second paragraph is in fact a transitional paragraph.

3. Storytelling: Tell the "story" in chronological order of events.