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WCG (World Series of Electronic Sports) generally refers to the World Series of Electronic Sports.
World Cyber Games (WCG), founded in 2000 and ended in 2013, is a global esports event (or "computer game culture festival"), known as the "Esports Olympics", organized by Korea International Electronic Marketing Corporation and sponsored by Samsung and Microsoft (since 2006).
With the slogan "beyond the game" and the goal of promoting the global development of e-sports, the tournament aims to promote people's communication, interaction and exchange in the Internet age, and promote the harmony and happiness of human life. On February 5, 2014, the current WCG CEO Li Xiuyin announced through an official email that the WCG Organizing Committee will no longer hold any events, including the WCG World Finals.
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WCG quenches your thirst for money.
At the beginning of e-sports, WCG successfully attracted games like EA, Blizzard and other major game manufacturers with good planning and the concept of the Olympic Games, and classic games such as "StarCraft" and "FIFA" provided early content support for WCG, and these products also brought a large number of players and high-level professional players to WCG, helping WCG become a benchmark event in the e-sports industry, and the introduction of games such as "Warcraft 3" and "CS" made WCG go to the peak.
For a time, WCG has become a fixed spiritual goal for esports players in various countries every year, and advertisers and sponsors are more willing to invest in WCG, and the event has also entered a virtuous circle. At this time, the WCG organizing committee has begun to swell, and the typical example is the single-elimination format that players have been complaining about, and it was not until the late WCG that it was changed to a double-elimination format.
At the same time, the start of the MLG League in North America and many competitions in Europe has made WCG no longer the only one in this field. Originally, it could barely support itself by relying on time-honored brands and word of mouth, but the competition in the market prompted changes within WCG, and the organizing committee began to make unprincipled compromises on the event for sponsorship fees.
In recent years, WCG has gradually abandoned the previous classic games and replaced them with Tencent games such as CrossFire, League of Legends, and DNF. Originally, I wanted to use the big tree of Tencent to get more players involved, but apparently Tencent didn't put its eggs in this basket.
It is no longer the choice of the manufacturer.
In previous years, after WCG, it would be complained about by netizens. Even though WCG made a Tencent Game Carnival in 2013, the voice of scolding WCG was the smallest in the history. When there are no more people to complain, the event has really come to an end.
Judging from the WCG in the past 3 years, "Warcraft" has become the only ratings point, and the impact that WCG can bring to Tencent's products is getting smaller and smaller, anyway, most of the events are run by Tencent itself, and there is no need to spend money to buy a WCG brand. Nowadays, games such as "League of Legends", each country and region has a professional league system, players do not have to worry about watching, and players do not have to worry about not playing.
Without sponsorship, word-of-mouth, and content support, WCG has been unable to find a financier in the past six months, and those games that were once abandoned by WCG have long been restarted. Steam organizes Valve Dota 2 matches on its own platform, and Blizzard has its own World Cup League.
Even game peripheral manufacturers that have been kidnapped by WCG have more or less organized and invested in some small-scale professional competitions, and the prize money of various leagues is much higher than that of WCG. As stated in the official email, the decision to suspend the event was made by the WCG Organizing Committee after taking into account the current global trends and business environment.
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If you've ever looked at WCG's financial reports, you know that every time you hold a WCG, you lose money and never make a profit.
Holding e-sports requires professionals, and a series of investments such as bonuses are basically in and out, and the only one that can make money is only one project, that is, to pull advertising fees, as early as 2013, you let people advertise e-sports? At that time, e-sports was still electronic opium, a code name for not doing business. It's impossible to get an advertisement.
The two people upstairs had completely failed to experience the times of that time. relied on his own imagination to guess, but the result was still wrong.
If e-sports was really profitable at that time, why did it face no one to invest in it?
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