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1. Strictly control the taste. If a newly opened hot pot restaurant wants to firmly grasp the market, the taste must pass, and if the taste is not good, customers will naturally not buy it. And if you are opening your own store, you have to pay attention to the stability of the taste, many investors are reluctant to join, they hire their own stir-fry master to make the base, due to manual changes, resulting in frequent fluctuations in taste, which greatly affects the impression of customers, and the customer churn rate is high.
2. The service quality should be good. Poor service quality is a major taboo for new store openings, and customers may enter the store to try new products because of early promotion, but it is easy to leave because the service is not in place. Therefore, the best pot shop must put the service quality in an important position, reasonably plan the operation of the store, avoid reducing the quality of service due to chaos, and avoid causing customer dissatisfaction. 3…
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I wish you peace: What are the precautions for eating hot pot, on-site analysis by health experts, come and take a look.
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First, meat dishes should be matched. It's true that there is no meat when eating hot pot, but there should not be too much meat (and other meat dishes, such as meatballs, seafood, etc.), and the average should not exceed one plate per person (one plate per person is recommended). Vegetarian food (vegetables, soy products, potatoes, vermicelli, etc.) can be more, on average more than one plate per person, among which there should be more fresh vegetables, not just as a garnish, but more than one plate per two people on average.
Second, don't eat the base soup at the end of the hot pot, such as noodles and the like. The hot pot is soaked to the end, and the bottom soup tastes mellow and delicious, but it contains a lot of purines. Purines are metabolized in the body and converted into uric acid, and normal levels of uric acid in the blood are harmless, but too much uric acid increases the excretion burden on the kidneys and increases the incidence of gout (or hyperuricemia).
Third, adjust your seasoning dish. Most hot pot needs to be eaten with a dipping seasoning, such as tahini, seafood sauce, or hot sauce, which is one of the keys to eating a good hot pot. The seasoning, the quality of the meat, the combination of the dishes, the soup group, and the heat of the shabu-shabu together constitute the five elements of hot pot's deliciousness.
Also, don't forget to eat more and drink less!
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Hot pot is one of the specialties of China and is a favorite food for many people. However, some unscrupulous merchants may resort to some fraudulent means in order to obtain higher profits, making consumers feel dissatisfied. Here are some of the "hot pot assassins" you may encounter:
Potatoes**: Hot pot restaurants often indicate 18 yuan for potatoes on the menu, but in fact, only a few slices or less are delivered. This kind of fraud makes consumers very unhappy and feel that they have been scammed.
Ingredients are not fresh: In order to save costs, hot pot restaurants may use ingredients of poor quality, such as stale meat, seafood, etc. This ingredient is not fresh and can easily cause problems such as food poisoning.
Hidden charges: Some hot pot restaurants will mark a ** on the menu, but the waiter will deliberately not remind other additional fees when ordering, such as processing fees, seasoning fees, etc., resulting in consumers finally finding that ** is much higher than expected when they pay.
Good wine becomes bad wine: Some bad merchants will pour good wine into barrels, and then mix it with inferior wine, and then give it to consumers. This kind of fraud not only makes the taste worse for consumers, but also poses a health risk.
Small quantity and poor quality: A hot pot restaurant may mark a high ** on the menu, but in fact the ingredients delivered are few and of poor quality. This behavior makes consumers feel cheated and reduces the consumer experience.
In the face of these "hot pot assassins", consumers need to stay vigilant, improve their consumption awareness, and not be easily deceived. You can choose a hot pot restaurant with a good reputation and good reputation to consume, don't just pursue low price and ignore food safety and quality. If you find that Xiaoheng has committed fraud in the hot pot restaurant, you can complain to the relevant departments to protect your consumer rights and interests.
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**Eight precautions for pot shops.
1. How to choose a location: To open a general snack bar shop, you should choose a place with a large floating population, and if you are opening a restaurant or hot pot restaurant, you should choose a place with a large number of residents!
Second, before opening, we should fully understand the consumption level of the surrounding area, and the pricing should be reasonable.
3. Decoration: The decoration is very knowledgeable, if you open a small shop such as pasta and snacks, especially at the station, the decoration of this kind of small shop at the dock can not be too good, and the mid-range is the best. In short, it's refreshing!
If it is a **pot shop, ventilation is very important. There is also the choice of lights, the noodle shop should choose the white lamp, the hot pot and stir-fry should choose the warm color, this is quite important, don't ask why? You'll know it after a long time!
Fourth, the scale of the store: about the scale, the first thing to look at is the popularity of the surroundings, but it is recommended to try to be as large as possible if the funds allow. In particular, it is larger than the same type of store in the same area!
If you don't have enough funds, I recommend you give up! Don't ask me why, there are too many things involved, and I will talk to you slowly in the future!
Fifth, about the main materials and auxiliary materials, the main materials should not be too good, but do not use too bad. You don't have to ask why. But the accessories, that is, the condiments or something, must be used the best, especially the accessories of the hot pot must be the best, don't be afraid of expensive!
Sixth, about the early publicity, especially the opening of a bigger store, or the early publicity of the hot pot restaurant is very important! You can start to publicize 15-20 days in advance, and it is best to mobilize your own employees to publicize it, so there is no need to report it or TV to pull! Ways of publicity:
It is recommended to distribute custom-made paper towels, which are very cheap and do not exceed 2 jiao a pack, and then invite the elderly Yangge or waist drum team from the surrounding communities to promote it along the surrounding area for a few days!
7. Employing people: This is the advice to the bosses and prospective bosses, adhere to the principle of not using the merits of doubtful people, and employing people without doubt. But I don't rely too much on one person!
8. Fully grasp the surrounding consumer hearts, take hot pot as an example, in the suburbs of the county, it is necessary to highlight the amount of dishes, the taste should highlight the spicy and fresh, and in the urban area and other more prosperous areas, the color, style, and taste of the dishes should be highlighted, and the flavor should be based on umami and sweetness, and other characteristic tastes!
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Consumer group positioning:
The per capita consumption of the hot pot market is different, the per capita consumption of the cheaper hot pot restaurant is about dozens of yuan, and the per capita consumption of the more expensive hot pot restaurant will reach hundreds of yuan. The pricing of a hot pot restaurant means what the consumer groups are facing in the store and what level of consumer groups can be attracted, which is something that hot pot restaurants must focus on.
Select the franchise brand:
Now the hot pot market is growing day by day, and there are many small brands on the market, but if you choose to join a hot pot brand, you must choose a big brand, and the big brand must be very complete in the later stage of support and word of mouth, and it is necessary to understand and pay attention to his development history, business model, brand image, business status, product characteristics, etc. It is also necessary to go to the field to inspect the development and operation of the franchise brand headquarters, and do not blindly open a store.
Location problem: The location of a hot pot restaurant directly determines the number of customers, but it is not that the more customers there are, the better the business of the hot pot restaurant (unless the brand is attractive enough), and it is best to choose a casual food center or near a residential area for a food like hot pot. Even if you open a restaurant on a hot pot street, don't choose a remote place to save rent.
Effective Management Models and Skills:
If you want to run a hot pot well, you must first clarify the management range and determine the management level.
1. Implement professional division of labor, with hot pot operation as the center; 2. Adhere to unified command and combine authority and responsibility; 3. It should be streamlined, effective and unified.
1. Requirements for coordination; 4. Pay attention to service skills and service efficiency.
Taste and service are key:
Taste and service are the must-pay attention to in a pot shop. If you want your hot pot restaurant business to be good, you must have a good taste, and taste is king! It must also be distinctive, authentic and old-fashioned!
In addition to the taste, there is also the service quality of the hot pot restaurant, the catering industry is the service industry, you want customers to enjoy the food while enjoying the intimate service, then the customer must have the psychology of a second visit.
The shortage of funds is also a problem that the ** pot shop needs to pay attention to. If you plan to ** pot shop, you must prepare sufficient funds, and there can be no shortage of funds halfway, otherwise it will be very difficult to operate. Is pot shop risky?
Pay attention to these and avoid many detours! In fact, there is a certain amount of risk in everything you do. There are many ways and techniques to run a hot pot restaurant, and the key is whether the operator can grasp it himself!
You have to be careful.
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