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I don't think the model of merchants losing money and making money can not last long, because at a certain time the income may be very high, but the goods do not meet the expectations of consumers, consumers will be disappointed, and for them, no matter how cheap the goods are, if they are useless, they are garbage.
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I think that the model of merchants losing money and making money will not last long, there is no trading that has been losing money, using this way to earn traffic and increase the desire to buy, this way will only be a temporary pleasure, when customers find problems, trust will be reduced.
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It will definitely not last long, because sooner or later this kind of chaos will be severely cracked down by the relevant departments, and it will also lose the trust of the audience and consumers.
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The model of merchants losing money and making money is not long, all products still have to speak with quality, and if the quality is not good, the reputation will deteriorate, and the customers will become fewer and fewer.
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It doesn't last long, this is because there are many anchors who have overturned in the process of bringing goods, and it has also reduced people's desire to buy.
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Of course not for long. Because the audience is not stupid, why should the merchant sell goods if he loses money every day. Therefore, I think that we should improve the quality of our products, which is the long-term way.
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Not long-lasting. Because they may lose more money by doing so, and they will not return to their capital.
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1. What are the advantages of live streaming: Why are so many people joining the ranks of live streaming? Among them, there are many celebrities, big Vs, business circles, and small grips for the following reasons:
1.Driven by the fan economy, it is now a traffic society, and the number of celebrities is very sufficient, there are many fans, and the power of role models is great. The live broadcast makes the star 0 distance from the public and satisfies curiosity.
In a certain essence, this is the same as celebrity endorsement products, but the live broadcast has become a direct sale. 2.The live broadcast is more intuitive, interactive and timely, shortens the distance between the product and the user, and makes people feel like a first-hand experience in the store, through the anchor's visual, auditory, and tactile senses, increasing the sense of trust.
3.The live broadcast discount is large, affordable, and low price is always the magic weapon of sales. In order to attract users and fans, coupons, red envelopes, and full reductions in the live broadcast room are all very exciting.
What are the advantages and disadvantages of live streaming? 4.The overall supply of domestic products exceeds demand, in addition to the entity, **, now there is another marketing method, and the cost is low, especially for some remote economically underdeveloped areas are easier to get started, smart phones can be sold directly blind Pitan, undoubtedly huge advantages.
2. What are the disadvantages of live streaming: 1Live broadcast with goods, the anchor is the key, there are requirements for the anchor's skills, and the three views must also be correct, not vulgar or kitsch.
Have a certain ability to control the field, a lively atmosphere, increase attention but just right, grasp the degree, and put the key point on creating products and personal charm. 2.It is not conducive to big brands, and at present, the added value of live streaming products is not high.
Although there is no shortage of big brands in the live broadcast, most of them are not branded, and the lack of brands hinders the rise of the "rank" of the live broadcast, and some of them are not clear about quality control and grading, such as the lack of quality awareness of agricultural products, after-sales awareness, and service awareness, and we need to create a brand in the live broadcast room. What are the advantages and disadvantages of live streaming? 3.
The ability of the anchor to bring goods is uneven, the conversion rate of the big bull and big V is more than 30%, and the mature point is about 10%, and most of them have not been trained or specially studied, body movements, language expression is not attractive, the conversion rate is below 5%, it is not necessary to bring goods to be popular, to have a comprehensive understanding of the product, to the customer, to the after-sales, to the service, but also to be able to express and display, not so easy, live broadcast is also a skill, need to learn.
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Do you know the process of live streaming? If you master you, you will be the next king of goods.
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I rarely buy anything in the live broadcast room because I think the things in the live broadcast room are too fake. Once you buy something that is not of good quality and want to return it, sometimes you can't find a channel.
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I don't, because I don't think this kind of thing is guaranteed, so many are sold at once, the quality and service are difficult to guarantee, the attitude is not good, and it costs money.
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Bought it. E-commerce live broadcast selling is a new business method in recent years, live broadcast sales have been repeatedly exposed, and the things sold are some three-no products, I have also had this experience, at that time, it was bought by the heat of my mind, and I am really sorry for the money when I bought things back, and I still have to choose the brand when buying things in the live broadcast room in the future.
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I have bought it, but the number of times is very small, and I generally buy some food, and so far there has been no thunder.
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No, I don't like this way of consuming, and I don't trust the products in them, and I'm afraid of being scammed.
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To be honest, I really haven't bought anything in the live broadcast room, because I know that the things in the live broadcast room are not very good.
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I bought it, and when I watched the live broadcast, I was often induced by some anchors, which stimulated my desire to buy, and then I started shopping on a large scale.
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Netizens reveal the chaos of e-commerce live broadcasting, there are many problems in live broadcasting, first of all, people don't know the quality of these goods, on the other hand, these anchors will use various means to induce users to place orders, and generally** is not expensive, and users rarely find after-sales processing, and then the after-sales customer service of some anchors is very poor, and there is no way to protect the legitimate rights and interests of users, or it needs to be constantly governed, 1 The quality of live streaming goods is difficult to guarantee, 2 There are also some inferior routines for anchors to bring goods, 3 This kind of chaos in live streaming still needs to be managed
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The main reason is that many pit fees are expensive in live broadcasts, and there are still cases of swiping orders, and in fact, the discount is just a gimmick, suspected of false publicity, and even some can't find merchants after problems, and it is very difficult to protect rights, which damages the legitimate rights and interests of consumers.
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Selling dog meat on the head of a sheep, shoddy, inflated, exaggerating its true efficacy, and the live broadcast platform turns a blind eye to swiping orders, etc.
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Now the live broadcast sells the three no-products, as well as some things that are about to expire, people will buy them because they are greedy for cheapness, causing their own physical harm.
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The quality of the product cannot be guaranteed. At the same time, there are also a lot of routines with goods, that is, first raise the ** level, and then use various reasons to reduce the price, so that many viewers and friends think that they have taken a lot of advantage. And then there are also a lot of bloggers who also exaggerate when they advertise this product.
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The quality is not good to deceive consumers, the original price is very high, and it is reduced after the live broadcast, and the quality of some live broadcasters is also very low, which is equivalent to anyone who can bring goods as long as you have a network and a mobile phone.
On the platform, there are many anchors who will go live and sell something. Some anchors do choose what they really need for their fans, but some anchors sell a lot of fakes and want to make money. After this kind of behavior happened, many people would not choose to buy something in the live broadcast, and I think the live broadcast purchase is actually unreliable. >>>More
The live broadcast allows consumers to understand the goods more intuitively, and allows the anchor to show the effect and make themselves more intuitive.
Live streaming is already a norm in our current era, in fact, at the beginning, it was just that live broadcast was more popular, more sought after and welcomed by everyone, at that time, live broadcast was often performing some talents, some anchors were singing live broadcasts, some were taking everyone to exercise, and many were even eating broadcasts, but later it was said that most of the eating broadcasts were to win the attention of the audience, and they were all fake eating, and such behavior was a waste of food, so eating and broadcasting received a certain amount of resistance. <> >>>More
1. Choose the right time to start broadcasting.
According to the characteristics of the industry to determine the live broadcast time, you can do some tests in the morning, noon and evening, morning, afternoon, and early morning, and make it **, to see which time period of data is the most effective, to determine the time of the broadcast. >>>More
You can choose a platform with a source of goods, and then develop your own fans to bring goods later.