Li Ziqi moon cake gift box is on fire, but what are the illegal designs of the box?

Her mooncake packaging box has Tiananmen Square on it, Tiananmen is the national image of our country, and no individual or enterprise is allowed to use it alone. So her packaging box is already an illegal design.

On the occasion of the family reunion and moon appreciation, Li Ziqi and Tiananmen Tourism and Cultural Development jointly launched the "Li Ziqi I Love Beijing Tiananmen Mooncake Gift Box". However, Li Ziqi's brand mooncakes used "Tiananmen" and "Huabiao" as product decoration on the packaging box and the appearance of the mooncakes, which was suspected of violating the relevant provisions of Article 9 of the Advertising Law.

Mainly due to the alleged violation of the requirements of Article 9, Paragraph 2 of the Advertising Law, Beijing's Tiananmen Square means the brand image of China's state power organs. The Mid-Autumn Festival mooncakes are decorated with "Beijing Tiananmen Square" and "Huabiao Pillar" on the packaging box and the appearance of the Mid-Autumn Festival mooncakes.

Because a lawyer said that this moon cake is suspected of violating the Advertising Law, because the law clearly stipulates that the name or image of state organs and state organ staff shall not be used or disguised in advertising, and Li Ziqi's moon cake gift box is marked with "Li Ziqi I love Beijing Tiananmen moon cake gift box".

Li Ziqi's mooncake gift box is suspected of violating the provisions of Article 9, Paragraph 2 of the "Advertising Law". The Provisions make it clear that advertisements must not use or covertly use the name or image of state organs or their staff.

The gift box has a Tiananmen Square pattern on it, which is suspected of violating Article 9, Article 2 of the Advertising Law, which stipulates that advertisements shall not have the following circumstances: (1) using or covertly using the national flag, national anthem, national emblem, military flag, military song, and military emblem of the People's Republic of China; (2) Using or covertly using the name or image of a state organ or its staff.

This is because Li Ziqi's moon cakes are suspected of violating the Advertising Law, and while making quick money, they do not pay attention to the interests of the goods themselves. <>

1. Internet celebrity products It can be said that the moon cakes of Li Ziqi's brand are suspected of violating the law, and it has not been long since the last thing that ate the blade. Things haven't been resolved yet, and this new scandal has broken out, which can't help but make people sigh, if that kind of Internet celebrity product is really a lot of right and wrong. Li Ziqi can be said to have won the popularity of many people by virtue of his short **, and his fans are as high as tens of millions, and he has also made his Internet celebrity products popular.

Although it was said that when the blade incident was dealt with before, it was said that it was a malicious smear, but some people said that they had eaten insects and other foods in the food before. And this time, before the matter was properly handled, there was another suspected violation of the advertising law, which can be said to be really a disaster. <>

Second, the packaging advertisement is suspected of being illegal, and now Li Ziqi's brand of moon cakes originally wanted to take advantage of the Mid-Autumn Festival to make a wave of quick money, but he didn't expect that after excessive marketing, it overturned. In the past few years, this mature business model has increased the sales of some products through Internet celebrities. However, Li Ziqi's brand mooncakes ignore the essence on the outer packaging, citing products such as Tiananmen Square for decoration, and even printing avatars.

This is obviously a violation of the regulations of the advertising law, and the products that violate the regulations are obviously not pleasant to eat. <>

3. Nitpicking on Internet celebrity brandsNowadays, everyone always pays special attention to those things that are blessed with the halo of celebrities, and the requirements brought by them are naturally higher. If this happened to other more common brands, maybe there would not be this effect. However, since it is an Internet celebrity brand with the value of this effect, if you want to increase sales, you also need to have enough confidence, and you must also face the detection of the mass magnifying glass.

Because these moon cakes do not have a specific manufacturer and qualification certificate, they are three-no products that violate consumer law. Li Ziqi then cooperated with the official investigation and responded as soon as possible.

The pattern designed in the packaging box of Li Ziqi's mooncakes uses Tiananmen Square and Huabiao as the appearance of the box, and uses the pattern of Tiananmen Square, which is suspected of violating Article 9 of the "Advertising Law": advertisements must not have the following circumstances: (1) using or covertly using the national flag, national anthem, national emblem, military flag, military anthem, and military emblem of the People's Republic of China; (2) Using or covertly using the name or image of a state organ or its staff.

After Li Ziqi's mooncakes became popular online, a lawyer pointed out that Li Ziqi's mooncakes were packaged with Tiananmen Square and other patterns, which violated the Advertising Law. Article 9 of the Advertising Law stipulates that the national flag, national anthem, national emblem, etc., may not be used, nor can the names and images of state organs or state organ staff be used. Violation of this article will result in a fine of between 200,000 and 1 million, and may even have their business license revoked.

After the lawyer pointed out the problem with the packaging of the mooncakes, he also sent a private message to Li Ziqi, but Li Ziqi did not reply to this.

Not only that, but some netizens thought that Li Ziqi's moon cakes were over-packaged, and he pointed out that there were only 7 moon cakes in the 289 yuan moon cake box that were only the size of a baby's fist, and each moon cake cost about 41 yuan. This netizen thinks that Li Ziqi's mooncakes are the most expensive mooncakes he has ever eaten in his life. In addition to him, many netizens also think that Li Ziqi's mooncakes are sky-high mooncakes.

Li Ziqi's moon cakes are very beautifully packaged, with a strong antique color. Because of the packaging of moon cakes, moon cakes are also loved by many people. Some people even buy moon cakes from Li Ziqi's house in order to want that beautiful box.

But for people who don't particularly care about the packaging, her mooncakes are a bit expensive. As for the ** aspect, I personally think that just like luxury goods and ordinary items, you can choose to buy or not according to your preferences.

And on September 23, Li Ziqi's snail noodles also had problems. A netizen posted that his friend ate a blade in Li Ziqi's snail noodles. Later, Li Ziqi responded that the factory's instruments could detect metals.

The netizen then responded that he did not maliciously smear Li Ziqi, saying that he was willing to bear legal responsibility.

There are many people who are popular, and I also like that Li Ziqi can stick to her heart and not live up to everyone's love for her. If her mooncake packaging does violate the advertising law, I also hope that she can correct it as soon as possible. In terms of food, I also like her to do her best in the safety and quality of food, so that she is worthy of so many fans who like her.