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Exhibition Economics and Management majors can be admitted to graduate school; Prerequisites.
1) Those who apply for the national entrance examination for master's degree students must meet the following conditions: (1) Citizens of the People's Republic of China.
2) Support the leadership of the Communist Party of China, be of good moral character, and abide by discipline and law.
3) The physical health condition meets the physical examination requirements stipulated by the state and the enrollment unit.
Classification of Applicants. 1. Non-directional refers to the work unit that is uncertain about the future at the time of admission, and enjoys the scholarship and other living benefits stipulated by the state during the school period. Upon graduation, students should obey the national employment guidance and make arrangements or implement two-way choices within the scope of services prescribed by the state.
2. Targeted training of graduate students refers to the graduate students who have specified their post-graduation work unit through a contract at the time of enrollment, and the training fee during their study period shall be provided by the state to the training unit according to the prescribed standards.
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The exhibition major is interdisciplinary, so the adaptability of the postgraduate entrance examination is very wide.
For the domestic postgraduate examination, you can apply for economics, management, tourism, communication, art and design, history (museum exhibition direction), human geography, etc., and you can also apply for engineering (exhibition construction).
However, there is no exhibition major abroad, only event management, event management major. This was the problem of the first batch of scholars to translate when it was introduced to China, which led to a prejudice in society that exhibitions were meetings and exhibitions.
But to study abroad, the tuition fee is amazing, at least 200,000 a year.
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1. Exhibition economics and management majors can be admitted to graduate school.
2. As long as you are a bachelor's graduate, you can directly apply for graduate school.
3. There is no restriction on undergraduate majors for graduate students, and you can choose the appropriate major according to your interests and foundation.
4. Check the master's enrollment brochure and major catalog published on the official website of the school you are applying for.
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As long as you want to, you can take the test.
It's good to figure it out for yourself.
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East China Normal University, the top university that offers a major in exhibition economics and management is East China Normal University.
Donghua University, University of Shanghai for Science and Technology, Shanghai International University, Shanghai Normal University, Shanghai Second Polytechnic University, Beijing Second University of Foreign Chinese, Beijing Union University, Nankai University.
Sichuan University, Yunnan University of Finance and Economics, Harbin University of Commerce, South China University of Technology.
Hainan University and other well-known domestic universities.
The exhibition economics and management major trains students to have skills in management, economics, law and business administration.
Knowledge and ability of exhibition management, familiar with the whole process of exhibition planning, marketing, management and service, and have the basic ability of exhibition organization and management, conference organization and management, booth design and other positions, as well as teaching, scientific research work of business administration exhibition business management senior applied professionals.
Extended side-finding data:
Students majoring in exhibition economics and management mainly learn the basic theories and basic knowledge of exhibition economics and management, receive basic training in exhibition management, planning and management, and have the basic ability to analyze and solve problems.
Graduates are expected to acquire knowledge and competencies in the following areas:
1. Master the basic theories and basic knowledge of exhibition economics and management;
2. Master the qualitative and quantitative analysis methods of the research on exhibition economy and management;
3. Familiar with exhibition-related business, with the basic ability to independently discover, analyze, deal with and solve problems;
4. Familiar with the status of international exhibitions, the trend of celebration and the guidelines, policies and regulations related to the development of China's exhibition industry;
5. Master the basic process of exhibition planning and operation, and have a certain ability to innovate in exhibition operation and management.
6. Master the basic methods of literature retrieval and data inquiry, and have certain scientific research and practical work ability.
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The exhibition major is interdisciplinary, so the adaptability of the postgraduate entrance examination is very wide. For the domestic postgraduate examination, you can apply for economics, management, tourism, communication, art and design, history (museum exhibition direction), human geography, etc., and you can also apply for engineering (exhibition construction).
Development Trends in Management:
The rapid development of modern science and technology has led to profound changes in management science, which has made fundamental changes in the functions, organizations, methods and concepts of management, so that management research has shown the following development trends:
First, the status of management in the scientific system will be further enhanced. This is because people are becoming more and more profoundly aware that management is not only an indispensable factor in determining the level of development of a country's productive forces, but also the primary component of modern productive forces. The education of management will be more widespread, and the important role of management will be more fully reflected.
Second, there is a trend of theorization and philosophization in management. Throughout the history of the development of management, management from management activities to management, from management chaos to management principles, from management principles to management philosophy, which shows the process of deepening human understanding of management, is also the general trend of the development of management theory.
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The exhibition major is interdisciplinary, so the adaptability of the postgraduate entrance examination is very wide. For the domestic postgraduate examination, you can apply for economics, management, tourism, communication, art and design, history (museum exhibition direction), human geography, etc., and you can also apply for engineering (exhibition construction).
Development Trends in Management:
The rapid development of modern science and technology has led to profound changes in management science, which has brought about fundamental changes in the functions, organizations, methods and concepts of management, so that the following development trends have been presented in management research
First, the status of management in the scientific system will be further enhanced. This is because people are becoming more and more profoundly aware that management is not only an indispensable factor in determining the level of development of a country's productive forces, but also the primary constituent factor of modern productive forces. Management education will be more generalized, and the important role of management will be more fully reflected.
Second, the theorization and philosophical trend of the development of management. Throughout the history of the development of management, management from management activities to management, from management to management principles, from management principles to management philosophy, which shows the deepening of human understanding of management, is also the general trend of the development of management theory.
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The top universities that offer exhibition economics and management majors include East China Normal University, Donghua University, University of Shanghai for Science and Technology, Shanghai International University, Shanghai Normal University, Shanghai Second Polytechnic University, Beijing Second University of Foreign Chinese, Beijing Union University, Nankai University, Sichuan University, Yunnan University of Finance and Economics, Harbin University of Commerce, South China University of Technology, Hainan University and other well-known domestic universities.
The exhibition economics and management major cultivates senior applied professionals in business administration and exhibition business management who have the knowledge and ability of management, economics, law and business administration (exhibition management), are familiar with the whole process of exhibition planning, marketing, management and service, and have the basic ability of exhibition organization and management, conference organization and management, booth design and other positions, as well as teaching and scientific research.
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The postgraduate examination of exhibition economics and management can be taken in business administration.
Tourism management, business management, etc.
There are still many directions for the postgraduate examination of exhibition majors.
It can be literary (exhibition hosting, exhibition communication, advertising, etc.).
Historiography (Museum Exhibition Chen Kuanzhi Lao).
Engineering (exhibition construction).
Yes economics (exhibition economy).
It can be management (business administration, tourism management, human resource management.
Financial management) can also be art (exhibition art design) and so on.
Major in Exhibition Economics and Management.
Cultivate knowledge and ability in management, economics, law and business administration (exhibition management), be familiar with the whole process of exhibition planning, marketing, management and service, and have the basic ability of exhibition organization and management.
The exhibition economics and management major has strong foreign language and computer skills, and can be engaged in exhibition marketing, exhibition recruitment, exhibition project development and management, conference organization and management, booth design and other positions in enterprises, institutions and other relevant departments, as well as teaching, scientific research and other difficult work of the business administration of the exhibition business management senior applied professionals.
I have always felt that the exhibition is too practical, and the large-scale exhibition organization during the exhibition period likes to have a master's degree, but there is no future for that kind of work, because the exhibition itself is very marginal, and it is not as good as the fire from the scenic spot planning, especially the employment salary is not high. A master's degree to do exhibitions is really desperate except for love and prudence.
In general, graduate school is recommended. It is good to change careers and enter a state-owned enterprise as a civil servant. But to be interdispredish, don't learn to exhibit, your undergraduate is exhibition.
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The postgraduate examination direction of exhibition economics and management is as follows:
Exhibition economy and management refers to the exhibition industry as the basis, the study of related fields of theory, methods and practice, for the exhibition market and its rules, exhibition organization and management, exhibition marketing and other issues, the development model of the exhibition industry, enhance the competitiveness of the exhibition, promote the internationalization of the exhibition and many other aspects.
1. Exhibition economy driven by market demand
1.Definition and development of the convention and exhibition industry
The convention and exhibition industry is a new type of service industry born and developed under the market economy system, and is an important part of the city's modern service industry. With the development of China's market economy, the exhibition industry has risen rapidly and developed rapidly, gradually becoming an important pillar industry in the national economy.
2.The pattern and overview of the exhibition market
As an important part of the service industry, the exhibition market must continue to develop under market demand, innovate service models and improve quality. According to incomplete statistics, at present, more than 90% of cities in the country have carried out exhibition activities, and the average annual growth rate of exhibition activities has reached about 15%, and the exhibition industry has shown a sustained high-speed development trend.
Second, the core concept of exhibition management
1.The meaning and characteristics of exhibition management
Exhibition management is a people-oriented, management-based comprehensive management model, which aims to coordinate and coordinate the work of exhibition institutions, promote the operation of the exhibition market, optimize the allocation of resources and service levels, and achieve the sustainable development of the industry.
2.The operation system of exhibition management
The system includes exhibition planning management, investment and financing management, project management, contract management, guarantee management, investment management and other sections. The various sectors in the system are interdependent, mutually supportive and complementary, and the exhibition industry has achieved its growing and continuous development through scientific planning and effective management.
3. The development trend of the exhibition industry in the era of internationalization
1.International development model and strategy
With the development of globalization and the change of economic pattern, international development is one of the important trends in the exhibition industry in the future. In the face of the new situation, exhibition enterprises should accelerate the construction of international strategic thinking, promote various forms of international exchanges and cooperation, and strive to improve the international influence of the industry.
2.The rise of innovative leading enterprises
In the process of industry transformation and upgrading, becoming an innovative leading enterprise is the key to realizing enterprise transformation and upgrading. Innovation is an important driving force to promote the rapid and healthy development of the exhibition industry, and it is a feasible innovation path to strengthen scientific and technological cooperation with high-core Wang School, introduce advanced equipment, and create customer experience.
Expand your knowledge:
1.As an emerging discipline, exhibition economics and management has become a popular research direction in the field of international education, and has a certain academic and practical foundation in the world.
2.MICE Economics and Management is a comprehensive discipline, which can cover many related disciplines such as market economy, management, and tourism management in different research directions and professional backgrounds, and has a very wide range of research depth and breadth.
The employment prospects of the exhibition economics and management major are very optimistic, and graduates can be engaged in the middle and senior management professionals or exhibition management work in various exhibition service companies, exhibition service network centers, exhibition centers, exhibition departments of major museums, and advertising planning departments of enterprises and institutions, as well as the operation and management of tourism enterprises and institutions. The main employment destinations of the exhibition economics and management major are: ** institutions, exhibition industry associations and exhibition professional organizations, engaged in exhibition research, industry planning, research and management; Exhibition companies and exhibition service companies, engaged in exhibition planning, public relations, design, production, on-site operation and management; Convention and exhibition venues, hotels and various cultural museums, engaged in exhibition planning, conference and event management, on-site operation management; Destination management companies, travel companies or travel agencies, engaged in large-scale event planning and management, convention and exhibition work; Exhibitors, engaged in exhibition planning, exhibition design, advertising and promotion; Exhibition education, scientific research, consulting and publishing institutions, engaged in research, teaching organization, counseling and research work; It is especially suitable for the operation of international large-scale exhibition projects.
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