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What to pay attention to when planning the opening ceremony.
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Opening needs: do a good job of publicity, make a list of guests, arrange the opening site, cut the ribbon and other ceremonies.
1. Do a good job of publicity.
Before the opening of the business, it is necessary to use the media to make more reports, publish advertisements, and also send people to distribute publicity materials in public places, so as to create a certain momentum and arouse widespread public attention. At the same time, invitations should be sent to ** reporters in advance, and on-site interviews and reports should be sent at that time in order to further expand the influence.
2. Make a list of guests.
The personnel attending the opening ceremony should include: ** leaders of relevant departments; celebrities in society; Representatives of the same industry; The person in charge of the community and the customer representatives, as well as the leaders, employee representatives and service personnel of the enterprise who participated in the opening ceremony, should also be listed.
3. Arrange the opening site.
The opening site is generally selected at the front door of enterprises, shopping malls and hotels. The on-site layout should highlight the festive and grand atmosphere, and most of the slogans, flags, banners, and balloons must be there. In addition, some companies also prepare drum music, flying pigeons, etc. to set off the rendering.
4. Ribbon cutting. Before the ribbon cutting begins, the assistant shearers should be in place. The lottery puller and the bouquet should smile and straighten the ribbon in the established position and hold the flowers. After cutting the ribbon, the ribbon cutter takes off his gloves and puts it in the tray along with the scissors.
The tray bearer takes two steps back with the lottery puller and the bouquet player, and then steps down from the left side in a queue together.
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Opening Ceremony Procedure:
1. The guests are in place.
At the ribbon-cutting ceremony, seats are usually reserved for the ribbon-cutters, guests and the person in charge of the unit. At the beginning of the ribbon-cutting ceremony, everyone is kindly requested to be seated in the ordered seats. In general, the ribbon cutter should be seated in the front row.
If there is more than one person, they should be seated in the order in which the ribbon was cut.
2. Announce the official start of the ceremony.
After the host announces the start of the ceremony, the band should play **, and the fireworks salute can be set off on the spot, and all the attendees should applaud warmly. Thereafter, the moderator should introduce the important guests to all attendees. Celebratory music is played.
The audience must stand at this moment. If necessary, the performer can also play the iconic song of the unit.
3. Speak. Speakers should be representatives of the host unit, representatives of the competent authorities at a higher level, representatives of local authorities, representatives of cooperative units, and so on. The content should be concise and concise, no more than three minutes per person, and the focus should be on introducing the first bridge, thanking and congratulating.
4. Ribbon cutting. At this moment, the whole body should applaud enthusiastically, and if necessary, play music or set off firecrackers. Before the ribbon cutting, the ribbon cutter must be introduced to all attendees.
5. Make a visit.
After the ribbon cutting, the host should accompany the guests to see the ribbon cut. This concludes the ceremony. Afterwards, the host unit can present commemorative gifts to the guests and treat all guests with a buffet.
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In the planning of the opening ceremony, the key to success is to be distinctive and creative, and the company should also pay attention to the preparation of appropriate budgets, the use of news to widely publicize, and also pay attention to the integration of communication, do a good job in the aftermath of the opening ceremony. In short, enterprises should make full use of their existing resources, carefully plan and carefully deploy the entire opening celebration planning work, make their opening celebration to the extreme, and lay a good foundation for the development and growth of the enterprise. When planning the opening ceremony, it is generally necessary to pay attention to the control of the opening celebration time, the budget of the event, the division of the activity tasks, the reception of the opening ceremony, and the video and photography of the whole celebration.
1. Time control The opening ceremony of the enterprise must be perfected for the control of time, the arrangement of the program, the arrangement of the rehearsal time, the arrangement of the first event, the arrangement of the time for the guest or leader to speak, etc., every detail must be perfect, in order to ensure the smooth completion of the opening ceremony of the enterprise, and receive good publicity effect.
2. The budget task of the enterprise opening ceremony event planning requires a lot of expenses, what is included in the budget, how to use it, whether there is a special person in charge, etc., to make a perfect planning plan to ensure the smooth implementation.
3. The task division enterprise holds the opening ceremony, and the arrangement of each process must be planned and completed in advance, and in order to ensure the smooth implementation of the task, it is best to find a special person to be responsible, so as to make the opening ceremony of the enterprise more smoothly.
4. The reception work of the guests at the opening ceremony and the reception work at the end of the event, and whether the round-trip special car transfer is properly arranged will affect the mood of the guests.
5. Whether it is for the company's publicity needs, or for the joy of the review of the company's activities in the future, it is necessary to make the on-site video more perfect, and it is recommended to find a professional videographer to shoot the video.
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Opening ceremonies are held when a new company is established or a new store is opened, and in the planning of the opening ceremony, being distinctive and creative is the key to success. Enterprises should also pay attention to the preparation of appropriate expense budgets, use the news to widely publicize, and also pay attention to the integration of communication, do a good job in the aftermath of the opening ceremony, etc. In short, enterprises should make full use of their existing resources, carefully plan and carefully deploy the entire opening celebration planners, and make their own opening celebration Suiyin to the extreme, so as to lay a good foundation for the development and growth of the enterprise.
Precautions when planning the opening ceremony include: 1. Time control, the control of time must be perfect; 2. Budget tasks; 3. Division of tasks, find someone to be responsible for the activity to make the activity more smoothly; 4. Reception; 5. Video shooting, it is best to find a professional videographer to shoot video.
Clause. 1. Time control.
Enterprises hold opening ceremonies, the control of time must be perfect, such as the arrangement of the program, the arrangement of rehearsal time, the arrangement of the first event, the arrangement of the time for guests or leaders to speak, etc., every detail must be perfect, in order to ensure that the opening ceremony of the enterprise is completed smoothly and well, and receive good publicity effect.
Clause. 2. Budgetary tasks.
The planning of the opening ceremony of the enterprise requires a lot of expenses, what is included in the budget, how to use it, whether there is a special person in charge, etc., to make a perfect planning plan to ensure the smooth implementation.
Clause. 3. Division of tasks.
Because the enterprise holds the opening ceremony, the arrangement of each process must be planned in advance, and in order to ensure the smooth implementation of the task, it is best to find a special person to be responsible, so as to make the opening ceremony of the enterprise more smoothly.
Clause. Fourth, the reception work.
The reception work of the guests at the opening ceremony and the reception at the end of the event, and whether the round-trip shuttle service is properly arranged will affect the mood of the guests.
Clause. 5. Video and photo.
Whether it is for the company's publicity needs, or for the joy of the company's future event review, it is necessary to make the on-site video more perfect, and it is best to find a professional videographer to shoot the video.
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Opening needs to prepare: celebration flower baskets, red carpet, sound, etiquette, photography, ribbon-cutting supplies or unveiling supplies, rainbow doors, air columns, floating balloons, sign-in supplies, guest gifts, VIP flowers, firecracker ceremonies, banners, background screens.
The Celebration Flower Basket is a congratulatory gift for the VIP to the Cracked Oak celebration unit. It can also play a role in embellishing and beautifying the celebration space. The flower baskets are delicately shaped and colorful to give the celebration a joyful atmosphere.
There are two types of flower arrangements in the flower basket: silk flowers and flowers. Generally, the flower baskets are placed on both sides of the population at the celebration site, and there are ribbons with inscriptions to congratulate the source of the unit.
The leaders and guests participating in the celebration must sign in at the sign-in desk in accordance with the usual practice. Therefore, regardless of the size and variety of the celebration, check-in supplies are essential. Check-in supplies have the following sections:
Sign-in table (table), sign-in table skirt, silk cloth, sign-in pen, ink, paper (sign-in book), etc.
For the on-site effect of the opening ceremony, a good sound and camera are also very important. If you need to record the celebration activities, the celebration video data should be artistically processed and made as a commemoration. Thematic information cards can also be produced if necessary for use in other contexts.
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1. Welcome: The reception staff is in place at the door of the venue to receive the guests, and after the guests sign in, guide the guests to be in place.
2. The ceremony begins: The host announces the official start of the opening ceremony, and everyone stands up, plays music, and reads out the list of important guests.
3. Congratulatory speech: Congratulatory speeches will be delivered by superior leaders and guest representatives, mainly to express congratulations to the opening unit and place high hopes on them.
4. Who will deliver the congratulatory speech should be decided in advance, so as not to push around in public. It is not necessary to read out the congratulatory telegrams and letters to foreign parties, but the units or individuals whose signatures should be made public.
5. Speech: The person in charge of the unit will give a reply. The main content is to express gratitude to the guests and congratulate the unit, and briefly introduce the business characteristics and business objectives of the unit.
6. Unveiling: The person in charge of the unit and a superior leader or guest representative will remove the red cloth covered on the plaque to announce the official establishment of the enterprise.
7. All participants in the ceremony should applaud and congratulate, and firecrackers can also be set off in areas where firecrackers are not restricted.
8. Visit: If necessary, you can guide the guests to visit and introduce the main facilities, special commodities and business strategies of the unit to the guests.
9. Greet the first batch of customers: you can attract customers by selling or giving souvenirs. You can also invite some representative consumers to participate in the forum, listen to the opinions of consumers with an open mind, and shorten the distance with consumers.
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