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A piece of sanitary napkins that cost only two cents is on the hot search, many people don't understand why such a cheap sanitary napkin dares to be used, the reality is often sad, because there is no extra money to buy those sanitary napkins that look clean and refreshing on the supermarket shelves. When cornered by life, a dime can bring strength. <>
With the emergence of this problem, more and more attention has been paid to the global problem of "menstrual poverty", which is a kind of poverty unique to women, a woman can not afford the sanitary napkins needed for menstruation during menstruation, and is in a state of embarrassment for a long time, which is "menstrual poverty". Even in developed countries, there are many people who cannot afford sanitary napkins, according to a 2017 survey in the United Kingdom, found that 49% of women aged 14 to 21 in the United Kingdom have to miss school because they do not have enough money to buy hygiene products during menstruation, and one in 10 people is "menstrual poverty".
Nearly half a billion women worldwide face "menstrual poverty".
Coming back to the question, why does a high-quality sanitary napkin that costs only three cents become a dozen yuan when it is placed on the shelf, it is undeniable that the profit of sanitary napkins is the highest among all sanitary products, nearly 50%, while other sanitary products, such as baby diapers, are only 10%. The cost of raw materials is three cents, but the brand design, product processing, inspection, transportation and warehousing are not among the three cents, and the warehousing that people are most concerned about is the most critical, because even if the product is good, once there is a problem with storage, everything is in vain. Many brands will advertise which patented technologies are used in their products, and even their product packaging is carefully considered and designed, and it has to be said that many times many products will lead people into the trap of "consumerism".
Every industry has rules for each industryWe often say that poverty limits our imagination, but sometimes, wealth also limits our imagination. <>
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In order to make a profit. Sanitary napkins are a necessary product for women, but in order to make a profit, businesses often raise the best quality and guide women to think that high quality will be better, so the sanitary napkins on the shelves are very expensive.
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First of all, this cost refers only to the cost of materials, and the cost incurred during production is not taken into account. Venue, machinery, labor, packaging, etc. are all costs, plus this cost, but more than 3 cents.
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Because there are a lot of additional costs, including rent, etc., it will be very expensive, so it is expensive to sell.
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Three cents is just the cost of production, before the merchant sells, including all the transportation costs, publicity fees or something is more than three cents, so it will be so expensive.
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Brand premium is one reason. But I think the reason why sanitary napkins are expensive is mainly due to the market. It's like cosmetics nowadays, which are also expensive.
However, most people's consumption concept has changed, and we think that too cheap sanitary napkins can't be, so we have to buy sanitary napkins with a brand. It seems that sanitary napkins are expensive, but in fact you have chosen expensive sanitary napkins. Cheap sanitary napkins have always been available, but many people don't buy them.
01. Brand promotion of sanitary napkinsThere are also a variety of different brands in the sanitary napkin market. From the affordable area to the lady area, there are all. However, many people will choose to buy more popular sanitary napkin brands.
This is because the publicity of big brands is doing well. It will give you the illusion that their sanitary napkins are better and more reliable. In fact, the sanitary napkins that can be produced and circulated on the market are of acceptable quality, at least they are passable.
02. Do you dare to believe the consumption concept of consumers? The unit price of a sanitary napkin you buy for a few dollars is only a few cents. And you have to spend dozens of times more than the cost to buy.
This is because merchants need profits, as well as sales channels and publicity. Moreover, it is better to sell at a price higher than if the price is too low. Nowadays, most of the consumption concept is that good things are expensive, and things that are too cheap and cheap must be of bad quality.
Therefore, when many businesses price sanitary napkins, they will also set a ** that looks like it is of good quality.
03. How to buy the best cheap sanitary napkins If you go to the supermarket to shop, you can be at the bottom of the shelf, or the top of the shelf, you will find that some sanitary napkins are much cheaper, but you are not very familiar with the brand. Because these sanitary napkin brands are small, there is no extra money to promote. But theirs is really okay, much cheaper than seven x space and the like.
Therefore, when buying sanitary napkins, you can look at other brands of sanitary napkins.
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Because sanitary napkins are exclusively for girls, boys can't use them, and they limit the crowd, so they are very expensive. And now the big brands are ***, which are more expensive than ordinary brands. Buying better sanitary napkins is good for your health.
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The reason why sanitary napkins are so expensive is because the raw materials used in sanitary napkins are relatively expensive, so sanitary napkins are expensive.
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Because of the development of science and technology in all aspects, the better the sanitary napkin, the more expensive the price, and the business can't sell it so cheaply. It's normal for girls to come to their aunts now, so why is it so expensive.
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Sanitary napkins are expensive, and it is normal for you to feel distressed. Expensive and inexpensive are relative, and there is no problem for people with good economic conditions, but people with poor economic conditions feel that there is a problem. Looks like you probably belong to the second category.
Think of a way, one is to buy online can be cheaper, and the other is to buy some when the supermarket is holding activities, you see?
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Good sanitary napkins will be made of good materials, and the cost is also high, and some big stars will be invited to shoot advertisements, and the cost of advertising will also be added to the cost of sanitary napkins, so sanitary napkins will be expensive.
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Because of the high production cost and high sterility requirements, it is expensive.
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In fact, I personally feel that the quality of the sanitary napkin is linked to its quality, if the sanitary napkin you buy is very expensive, then relatively speaking, its quality is better.
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Why do you say sanitary napkins are so expensive? Because it's important, it's indispensable!
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Its production cost, and there is a profit part, one is the manufacturer, the other is the merchant and then to our hands.
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I found that many people think that sanitary napkins are very expensive, but I myself spend about 20 a month on them (I buy ordinary brands such as Sophie). Many people say that there are still many people in our country whose incomes are not ideal and cannot afford it. Although very....
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Always remember that expensive is not necessarily good, but cheap is necessarily bad.
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Sanitary napkins are related to women's health and comfort, and high quality must be high cost, so they are expensive.
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There are several reasons why sanitary napkins are high**:
1.Increase in the cost of raw materials: Many of the raw materials required for sanitary napkins, such as surface layer, absorbent polymer, adhesive, etc., are imported from abroad, and the source manufacturers continue to increase prices, which makes the production cost of sanitary napkins rise.
At the same time, labor costs are also in the first place, which indirectly promotes the rise of sanitary napkins.
2.Innovative marketing expenditure: major sanitary napkin brands have invested heavily in product innovation and brand marketing, in order to enhance brand image and product quality, there are constantly new advertising investment and R&D expenditures, which will eventually be included in the cost of products, resulting in the first sanitary napkin.
3.Luxury packaging: Some sanitary napkin products are over-packaged, which increases the cost, but it also increases accordingly.
4.Middleman markup: Sanitary napkins need to go through a multi-layer dealer price increase from the factory to retail, which is also one of the reasons for the final rise.
On the whole, there are many reasons for the **** of sanitary napkins, including the cost of raw materials, innovative marketing expenditures, luxury packaging and other factors, as well as the impact of middlemen to increase prices.
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The production cost of a pack of sanitary napkins is about 1 2 yuan.
During women's menstruation, sensitive areas are most susceptible to damage. Surveys have shown that 73% of women experience local** itching and burning during menstruation. This is often caused by the use of non-breathable sanitary napkins, so choosing the right sanitary napkin is crucial to get through your period.
Sanitary napkins are generally composed of three parts: the surface layer, the absorbent layer and the bottom layer, and the materials and functions of these three parts should be considered when using.
The bottom layer is made of breathable materials, which can make the gaseous water molecules pass through smoothly, so as to achieve the effect of timely discharge of moisture, effectively reduce the role of sanitary napkins and body discharge, effectively reduce the dampness and stuffiness between sanitary napkins and the body, and maintain a dry and fresh feeling.
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The ex-factory price is about a quarter of the market. Kawada Hou Songlin.
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I worked in a processing plant, up to $3.
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Because ABC sanitary napkins contain KMS health formula.
KMS Health Formula Concentrate contains Chinese and Western medicine ingredients such as menthol, Houttuynia cordata, Luxutai, etc., which have anti-inflammatory, detoxifying, and heat-clearing effects.
Coupled with the fragrance of pomegranate orchids, it has a fresh, refreshing, cool and comfortable feeling when used. It can also neutralize the smell of menstrual blood during menstruation. This kind of coolness is different from the cold that needs to be avoided during menstruation, so to a certain extent, it inhibits the proliferation of bacteria and also improves the body's resistance.
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1.Differences in materials When it comes to materials, the difference is huge. There are hundreds of materials, from fiber materials to pure cotton, silk cotton and so on.
2.Technological differences are now consumers on sanitary napkins.
The requirements for the use of menstrual blood are not only the absorption of menstrual blood, but also the improvement of personal comfort, visual sense, convenience and other functions.
3.Differences in safety and health Safety and health are actually the most important concerns of us.
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Poor in quality, such as the absorption effect is not very good, poor viscosity, easy to leak, wear and tear and so on.
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Recently, there have been a lot of reports on the Internet about the cost of sanitary napkins. According to some news reports, there is a ** store that specializes in selling loose sanitary napkins. The name is Han Classmate Sanitary Napkin Wholesale Life Hall, and this ** store has been five or six years since its beginning.
And for this sales volume is also relatively moderate, for the evaluation of this sanitary napkin, some consumers who buy it say that the quality is very good, but there are still some people who say that its quality is too thin and not very suitable for themselves.
For this **storefront that sells bulk sanitary napkins, the relevant manufacturers also replied to the news**. It is said that the cost of a high-quality sanitary napkin is about two cents, five to three cents. Because of some sales channels, there may be an increase.
However, these bulk sanitary napkins are not equivalent to three no-products, and there is also a batch of goods that will flow into the market. According to the relevant research results, these loose sanitary napkins may be more popular in some third-tier small cities, or some rural remote areas.
Although we can understand that there may be some related costs in the transportation or production process, the current ** has been much higher than the original cost. And now many buyers continue to increase the price for the beauty of the appearance, and there are a lot of people who agree, although the shape of the sanitary napkin has changed a lot, but it is also getting higher and higher. In fact, this market also needs us to improve little by little, and we can't raise a lot for the sake of beauty.
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Paper, tampons, protective outer skin. Paper is the material that wraps the outside of a sanitary napkin; Sanitary napkins adsorb menstrual blood; Protective outer skin is to prevent bacteria from contaminating the sanitary napkin.
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According to the manufacturer, the cost of a high-quality sanitary napkin only needs to be gross, but with the addition of labor costs, the packaging cost is more than that. When selling, logistics and transportation costs, and profits will be added.
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Production lines, labor, raw materials. The first is to produce the equipment needed for sanitary napkins and set up a full-process production line; the second is the manual packaging and handling; The third is the raw materials such as cotton and non-woven fabrics required for the production of sanitary napkins.
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In terms of materials, it should be regarded as the cheapest: cotton, packaging bags, adhesive tape, but high-quality sanitary napkins need to work the selected cotton and its production process, which has a research and development cost, in addition to marketing costs, corporate management costs, etc.
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The cost of a high-quality sanitary napkin is only a penny, but the cost of about 3 cents is just the cost of a bare piece. Then you have to add packaging costs, labor costs, sales costs, shipping costs, and many other costs.
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A piece of high-quality sanitary napkins requires cotton wool, processing machines, assembly line workers, disinfection equipment, and packaging equipment, and the cost of these is generally about 3 to 4 cents, but general brand sanitary napkins can be bought for yuan, and the profits are considerable.
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OEM costs, packaging and printing costs, logistics costs, publicity costs, and brand costs also cost one hundred or two hundred thousand.
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A manufacturer broke the news on the Internet, saying that a high-quality sanitary napkin costs only 3 cents, but it costs a few dollars in the supermarket or other places. As for the intermediate profits, there must be a lot of people to earn, such as manufacturers, suppliers, and supermarkets, all of whom have to share some profits. However, the bulk of the profit must be obtained by the middleman.
Many people think that a piece of high-quality sanitary napkin is very profitable, and in fact this is the case in all industries.
1. The profit manufacturer of sanitary napkins broke the news that the profit of a high-quality sanitary napkin is about 3 cents, and the supermarket price is generally a few dollars, and the difference in the middle is about ten times. There are many profit gainers, such as the manufacturers themselves, suppliers, supermarkets, etc., they all want to make profits. However, I think the most profitable ones should be the suppliers.
They first take the goods from the manufacturers at a low price, and then sell them to the supermarket, and then the supermarket sells them to the masses. The turning point in the middle is often the center point of profits, and the profits of many things are taken by middlemen.
2. Other industries are actually not only sanitary napkins, but also other industries. Take my hometown as an example, in 2017, the ** of garlic suddenly skyrocketed. Garlic ** in many areas has broken through to 20 yuan a catty.
And those of us who grow garlic, when people come to harvest garlic, ** only hovers around 7 and 8 mao. The profit in the middle varies greatly, basically twenty or thirty times. The supermarket itself doesn't make a lot of money, it's all for the garlic collectors and processing factories to make money.
3. Of course, the profits of merchants are not everything, the profits are obtained by the middlemen, and some of the profits of goods are in the hands of merchants. One of the most obvious is the clothes, ** are completely marked at will, and you don't have to care about the cost. Some of the clothes in ** are only twenty or thirty yuan, but they dare to sell them for two or three hundred.
Therefore, when most people buy clothes, the price is directly halved and there is no mercy. And this profit is also the reason why many big brands' online and offline products are different.
Fan Xiaoxuan - Snowman.
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