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Every time I take my children to catch dolls, I spend dozens of dollars and can't even catch a doll! Later, the children were angry and cried, and I haven't played with the children since then! Therefore, it is really recommended that the operators of the crane machine must improve the crane machine and slightly improve the efficiency of catching dolls, so as to attract more consumers, otherwise they will not be able to catch it every time, and more and more people will not choose to catch the dolls!
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The main way to improve the business dilemma of the crane machine is to attract passenger flow. How do you attract traffic? 1. The stars hold the moon:
Put a number of ordinary products and a few high-quality products in a crane machine, so that customers have a game psychology after seeing the crane machine. In addition, low-quality ordinary dolls can bring out the advantages of high-quality dolls and make customers feel more valuable.
2. Sound of the east and west: In the doll shop, the most attractive thing is the exclamation of the joy of other guests, and several machines can be set up in multiple machines that are easy to catch cheap dolls, and the cheers of the guests are used to attract the flow of customers.
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Every Saturday and Sunday to do some special sales or preferential activities, such as catching a doll, we can also give another doll, but also can hold a variety of competitions, let children participate, so that there will be a lot of customers, in our place, there are some coupons from time to time, so that people can remember our activities here, this is also a good way.
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This, do you make and sell amusement equipment crane machines, or do you make money by placing crane machines at the entrance of shopping malls? If it's the former, then I think you can make the crane machine cool and cute, or you can buy the copyright of some animated characters to make it. Functionally, a little new functionality is being developed.
If it's the latter, then I'm afraid it depends on your business philosophy to drive the best volume. There's nothing you can do about it.
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Actually, I think it's really difficult to break the amusement facilities, break the dilemma of the doll's chicken of the amusement equipment, because there are many people who don't like these things anymore, and he is not as expensive as before, and there are many people who have a lot of them, so he doesn't want to go.
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If you want to break the business dilemma of the amusement equipment crane machine, then you must pay attention to the maintenance of the machine at this time, and don't let the crane machine not be clamped by a doll, if this is the case, then no one will come to play this crane machine again, or give people appropriate rewards to be able to continue to operate.
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Now a lot of playground equipment crane machine operation is very difficult, mainly because the function of these crane machines is too single, so sometimes we can make some crane machines more intelligent, such as can add a wifi smart device next to him, so that many people may stay next to the crane machine to rub the net, but also in disguise to attract customers.
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I think the first thing is that the difficulty of the crane machine is too high. That's why a lot of people don't want to play. I think it would be nice to reduce the difficulty of the crane machine a bit.
There will be many people who are willing to play with this crane machine. Words like this. The operation of the crane machine will go up a lot.
There will be a large part of the income.
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I think the best way is to find a way to change careers, such toys are not as popular as when they just came out, especially now that the information is particularly developed, many people know the trick, unwilling to spend money in vain, pay IQ tax, slowly I think it will turn into a crane machine is a category of poor IQ, do you know what I mean?
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In the eyes of many people, the crane machine is a pit, and it is really a pit. Many people happily took their girlfriends to clip the dolls, but as a result, a lot of money was spent and none of them were clipped, which seriously affected the mood of the couple. I think that in order to break this dilemma, merchants should increase the probability of being caught in the game for those who play, otherwise it will be difficult to break through.
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Guanfeng Animation A: In recent years, crane machines have spread all over the streets and alleys of various cities, and in some places, the competition is very fierce, and there are several crane machines in a few steps, so how to stand out in this fierce competition?
First: the location of the crane machine, the location of the crane machine in the investment of the crane machine, stands in the first place, because it is related to our investment costs, related to our later amount, related to our business situation! All in all, its importance cannot be overstated!
A good venue, such as 30 or so parties in Shenzhen, needs 2w per month, and of course the rate of return is also very high! There are also other places such as small counties or towns, and there are hundreds of dollars a month, but the amount is small, so before investing in the crane machine, we must conduct relevant investigations on the amount of the site, rent, market, etc.!
Second, the purchase of crane machines: At present, the manufacturers of crane machines are basically concentrated in Panyu, Guangzhou. There are many varieties of crane machines, with the development of society, from the previous ordinary crane machines, luxury crane machines, to the current intelligent crane machines, it can be said that they are changing with each passing day.
Different crane machines, ** and different, when we choose the crane machine, we should not choose the cheapest, because it is really cheap and there is no good goods, this "good goods" does not mean that the quality of the product is poor, but the cheap is basically the eliminated product, not with the market, and basically no one plays. Of course, it's not about choosing the most expensive, because sometimes the most expensive is not the best! We're going to choose what's popular!
Because we have to go with the public, of course, we also have to have something new that is different from others, so as to attract customers to play! Take the current popular Guanfeng Animation's British style, pink crane machine, and windmill crane machine as an example, the ** range is around 2800! Such a ** is extremely close to the market!
Third, the purchase of dolls: dolls can be said to be the bait for us to attract players, there is no good doll, ** to the attraction, so the purchase of dolls is also particularly important. So what if you buy the doll in the crane machine?
1. Investigate more and see how other peers place the crane machine, how do they place the dolls, and what kind of dolls are placed? 2. Buy dolls according to the self-** of the current Internet celebrities, such as: Douyin, etc.!
The size of the doll should be selected according to the claw of our claw machine, taking the claw machine of Guanfeng Animation as an example, the claw has small claws, medium claws, large claws, super large claws, etc., different claws buy different doll sizes!
Fourth, the business model of the crane machine!
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1. Reasons why children's paradise is difficult to develop:
1. The amusement equipment is highly similar, and most of the amusement items are similar, which makes the children's business show a similar development scene;
2. Too much attention is paid to children, while ignoring the potential spending power of parents;
3. Failure to pay attention to the sustainable development of members and failure to achieve effective repeated consumption.
Second, in response to the above problems, take a look at the following solutions:
1. Improve user viscosity and lengthen the consumption front.
With the continuous change of consumption patterns, attracting users to launch a membership system has become an indispensable marketing tool in the operation of children's amusement parks. On the one hand, the membership model of the park can attract more customers, establish a stable customer base, and increase sales, and on the other hand, the membership system can also allow the members in the park to enjoy more preferential treatment than ordinary customers.
2. The project is upgraded and the equipment is upgraded.
The simple and disorderly display of amusement projects has long been unable to meet the consumption needs of parents and children for children's parks, and the combination of novel and interesting special themes and exquisite matching equipment regularly injects fresh elements. For children's parks with a larger area, it will be more difficult to achieve overall transformation, so you may wish to consider adjusting or upgrading some projects first.
3. Do a good job in peripheral marketing and pay attention to potential consumption.
In the vicinity of the playground, the related children's industry is quite popular, whether it is snacks and drinks, children's clothing, children's photography, or large-scale catering, toys, and other types of children's amusement parks, can take a piece of the pie, and extend, parents are interested in clothing and accessories, books and stationery for children, etc., can also borrow the "east wind" of the playground.
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