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1. First of all, you must be more familiar with the geography and humanities of the target city you have chosen. 2. **Popular, **depressed, **is a newly developed area. 3. Remember to bring a pen and notebook and record it at any time.
1. First go to the side of the street to record what schools, units, companies, office buildings, and communities are within a radius of 1 mile? 2. What are the main shops in the street and what are the products they sell? 3. Is the positioning high-end?
Mid-range? Low? 4. What age are the many people who pass through this street?
5. Are there more men or women? 6. Are there more locals or tourists? 7. What kind of dress do they wear?
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Two words: featured.
What else can I do if I was afraid of wolves and tigers?
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Change to something else, two identical stores must be fiercely competitive, and people still have old customers, your business will be difficult to do, if you come up with some clever tricks to attract business, maybe that one will bring someone to kill your store, this kind of thing is very common in small counties.
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In addition to food, daily necessities are also good! The most important thing is to be distinctive! Need to add me! Indicate your intention.
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My brother, who has never had business experience before, is also preparing to open a store. Others persuaded him not to open it, he said that others hit him, and his brother-in-law also said that he was not addicted to it. I'm speechless, firstly, I don't need to say the words of blessing, and secondly, I don't need to say anything about the shortcomings of the store, hitting people, saying it is boring, and his character will not listen.
Fortunately, his brother-in-law, who came from a business background, opened it with him, which reduced the risk. However, neither of them has ever opened a store. In particular, they opened a store based on wine and tea, which is based on personal connections, commonly known as relationship-based, and there are many uncertainties.
Now, they don't listen to what I say, a former loser in the eyes of others, even if he talks from the heart and lungs, he is not a fart. I can only shut up and wish them good luck.
Opening a store may seem simple, but it's a lot of trouble. Especially to fight relationships and pull favors, this kind of business, let a person who has never been in business, is not good at socializing, and will not be tactful and sophisticated to operate, there is really not much chance of winning.
Also, opening a store is a diligent and cheerful business, and it is run by a person who learns technology as a manager, and I am really worried about whether his enthusiasm can withstand it.
Watching others open a store, such as Guan Gong dancing with a big knife, is easy and familiar. In fact, one minute on the stage, ten years off the stage. I haven't experienced it, and I can't know if it's deep or shallow. If you don't know yourself, you don't know who you are, and you will lose every battle.
When I opened a small shop, it was a choice when I was desperate. I often see how miserable the miserable ones on Douyin are, if what they say is true, compared to what they say, what they say is really nothing. That's why I said I died once.
I compare the small shop to Wang Yangming's Longchang Station, hoping that I can be reborn in this phoenix nirvana. Therefore, it is a choice when there is no way back.
He has no worries about food and clothing, and he is technology-oriented, and he chooses a completely unfamiliar industry, in addition to making people feel immature, that is, he does not hit the south wall and does not look back.
I can't bless because all I see is problems. I don't want to deceive myself, and there is no point in saying things against my will.
It's going to open in two days, and I don't want to add to the mess because I handed over the tea tray and tea set to my wife.
I estimate that there are still a lot of people who have just opened, after all, they are two middle-aged people in the workplace, classmates, fellow countrymen, and colleagues, there should be a lot of them. When the time comes, I'll just wish them good luck.
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Summary. In response to this problem, my suggestion is: first, you should carefully analyze the pros and cons of opening a store according to your actual situation, as well as your own resources, such as funds, experience, and time, to decide whether to open a store.
Secondly, if you decide to open a store, you need to consider the type of store, location, marketing strategy, etc., and be familiar with relevant laws and regulations, as well as knowledge of taxation, insurance, etc., so as to be able to operate the store better. Finally, it is necessary to do a good job in the financial management of the store, regularly check the financial status of the store, as well as the operation of the store, so as to detect problems in time and take timely measures to avoid greater losses.
In response to this problem, my suggestion is: first, according to your actual situation, carefully analyze the pros and cons of opening a store, as well as your own funds, experience, time and other resources, to decide whether to open a store. Secondly, if you decide to open a store, you need to consider the type of store, location, marketing strategy, etc., and Yanhuai should be familiar with relevant laws and regulations, as well as knowledge of taxation, insurance, etc., so as to be able to better operate the store.
Finally, it is necessary to do a good job in the financial management of the store, regularly check the financial status of the store, as well as the operation of the store, so as to find problems in time and take timely measures to avoid greater losses.
You've done a great job! Can you elaborate on that?
In response to this problem, the first thing we need to consider is our own financial strength and our own business ability. If you have enough financial strength and you have enough business ability, then opening a store is a good choice. However, if your financial strength is insufficient, or your own business ability is insufficient, then not opening a store is also an option to consider.
In addition, before deciding whether to open a store, you should also consider the development trend of the market, as well as your own competitors. If the market development trend is not very happy, and your competitors are also very strong, then not opening a store is also an option to consider. In addition, before deciding whether or not to open a store, you should also consider your own business philosophy, as well as your own business goals.
If your business philosophy and business goals are not in line with the market development trend, then not opening a store is also an option to consider. In short, whether to open a store depends on your own financial strength, business ability, market development trends, competitors, business philosophy and business objectives and other factors, only by fully considering these factors, can you make the right decision.
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1. No interest.
Many people don't open stores for the sake of starting a business, but just because the original industry is tired of drying up and wants to enter a new industry.
2. Blindly follow the trend.
Nowadays, many people want to do something when they have spare money in their hands, and they will join Answer Tea when Answer Tea is popular, join Instant Noodle Canteen when they are popular, and open a fresh supermarket when they are popular.
Some brands and needs are not really popular, but just packaged pseudo-concepts, and most people do not have the ability to distinguish, blindly follow the trend, and finally can only pay for their ignorance.
3. Don't know how to market.
Most people do a good job of products, but they don't know how to engage in customer flow, lock in customers, and can only sit in the store and wait for customers all day long.
In the past, there were few competitors, and when you opened a restaurant, as long as your dishes were not unpalatable, you would not worry about selling; Open a clothing store, as long as your clothes are not ugly, you don't have to worry about selling; Open a car beauty shop, and a random film can be sold for tens of thousands.
But now it doesn't work, peers, competition dimensions are also increasing, and product profits are getting lower and lower.
If you don't rob customers, customers will be snatched away by others, and many brick-and-mortar store owners are already unable to move an inch.
When everyone is improving, if you're still in the same place, you're regressing.
So a lot of bosses die on the point of marketing.
There are many reasons for the failure of opening a store, but it is basically the same, and today I have summarized these 3 points for you, hoping to bring inspiration to all store owners.
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