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1. The advantage of face recognition technology is that the collection is relatively intuitive.
Merchants can collect the user's ** and archive it to the database, and then compare the user's facial features with ** through the improvement of the algorithm to achieve "face brushing".
2. The cost is lower and the convenience is higher.
According to the order of recognition accuracy, it is true that the recognition accuracy of iris, fingerprint, and face decreases in turn. However, face recognition can be improved according to the improvement of the camera, binocular camera, structured light camera, TOF, etc., this has a lot of room for improvement. From the point of view of applicability, you now let all users extract iris information and fingerprint information, which is difficult and unrealistic.
And each of us has an ID card**, and from the perspective of the comparison library, face recognition has certain advantages. In addition, iris recognition and fingerprint recognition require additional devices, while face recognition can be identified or collected as long as there is a mobile phone.
3. The experience is better and the user is more acceptable.
Because face recognition is improved according to the improvement of the camera, and the improvement of the algorithm will allow the face verification to be completed in a very short time, so that users feel that this technology is very efficient and convenient. However, fingerprints and iris rely more on the recognition of intelligent hardware modules, such as attendance at work, which may require employees to press several times on the fingerprint machine to identify, which will make users subconsciously classify fingerprint recognition as a technology with poor experience.
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More accurate: face recognition + liveness detection technology, recognition is not easy to make mistakes. More efficient: Rapid recognition of goods and faces, 10 seconds to complete the transaction, higher payment efficiency.
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Advantages of face payment.
1. Lower cost and more convenient cashier.
2. Accurate identification to reduce the error rate.
Face payment uses high-tech biometric technology and computer graphics processing technology for recognition, which can accurately identify faces, and the error rate is almost negligible, including intelligent recognition of static**, plastic faces, and heavy makeup faces, so as to achieve accurate identification, so that consumers and merchants can experience real security.
3. High user acceptance rate.
Face payment uses AI camera face recognition technology, which can complete the payment in a short time, reduce the queuing time of consumers, and make consumers feel the real convenient way to collect money, so many consumers are more willing to accept this payment method.
What are the disadvantages of face payment:
1. A mobile phone number is also required for assistance.
Now the face self-service cash register system on the market, but also need a mobile phone for auxiliary payment, this is also to further improve the safety of consumers' funds, just like when we shop online, we need to enter the mobile phone verification code, but with the security of face payment is recognized by users, this step is estimated to be canceled, the early stage is just to enhance the user's sense of trust.
2. Infrastructure needs to be popularized.
Face payment is inseparable from the promotion and popularization of equipment, and now the main users of large supermarkets, such as department stores or medium and large supermarkets, are put into use, so they need to be popularized in the future.
3. Security still needs to be verified.
Although face payment seems to be very safe now, each product needs to be tested by the market for a long time and then improved, so the security of face payment needs to be further studied.
What problems does face payment solve?
1. Peak period: Self-service shopping has liberated the hands of merchant cashiers, and the problem of cashiers during peak hours has been improved.
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Advantage 1: It can improve operational efficiency, pay directly with face, be more efficient, reduce the long waiting time of consumers, and do not need to take out their mobile phones to scan the code; You can pay directly by brushing your face, solve the troublesome problem of customers forgetting their passwords and entering passwords, and truly realize the "integration of people, wallets and bank cards" into one, and consumers are more convenient and more willing to come to your home to consume.
Advantage 3: Attract customers and drain traffic, new payment methods, interesting experience, drainage to increase customers, consumers pay without feeling, have a good experience, and more cater to the consumption habits of young people, and sales will also increase.
Advantage 5: The product has a membership card opening function, leaving old customers, which can help merchants quickly complete the member's card opening function on the face screen of the device, and provide an open membership card coupon package capability, users can join members with one click, receive member benefits, member stored value, point exchange, card and coupon marketing, create a complete business closed loop, member card opening efficiency increased by 5+ times, and the membership conversion rate can also exceed 22%.
Advantage 7: Multi-store management, sub-stores - company All your stores are placed under the name of the general account, so that each store implements its own authority and operates itself.
Advantage 8: Reconciliation summary, all store income at a glance, no need to cut back and forth from multiple accounts, can be superimposed on each other, effectively improve the efficiency of reconciliation in the store. You can also screen each store, understand the data of each store, facilitate management, and query each cashier, how much money they have received, which is helpful to count the performance of each employee and detail management.
Export support, you can export the flow details with one click**, reduce the time of table making, and reduce the efficiency of financial calculations.
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The advantage is that there is no need to take out the mobile phone and there will be no risk of password leakage, and the disadvantage is that face data may be leaked, and there will be many unnecessary risks.
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Payments are more convenient, and the concept of switching from paper money to digital currency has not yet changed well, resulting in spending money quickly.
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You don't need to pay with your face, and you'd rather enter a password than use it.
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1. Advantages:
1. The collection is more intuitiveMerchants can collect the user's ** and archive it to the database, and then compare the user's facial features with ** through the improvement of the algorithm to achieve "face brushing". It is more convenient than other fingerprint, iris and other recognition technologies.
3. No need for external media:Mobile phone payment requires a smart phone as a medium, and the payment medium for face payment is your own face. There is no need to use mobile phones and other tools, and there is less human operation, and face payment is simpler and more efficient.
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Tiancheng Shengye introduces face recognition technology into the internal and external business processes of face payment to create a real face face payment. Reduce the capital investment of face payment and ensure the stability of the production system, attract more high-quality customers, reduce equipment investment to save face payment funds, establish a good face payment image, etc., which is safe and convenient.
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In addition to bringing a fresh user experience and a more convenient payment process, face-swiping payment can also help merchants achieve digital transformation and become a "powerful medicine" to solve marketing problems.
Technically, face payment adopts non-inductive recognition technology, which means that payment is safer, faster and more convenient; In terms of promotion, the increase in production capacity has continuously reduced the cost, and the equipment has met market expectations.
1. Face payment is implemented offline, bringing diversified marketing methods to stores
Traditional offline stores often face problems such as poor publicity effect of marketing activities and single content of marketing activities. Through the combination of face payment and marketing function module, it can help stores solve such problems well.
The face-swiping payment system has multiple marketing advantages: the device screen supports advertising, which can be used as a port for store activity promotion; Combined with the membership system, it brings efficient membership increment, and at the same time precipitates user data to achieve a higher marketing conversion rate.
Brush your face to be a member
For merchants, membership is an important guarantee to ensure the long-term stable operation of the store, and customers become members, which means that they form a binding relationship with the merchant, which can greatly increase the repurchase rate.
Event Advertising Marketing
Smart new retail
Face payment is mainly aimed at the layout of offline scenarios, solves the payment and marketing problems of offline stores, and realizes online and offline integration through the combination of mini programs, creating a healthy and orderly closed-loop ecology.
2. Face payment system
3. A variety of payment solutions make payment more secure and convenientPowerful function configuration to create a high-quality cashier management platform
The face payment system is equipped with complete functional applications, providing merchants with intelligent digital marketing solutions and creating a high-quality smart retail intelligent cashier management platform.
01. Standardize the management matrix and quickly improve management efficiency
The system is equipped with a powerful management matrix, including four management modules: role, marketing, payment, and data. Professional independent deployment, one-hand control of platform data and resources, to help enterprises build their own face payment system.
02. Face payment + marketing, upgrade the transaction experience
Face payment is combined with a variety of marketing methods to achieve the perfect combination of face payment and marketing, help enterprises quickly gather user traffic, improve user stickiness, and realize user consumption conversion and secondary consumption conversion.
After the user completes the payment for the first time, he will be directed to the Mini Program for binding, and the user can become a member after the binding is successful, so as to achieve the effect of "payment is membership".
Abundant profit models, fast profitability
Compared with traditional payment methods, face payment has a richer profit model, such as profit sharing, advertising revenue, franchise service fees and policy subsidies, and rich profit models help enterprises accelerate the commercialization process and achieve rapid profitability. The transition from the era of first-class payment to the era of face-brushing payment has become a general trend. The face payment market is gradually enriching, and it is only a matter of time before it becomes a red ocean, and you are still on the sidelines?
The face payment market is on fire, and major service providers are making every effort to build offline application scenarios, with large market space and full potential, which is a good time to enter the game! Choose Fangwei's face payment system, a richer marketing game, to help you quickly seize the market.
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Face payment is a new type of payment method with AI face recognition as the core. Face recognition is a kind of biometric recognition technology based on people's physiognomy information for identity authentication, and the biggest feature of the technology is that it can avoid the leakage of personal information and use non-contact identification methods. Face recognition and fingerprint recognition, palm print recognition, retinal recognition, bone recognition, heartbeat recognition, etc. all belong to human biometric recognition technology, which are all born with the rapid development of photoelectric technology, microcomputer technology, image processing technology and pattern recognition technology.
Identification can be carried out quickly, accurately and hygienically; It is non-reproducible, and even after cosmetic surgery, the technology can find the "original you" from hundreds of facial features. The process of face payment is very simple, you don't need to bring a wallet, credit card or mobile phone, you only need to face the camera on the screen of the face payment pos machine when paying, and the face payment system will automatically associate the consumer's face information with the personal account, and the whole transaction process is very convenient.
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The main technology of face payment is face recognition technology, and the principle of face recognition can be learned on the official website of ArcSoft.
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1. Hardware foundation: the mature use of infrared binocular camera or 3D structured light TOF camera.
2. Communication foundation: The carrying capacity of the cloud platform is getting stronger and stronger, and the excellent communication environment of 4G and WiFi makes cloud SaaS possible, providing a platform and communication for face payment.
3. Data foundation: The construction of the second-generation ID card database of the public security provides the basis for the database for face payment.
4. Basis of market understanding: Biometrics refers to fingerprints, voiceprints, veins, faces, iris and other biological characteristics as the main basis for differentiation.
Alipay's face payment is a combination of Alipay's account number and PIN, and the Alipay face information in the Alipay database is indexed through the last few digits of the mobile phone number, and compared with the consumer's face information to realize face payment.
Taking Alipay as an example, the method of closing face payment is as follows: >>>More
According to Alipay statistics, stores that install face recognition payment terminals offline have increased sales and customer flow by 40%. But face payment is still some way from universal access. >>>More
It's fake, and face payment is not very safe, because some of them will leak our personal information after collecting faces.
If you want to apply to be a service provider, you can apply on Alipay's open platform, as long as you have a business license. >>>More
At present, I can be sure that the mobile phone that supports face payment is the Apple iPhone X, when you use Alipay and WeChat payment, you only need facial recognition to pay, and you don't need to enter the password. >>>More