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——Analysis of the market size and competitive pattern of China's Internet home improvement industry in 2021 The market size has reached a new high

Major listed companies in the Internet home improvement industry:At present, the only listed companies related to the domestic Internet home improvement industry are Qeeka (, at the same time, Tuba Rabbit is also sprinting to be listed on the A-share market.

China's Internet home improvement market size data, China's Internet home improvement market structure, etc.

The scale of the industry continues to grow

The Internet home improvement platform can help the owner to complete the matching between the hand and the service provider, as well as the information hail consultation, material purchase and construction control in the process of home improvement service. As an information provider, service integrator, and executive supervisor, the platform helps owners deal with issues related to the home improvement process, saves owners' time and energy, and improves the quality and efficiency of services.

Thanks to the development of the network environment and the increase of disposable income, consumers' demand for diversified, customized and efficient home decoration continues to grow. In addition, driven by policy dividends, the scale of China's Internet home improvement market has developed rapidly since 2016, and the penetration rate of China's Internet decoration market has continued to increase, and in 2020, the market size of China's Internet home improvement market (online transaction caliber) will reach 100 million yuan.

Online trading of building materials is still the main market

The Internet home improvement market can be further subdivided into building materials market and non-building materials market; Among them, the Internet home improvement and building materials market mainly refers to the online trading market for home improvement main materials, basic building materials and other products; The Internet home improvement non-building materials market mainly refers to the online trading market for design, construction, supervision and other services related to the home improvement industry chain.

In 2020, the online transaction volume of Internet home improvement and building materials accounted for the total transaction volume, and the market share far exceeded the online transaction scale of the non-building materials market.

Specifically, the operation model of the Internet home improvement and building materials market is similar to that of e-commerce, and owners can purchase the main materials and basic building materials needed for home improvement through the e-commerce platform. With the increase of per capita disposable income, the growth of smartphone penetration and the expansion of the online shopping market, the Internet home improvement and building materials market size (online transaction caliber) is also improving, the average annual compound growth rate from 2016 to 2020 has reached, and by 2020, the national Internet home improvement and building materials market has grown to 100 million yuan.

The platform has more than 30 million active users

In recent years, with the gradual deepening of the development of the Internet home improvement industry, the market demand is growing, and more and more participants have begun to lay out the Internet home improvement platform. Data show that since 2016, the number of active users of China's Internet home improvement platform has continued to grow, from 16.17 million in 2016 to 31.56 million in 2020.

In terms of platforms, according to the ranking list of monthly active users of China's Internet home improvement platforms in March 2021 released by Fastdata, Qeeka Home ranked first with 10,000; Haohaozhu, Kujiale and Tuba Rabbit followed, with 10,000, 10,000 and 10,000 monthly active users respectively.

The above data refer to the Prospective Industry Research InstituteIn-depth analysis report on market prospect and solutions for China's Internet home improvement industry

The decoration industry ranking is the peak decoration of the industry, the dragon hair decoration, the star art decoration, the exchange space decoration, and the living home decoration.

1. Decoration of the peak of the industry.

Founded in Beijing in 1997, Yezhifeng Decoration has been around for more than 20 years and is one of the well-known chain decoration companies in China. High-end one-stop decoration and decoration services, with national construction level 2 qualification, design class B qualification; It has more than 20 direct branches and more than 100 franchised branches in the country.

2. Dragon hair decoration.

Longfa Decoration was established in Beijing in 1997, and has been established for more than 20 years, and has been the first batch of AAA credit evaluation in the construction industry in China, and has been a first-class enterprise in design and construction; With more than 120 branches, 209 stores and 2,343 high-end design studios across the country, it is one of the largest decoration companies in China.

3. Xingyi decoration.

Xingyi Decoration was established in 1991, which has been established for nearly 30 years, Xingyi Decoration branches throughout the country in more than 20 provinces, municipalities and autonomous regions, with more than 400 subordinate enterprises, more than 5,000 designers, more than 50,000 engineering management personnel.

4. Exchange space decoration.

Founded in Beijing in 2005, Exchange Space Decoration has a history of more than 10 years, and is one of the largest decoration companies in China, involving home improvement groups in 27 provincial capitals across the country.

5. Living home decoration.

Founded in Beijing in 2010, Living Home Decoration is a cooperative brand of CCTV, which is an overall home decoration platform integrating decoration design, construction grinding, soft decoration and other services, and integrating domestic and foreign brand main materials, furniture and other resources with a global centralized procurement platform. The scale covers 24 cities in China.

The above content refers to Encyclopedia - Karma Peak Decoration.

The trend development of the decoration industry mainly includes the following aspects: personalized customization, green environmental protection, intelligence, industrialization and branding.

The specific decoration of the house can be calculated here, just enter the area + city, calculate the decoration in 3 seconds, know the truth in advance**, and easily grasp the decoration company: [Click here, enter the area of 3s to decorate your home**, and combine the market where you are located**, list the details of the 102 decoration lists].

First of all, personalized customization is an important trend in the current decoration industry. With the improvement of people's requirements for quality of life, more and more consumers want to be able to customize home decoration solutions according to their preferences and needs. This requires the decoration company to be able to provide personalized design and construction services to meet the individual needs of consumers.

Secondly, green environmental protection has become an important development direction of the decoration industry. With the enhancement of people's awareness of environmental protection, more and more consumers have begun to pay attention to the environmental performance of decoration materials. Renovation companies have also begun to introduce more eco-friendly materials and decoration solutions to meet consumers' demand for green environmental protection.

Intelligence is another development trend in the decoration industry. With the continuous advancement of technology, smart home has become the choice of more and more families. Decoration companies have also begun to provide intelligent decoration solutions, including smart home systems, smart home appliances, etc., to improve the comfort and convenience of the home.

Industrialization is another important trend in the renovation industry. Traditional decoration methods often require a lot of labor and time, and are less efficient. The industrial decoration adopts a modular and standardized way to improve the efficiency and quality of decoration through factory production.

This method not only saves time and labor costs, but also reduces construction noise and pollution.

Finally, branding is an important development direction of the decoration industry. With the intensification of competition in the market, more and more decoration companies have begun to pay attention to brand building and enhance their own popularity and credibility. Consumers are also more inclined to choose companies with brand influence when choosing a decoration company to get better service and quality assurance.

In general, the trend development of the decoration industry mainly includes personalized customization, green environmental protection, intelligence, industrialization and branding. When choosing a decoration company, consumers should not only pay attention to the above trends, but also choose a decoration plan that suits their needs. According to the local market price, the decoration cost is generally between 500 yuan and 2,000 yuan per square meter, and the specific cost will vary according to the decoration materials, construction technology, decoration style and other factors.

Consumers should communicate with the renovation company in detail before renovation to understand the cost structure and budget range, so as to avoid cost overruns in the later stage.

Finally, it is recommended to recommend our "Tu Tang Sakura Zi Ba Rabbit", which has 110,000 decoration companies and ** merchants in its hands, and the direct sales of building materials are affordable. Tuba Rabbit is selected for decoration, and Tuba Rabbit can accompany the signing of the contract for free, "decorate first and then make payment", reducing the worries of the owners. [Select formal qualifications, real reputation, professional quality inspection.

Click here for a free consultation on renovation services

——Market size and development prospects of China's home decoration industry in 2021** The online trend of the home decoration industry is obvious

According to the data of China Decoration Industry Association, from 2015 to 2019, the market size of China's home decoration industry continued to grow, with a compound annual growth rate CAGR, and the market size of China's home decoration industry reached one trillion yuan in 2019. Affected by the epidemic in 2020, the market size of China's home decoration industry will decline for the first time, and the market size in 2020 will be one trillion yuan, a year-on-year decline. It is expected that with the improvement of residents' enthusiasm for consumption, the home improvement industry market will usher in a compensatory ** in 2021.

In 2020, the market size of the home improvement industry will decline for the first time

According to the data of China Decoration Industry Association, from 2015 to 2019, the market size of China's home decoration industry continued to grow, with a compound annual growth rate CAGR, and the market size of China's home decoration industry reached one trillion yuan in 2019.

Affected by the epidemic in 2020, the market size of China's home decoration industry declined for the first time, and the market size in 2020 was one trillion yuan, a year-on-year decline. It is expected that with the improvement of residents' enthusiasm for consumption, the home improvement industry market will usher in a compensatory ** in 2021.

The growth trend of active Internet home improvement users is obvious

From 2016 to 2020, the annual active user scale of China's Internet home improvement increased steadily, and the annual active user scale of Internet home improvement reached 31.56 million in 2020, a year-on-year increase.

The number of Internet home improvement companies involved has increased

In recent years, the proportion of dedicated home improvement enterprises participating in digital transformation in China has increased steadily, from 2017 to the first quarter of 2021, an increase of one percentage point, and the proportion of digital transformation home improvement enterprises and Internet home improvement platforms to establish cooperative relations has also increased from 2018 to In the future, there will be more enterprises in the field of Internet home improvement.

In 2025, the size of the Internet home improvement market is expected to reach 888 billion yuan

In recent years, the scale of the Internet home improvement market has generally shown an upward trend, and the size of the Internet home improvement market in 2019 is about 100 million yuan. Affected by the epidemic in 2020, the progress of offline construction has been affected to a certain extent, but the consumption of the home improvement market has a strong rigid demand attribute, and the epidemic has accelerated the cultivation of online consumption habits of home improvement users, and it is expected that the Internet home improvement market will reach 100 million yuan in 2020, and in the long run, the Internet home improvement market is expected to reach 100 million yuan in 2025.

The decoration industry is a very large industry, involving many aspects such as architecture, design, materials, construction, etc. In the market, there are many renovation companies that offer a variety of renovation services, and below I will introduce you to some common renovation companies.

If you want to know the specific decoration**, you can use the "decoration artifact"** to calculate, just enter the area + city, and immediately calculate the local decoration**, list the details of 102 decorations, so that you don't have to worry about overspending on the decoration, click here to start calculating: [3 seconds to get the local decoration**].

First of all, decoration companies can be divided into overall decoration companies and partial decoration companies according to different business scopes. The overall decoration company provides a full range of services from design to construction, including interior design, water and electricity renovation, bricklayering, carpentry, painting and other works; Local renovation companies focus on a certain aspect of the renovation project, such as only doing water and electricity renovation or only doing carpentry.

Secondly, the decoration company can also be divided into modern style, European style, Chinese style, etc. according to the different decoration styles. Different decoration styles are suitable for different groups of people and needs, and you can choose the right decoration company according to your personal preferences.

In addition, decoration companies can also be divided into residential decoration companies, commercial decoration companies and office decoration companies according to different project types. Residential renovation companies are mainly responsible for the renovation of family homes, while commercial renovation companies focus on the decoration of commercial spaces, and office renovation companies focus on the decoration of office spaces.

As for the renovation, it will also be different due to the differences in different regions, different renovation companies and different projects. Generally speaking, the overall decoration is between 5,000 yuan and 10,000 yuan per square meter, and the local decoration is determined according to the specific project. At the same time, it is also necessary to take into account factors such as material costs, design costs, and construction costs.

Finally, I suggest that when choosing a decoration company, you can first understand the company's qualifications and reputation, and you can obtain information through friend recommendations, Internet evaluations, etc. At the same time, it is necessary to fully communicate with the decoration company and clarify their needs and budget, so as to get satisfactory decoration results.

Tuba Rabbit is one of the largest decoration platforms in China, with a total of more than 41 million owners, 110,000 decoration companies, covering more than 300 cities across the country, user reputation is very good, not only to meet your decoration needs, but also to provide professional decoration companies according to your budget, want to find a good company, learn more about decoration knowledge on Tuba Rabbit, click here, free 1 to 1 for your home decoration services: [Tuba Rabbit**Official Website] Calendar.

Kunming - [Kunming Decoration Strategy Guide].

Suzhou - [Suzhou Decoration Strategy Guide].

Hefei - [Hefei Decoration Strategy Guide].

Fuzhou - [Fuzhou Decoration Strategy Guide].

Beijing - [Beijing Decoration Strategy Guide].

Dalian - [Dalian Decoration Strategy Book].

Hangzhou - [Hangzhou Decoration Strategy Guide].

Shanghai - [Shanghai Decoration Strategy Guide].

Tianjin——[Tianjin Decoration Strategy Guide].