Four ways to convince an audience in a presentation

When we give speeches, the audience is from different backgrounds, different ages, and different experiences, and everyone is different, and it is impossible for us to take into account every audience in our speech, so we have to make a trade-off, and we don't have to please every audience. Here, there are three strategies, each for different mausoleum situations.

1. Power compliance.

In a presentation, the purpose of our speech is to speak to the most decision-making people, and this kind of speech is generally competitive, such as business negotiation, project bidding, etc. At this time, the content of your speech should be recognized and impressed by the people who have the power to decide.

Second, low-order compliance.

Low-level adaptation means that the content of the speech should be understandable to the least people in the audience, and it should be easy to understand. Like a teacher teaching in a school, so that everyone can understand it, this kind of speech is more lacking in popularization, knowledge preaching, and information transmission.

Third, the majority of compliance.

Majority compliance means making it understandable to the majority of the audience and recognized by the majority. Like the speech of the boss of the company, the speech of the national leader Fu Gao, etc. This kind of speech is about spreading one's own opinion and winning the approval of the majority.

In a speech, choose different strategies for different occasions, audiences, and different purposes, and you will get a good speech.

Speakers who advocate the spirit of learning from objects need to pay attention to the following steps when facing the audience's reaction:

1.Embrace different points of view: The spirit of learning from things emphasizes the intention to develop and understand the essence of things, rather than being rigid and prejudiced.

Therefore, when faced with the audience's reactions, the speaker should keep an open mind, accept different points of view and opinions, and not be too attached to their own opinions.

2.Explain appropriately: If the audience has doubts or doubts, the speaker can explain and explain appropriately so that the audience can better understand their views and ideas.

When explaining, use easy-to-understand language as much as possible, and avoid using jargon or concepts that are difficult to understand.

3.Discussion on Zen Movement: The emphasis is on deepening the understanding of the nature of things through exploration and thinking.

Speakers can use the audience's responses to drive discussion and communication, exploring the essence of the question and the answer together. When leading discussions, respect everyone's views and opinions, and guide and summarize appropriately.

4.Maintain humility: The spirit of learning from things emphasizes the continuous exploration and improvement of one's own knowledge and understanding, rather than self-righteousness and complacency. Speakers should be humble, listen to the audience's feedback and suggestions, and constantly improve their speeches and opinions.

In short, a speaker with the spirit of learning should be open-minded, explain appropriately, promote the discussion and maintain a humble attitude when facing the audience's reactions, so as to achieve a better presentation.