What are the specific contents of professional store manager training?

It doesn't have to be that complicated, you just need to figure it out, although you are the store manager, after all, you are working for the boss, what does the boss need most? ,, so your focus should be on this. Second, you have to think about how to select, educate and retain people.

Thirdly, you have to be able to manage a team well and be good at inducing everyone to play their strengths. Pay attention to the principle of using wooden barrels. Finally, how to make good interpersonal relationships.

To the top and to the bottom) I wish you a speedy success.

In the era when sales is king, it is understandable for chain stores to consider employees with outstanding sales as store managers, because they do not yet have all kinds of comprehensive abilities to be store managers, of course, it is necessary to hold training courses, as for the ability of store managers to have a lot, a professional store manager is not a talent, but an all-rounder, at least within the scope of his own responsibility, is a functional aspect, I personally think that simply put, it is to monitor the whole store's human resources and property, so as to better serve the sales, so as to achieve the performance indicators at the same time, and be responsible for the sales at the same time, the ability to sell professional management, coordination, communication, and organization No less than that.

The training is actually very simple, with a few important points to keep in mind:

First of all, the input of ideas is the first, you have to let the people who are being trained understand why they want to train, the benefits of training to their team, the company, and the audience's willingness to accept is the most important thing, otherwise, no matter how powerful the corner is to train, it will be in vain!

Secondly, organize your training plan, content, and steps, supplemented by theory, practical practice, and more interaction with employees; Remember, don't train in front of the training materials, remember it in your mind before - explain it with your memory and experience - because you are awesome, people think that there will be a role model and a learning object to have learning enthusiasm;

Finally, to assess, don't talk about the demonstration, it's really over, you have to track, the good results are rewarded, and the bad ones are punished. You know

I worked hard to type it word by word, I hope it will help you!!

The store manager must first have a certain professional quality and skills, and do the important position of the store manager, the role of the link between the previous and the next is undoubted, the store manager trains employees, then the store manager must have the skills and knowledge to convince people, such as the ** store manager, must understand the technology and trends of the entire industry, including the operation of machinery and equipment, and the strategic thinking of this management enterprise, if the store manager will not, then how to train employees, I heard that the company training has a store manager course, I hope to help you.

Hello, although I don't know the industry you are talking about, but I can give you an example, **Quick print store manager position 1, the store manager's own skills need a certain degree of persuasion. 2. The reward and punishment system for store managers to train employees needs to be highly executed. 3. The sales thinking of employees needs to be systematically cultivated.

4. Let employees integrate into the company's corporate culture as soon as possible and increase corporate cohesion. To put it simply, I heard that the training of the Federation of India is doing well, and the store managers of the fast printing are going to learn.

Step 1: Tell him.

Step 2: Be a looker.

Step 3: Let him do it.

Step 4: Watch him make corrections and guidance.

Part 5 Encouragement.

1.Role-Integrating Training If the store is a fortress that fights independently, then the store manager is the chief officer of the supreme command bureau of this fortress. If you don't even know the role you play, then you will definitely be wiped out in the end.

Say 2Management training The most direct embodiment of a qualified store manager is the increase in turnover, so it is necessary to train the store manager's management ability and how to do it. The store's performance is in three major aspects:

Total passenger volume and unit value 3Project Management Training I don't know if you have been willing to do so? In stores with poor profitability, the proportion of low-end items (that is, threshold items) consumed by customers is above 50%.

The training required for store managers is as follows:

1. Integrate the role of the store manager into the training. If a branch of the chain is an independent fort, then the store manager is the supreme commander of the fort. If he doesn't even know his role, he will eventually be eliminated.

To be clear, the store manager plays three roles: the profit owner, the store manager, the corporate culture, the executor of the system, and the communicator. This is to make them understand their responsibilities.

2. Administrative ability training. In addition to standing out in terms of sales ability, the store manager is also the executor of the entire store. He must have certain administrative skills and excellent management skills.

Handle employee relationships fairly and equitably and correctly with performance appraisals. Starting from the overall situation, according to the personality characteristics of employees, scientific division of labor and strict supervision, mobilize the enthusiasm of employees, and respond to emergencies flexibly and calmly, which is the basic ability that store managers must have.

3. Service concept training. In the market, there are many shops of the same family, but there are more shops of different families, and the poor service directly leads to a decline in turnover. For the store manager, in addition to excellent hardware, software is the first service, and the store manager must firmly adhere to the concept of service first to drive the service level of the entire store.

Service is another façade, and if one person has a problem with the quality of service, it may affect the image of the entire store. What matters now is innovative services. If your service isn't new or popular, then your service isn't a service.

4. Business management training. The most direct manifestation of a qualified store manager is the increase in turnover, so we should cultivate the store manager's management ability and how to make a profit.

For example, by investigating the customer's purchase unit price, we can provide data reference for future collection, purchase or price change; Appropriate staffing based on the number of passengers. At the same time, the store manager must grasp the turnover and understand that the turnover is obvious, while the gross profit and net profit are internal figures. Only by enriching the internal resources can we embark on a healthy business track.

5. Commodity management training. It is mainly the management training of commodity procurement, sales and inventory. For example, the classification of goods is more scientific and convenient, and the seasonal replacement of different commodities is concentrated in which time period.

Store managers also need to know about product inventory, daily sales, the number and type of customer returns, which items are selling well, which ones aren't favored by customers, and when they arrive, all of which need to be known by store managers to form a global perspective.

6. Sales skills training. The store manager should also do the work of an activist, that is, the store manager is also a salesman himself. The store manager is the representative of the entire store.

If the store manager's sales skills are not skilled enough or cannot convince the public, the other store assistants will not have confidence in the second place, and the sales will be quite poor. The training of sales skills for store managers is crucial. A store manager with good sales skills can attract more customers externally and set an example for employees internally.