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This depends on whether the hot pot brand head office is systematized, the dishes are standardized, the taste is unified and stable, and the dishes are regularly innovated, such as the case of Huang Sanye hot pot.
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1. Independent operation: The operation of such hot pot restaurants is generally not restricted by other catering enterprises, and independently chooses their own business varieties, which are characterized by small scale, less cost, low profits, and capital ** sole proprietorship, shareholding, and loans. Therefore, in order to adopt an independent business mode, the pot restaurant must have a unique hot pot variety, a good brand and sufficient funds.
2. Partnership: This kind of hot pot franchise is generally a hot pot restaurant funded by several people, or jointly opened by technology, equipment, business space, capital, etc. In terms of operation, it is generally not constrained by other catering enterprises, and various problems encountered are solved by the partners through unanimous consultation.
Therefore, in order to adopt a partnership to operate a hot pot restaurant, it is necessary for the partners to reach a common sense of management, have a high quality, and enter into a partnership agreement to clarify responsibilities, rights and profit distribution.
3. Franchising: As an advanced mode of operation, franchising is also the main form of operation in the modern catering industry, and its advantages and effects are very obvious. There are several key issues that should be paid attention to when implementing franchising, one of which is to identify the demand positioning of the market; the second is from point to surface, full flowering; The third is to do a good job in human resources.
As a popular delicacy, whether it is winter or summer, people's love for 2018 hot pot franchise has endured. Therefore, it has become the best choice for many venture capitalists. However, in recent years, there are many hot pot franchise brands, and if there is no feature to open a hot pot restaurant, then the risk of failure will be very large, so entrepreneurs must have a reasonable plan for the choice of business mode and brand, and only in this way can they go further and fly higher on the road of entrepreneurship.
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Long Changchang hot pot joined to tell everyone that hot pot food has been inherited for hundreds of years, and has always been loved by consumers, with a wide variety of hot pot categories and good development prospects, and a variety of hot pot brands have been achieved in this fierce competitive environment, so an important question arises with it, in the face of so many brands, how to choose?
The franchise fee of the hot pot brand ranges from hundreds of thousands to tens of thousands, and there is even zero franchise fee, so when choosing these brands, you need to consider many factors, from the scope of your own economic affordability, as well as the actual situation, after all, what suits you is the most important. Here are two reference points to summarize:
1.Brand support method: Many people think that as long as the brand is famous enough, it can occupy the market, but whether the franchise can be used well depends on the support of the headquarters for the franchise store, even if the headquarters operates well, it can not give you its own successful experience, and it is difficult for the franchise store to run well.
2.Return effect: the length of the hot pot capital period varies from chain mountain people, if the franchisee is reliable, their own people are also reliable, then it is an efficient operation, and the first period is relatively short, but if either of the two parties drop the chain, the entire first period will be prolonged and even have the danger of premature death, so at the beginning of the choice to do hot pot, you must have the spirit of being able to endure hardships and do a good job of choosing franchisees, in order to minimize the risk.
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Hello, Chaotianmen hot pot will answer for you (below, hand play original, please do not copy and paste peers).
First of all, to open a hot pot restaurant, you must aim for your own purpose, that is, to earn Q, and it is the key to focus on this purpose to do things.
Now there are tens of thousands of brands in the hot pot market, and it can be said that it is a needle in a haystack to find a suitable brand among so many brands.
Secondly, we must pay attention to avoiding pits, there are many Internet celebrities now, and we need to be vigilant against quick recruitment brands.
1. How to choose a brand? Of course, when choosing a brand, you should choose a reliable brand, try not to touch a small brand, an Internet celebrity brand, try to find a time-honored brand, or an intangible cultural heritage brand, the market awareness of these brands, and customer acceptance are not comparable to small brands or Internet celebrity brands (many pits), the strength of big brands is more reliable, and it is more secure to open your own store.
2. How to successfully open a store? The successful opening of a store here refers to making a hot pot restaurant profitable for a long time, rather than closing after opening for a period of time, so you have to think about the support ability of the brand you are looking for, what help you can provide to yourself, whether it has a mature operation, and whether you can borrow it.
3. What is the overall cost of opening a store? There are many factors that affect the total cost of opening a hot pot restaurant, such as your city level, whether it is an urban area or a county seat, such as the size of your store, and your positioning of the store, etc., are all crucial, because decoration, rent, operation, and brand fees are all related to these.
Some people say that joining is not recommendedBecause he doesn't understand the meaning of joining at all (layman), the meaning of joining is that there is the support of the headquarters, the mature operation experience and bottom material technology of the brand, the purpose of opening a store is to open a hot pot restaurant with sustainable profits, if you have insufficient experience in opening a store, the risk of opening a store is very high, you will encounter all kinds of pits, pay all kinds of tuition, or fry yourself, there are ready-made teachings on the Internet, but do you really dare to open a store with the finished products made of these teachings? Think for yourself and you'll find out.
Above, Chaotianmen hot pot original, peers please do not copy and paste** (otherwise report), such as satisfied.
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1. Brand strength and company scale.
To measure the quality of a brand, you must first understand the strength of the brand and the size of the company, the larger the scale of the enterprise, the less likely it is to run away with money, and the more you can protect your investment. The strength of the brand should be reflected in many aspects, such as the number of franchise stores, the honors obtained, the group's management, R&D team, etc., which are the specific embodiment of the brand strength and need to be understood one by one.
2.Structural system.
Restaurant chain franchisors should have a sound enterprise management organization structure system, excellent restaurant chain franchisors should have a reasonable organization, clear functions, scientific and efficient management organization, so that the chain stores can operate efficiently.
3.Popularity, word-of-mouth surveys.
A hot pot restaurant to long-term development is the need for popularity, franchisees to the headquarters of the franchisee to inspect the strength of the enterprise must not forget to go to the franchise where the direct store is located to see the popularity, imagine a brand if their own direct store business is not good, how to talk about franchise chain. In addition, the popularity survey is not only to go to the local directly managed store, but also to the local franchise store to see clearly.
There are now small pots in the hot pot industry, that is, one pot per person, so for convenience and hygiene considerations, through the understanding of industry experts, the large pot is generally about 25 yuan, and the small pot is generally around 10 yuan. Take a 400 restaurant as an example, the attendance rate at noon is about 70%, and it can generally reach 100% at night. Another point is the catering industry at the moment.
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