How to write the mascot design concept What is the mascot design and meaning?

1. Novel and unique, outstanding personality: originality is the most valuable factor in all artistic creation activities. As a corporate mascot, in order to highlight its unique personality, it is necessary to shape the uniqueness of the image, and it is necessary to shape the uniqueness of the image and highlight the distinctive personality.

2. The relevance of the design theme: it means that the corporate design must be directly related to the theme expressed or the idea disseminated, and there is an inevitable connection. This association must be linked to the product and the activity.

3. Personified artistic treatment: anthropomorphic mascots and shapes make people feel kind and cute, with distinct personalities, giving people a refreshing visual experience, thereby deepening people's impression of the design theme.

4. The affinity of the mascot.

It refers to the artistic image to convey a feeling of closeness and pleasantness, which can penetrate into the depths of people's hearts, induce emotional reflections in their hearts, and promote people to be closer to the artistic image emotionally.

5. The aesthetics of mascot: As a special artistic style, mascot must have a certain aesthetic value in order to play its role in order to make the consumer pay attention to or love. In carrying out modeling, we must follow a certain law of formal beauty, beautiful image, beautiful emotion, and beautiful name, in order to have an irresistible attraction.

Zhonghui Design (mascot design company) answers:

The mascot design concept refers to the core ideas and concepts that are followed when designing the mascot. Writing should take into account factors such as the values and characteristics of the brand or organization represented by the mascot, as well as the preferences and cultural background of the audience. Here are a few suggestions for writing mascot design ideas:

1.Highlight the uniqueness of the brand or organization: The design of the mascot should highlight the uniqueness and characteristics of the brand or organization so that the audience can recognize it at a glance and resonate with it.

2.Emphasize a positive image: The image of the mascot should be positive, pleasant, and represent positive energy and hope.

3.Consider audience preferences and cultural contexts: The design of the mascot should take into account the preferences and cultural backgrounds of the audience, so as to better integrate into the lives of the audience.

4.Highlight the function and meaning of the mascot: The design of the mascot should highlight the function and meaning of the brand or organization it represents, so that people can better understand and accept it.

5.Storyline-based: The mascot's design can also be based on a storyline, giving the mascot richer connotations and meanings.

Zhonghui design mascot design.

The mascot is the product of human primitive culture, and it is the primitive belief culture of human beings formed in the process of struggle with nature.

In the process of development, the instinctive concept of seeking good fortune and warding off evil spirits is naturally formed. And in ancient China there were many mascots. Proportions of dragons, phoenixes, unicorns, and so on.

These represent auspicious beasts, and also give these mascots a symbolic content and meaning to meet people's psychological needs for blessings.

Mascot role

The mascot represents the image of a company, and when the company holds some activities, it is generally the corporate mascot that is displayed. The corporate mascot is like a totem of an enterprise, which represents the brand image of the enterprise and is the embodiment of the corporate brand image.

The market competition is increasingly fierce, the role of the corporate mascot is unique and important, the corporate mascot design is the totem of the brand, is another manifestation of the brand logo design, is the incarnation and symbol of the corporate brand, therefore, the mascot should reflect the concept and essence of the beverage brand, not only to "resemble" but also "god-like".

As an important logo design of corporate branding, it is approachable, cute and interesting, making it easier for enterprises to make their brand more acceptable to the public or target consumer groups. At the same time, mascots have the role of attracting the attention of the public in the dissemination of information, so the role positioning must be distinct and unique.

The mascot has its own language, which is irresistibly persuasive and does not require too many cumbersome details; There is no need for over-the-top decorations; Not to mention the noisy attachment, "concise, overall and clear" is also suitable for mascot design.

Summary. Hello dear, the mascot design concept is written from the following aspects: 1. The mascot design concept should be humanized, and now people are under pressure from all sides, which also makes people more hope to get emotional release, and needs emotional communication and humanistic care, so it is necessary to take into account the needs of humanity when designing mascots, avoid serious feelings, and generally require the mascot to be beautiful, vivid and interesting, and contain rich humanized characteristics, so as to win the love of the audience.

2. There is an auspicious concept.

The mascot design concept should follow the auspicious concept, the mascot has auspicious thoughts, which needs to be fully highlighted, otherwise it will lose its value, the mascot generally represents people's happiness, luck and safety and other good wishes, in the design of the need to integrate auspicious elements into the design, better highlight the mascot characteristics.

3. Symbolism is required.

The mascot design concept needs to have symbolism, in the design process, you can use some patterns to give auspiciousness, wealth, happiness, health and longevity symbolic meaning, entrust people's yearning for a better ideal life, and use symbols to express feelings and thoughts is also easier to subtle expression, and the display effect is better.

How to write a mascot design idea?

Hello! Brother Pin is very happy to be able to serve you, we have seen your questions, and are trying to sort out the information for you, and reply to you within five minutes, thank you! ^

How to write a mascot design idea?

Hello dear, the mascot design concept is written from the following aspects: 1. The mascot design concept should be humanized, and now people are under pressure from all sides, which also makes people more hope to get emotional release, and needs emotional communication and humanistic care, so it is necessary to take into account the needs of humanity when designing mascots, avoid serious feelings, and generally require the mascot to be beautiful, vivid and interesting, and contain rich humanized characteristics, so that Hail Liang can win the love of the audience. 2, there is an auspicious concept mascot design concept to follow the auspicious concept, mascots have auspicious thoughts, which needs to be fully highlighted, otherwise it will lose its value, mascots generally represent people's good wishes for happiness, luck and safety, etc., in the design of the need to integrate auspicious elements into the design, better highlight the auspicious characteristics.

3. The design concept of the symbolic mascot needs to be symbolic, and some images can be used in the design process to give auspiciousness, wealth, happiness, health and longevity symbolic meaning, so as to convey people's yearning for a better ideal life, and it is easier to use symbols to express feelings and thoughts subtly, and the display effect is better.

Zhonghui Design (mascot design company) answers:

The purpose and occasion of the mascot.

The appearance characteristics of the mascot, such as shape, color, texture, etc.

The mascot's expressions and movements, as well as the symbolism it represents.

The name of the mascot and designer information.

Specifications for the use of mascots on different media, such as size, proportion, resolution, etc.

Zhonghui design mascot design.

1. Which person or group is this look for?

2. Then combine the characteristics of individuals or groups, and begin to explain the original design intention of the mascot - why it is done and what is the meaning!

3. Then begin to explain the characteristics and manifestations of the details of the mascot.

4. After the above is completed, I will briefly summarize it. For example, the mascot shape and color are concise and easy to identify, easy to make and promote the visual system part, and a good performance (individual user) characteristics (corporate culture.

Hello Dragon, is the auspicious god in the Chinese cultural tradition, representing the imperial atmosphere, authority and dignity. In Chinese culture, the dragon is a symbol of auspiciousness, and is widely used in painting, sculpture, architecture, clothing, etc. The design of the dragon as a mascot should reflect the 5,000-year-old cultural heritage and the development of the times.

The design concept can start from the following aspects:1The inheritance of traditional Chinese culture:

Designers can integrate the essence of traditional Chinese culture and art into the shape, line, and composition of the dragon to achieve the inheritance of the dragon. 2.On behalf of the sportsmanship of filial piety:

The dragon is one of the beautiful ancient mythical beasts in myths and legends, representing the vigorous and vigorous spirit of finger sportsmanship. The dragon's characteristics can be made into symbols of sportsmanship such as health, positivity, and composure. 3.

Integrate modern features: The design with the dragon as the mascot can reflect modern characteristics in terms of shape, color and expression in order to better integrate modern society and culture. In this way, the design reflects the inheritance of the dragon from ancient times to the present, so as to better fit the characteristics of the development of modern society.

In short, the design concept of the dragon as a mascot should fully explore its historical and cultural heritage, reflect modern characteristics and represent the essence of sportsmanship. Such a design will meet the inheritance of traditional culture and the needs of modern society.

Mascot design expression:

1 Flat line method.

Most mascots are monetized in this category, that is, using black lines to outline the outer outline and then filling in the color blocks, that is, filling.

The characteristics of this technique are: the color is divided in the black line, so the color can remain gorgeous, the saturation is strong, and the visual impact is strong, especially the effect of filling in the primary color in the black line is better.

3) Monochrome abstract form.

The shape of this form of expression is relatively exaggerated, bold, concise, lively, and the color is generally monochrome, mainly to reflect the modeling.

4) Three-dimensional modeling method.

This type of technical expression should have an artistic foundation, with three-dimensional modeling, bright and dark sides, and clear light tendencies such as highlights. The characteristics of this technique are: vivid, lively and realistic.

It is also the most acceptable creative method for enterprises at present.

5) Realism.

This technique is rigorous in shape and realistic in image, which is a realistic creation.

6) Freehand method.

This technique is to exaggerate the shape to the point that there is a distance between the realism of the original object. More is the use of straight lines, squares and other shapes, now more people understand as a graphic mascot, that is, the image is minimalized, with conventional geometric figures as the main creative elements.

The mascot is the product of human primitive culture, and it is the primitive belief culture of human beings formed in the process of struggle with nature. And in ancient China there were many mascots.

The proportion of dragons, phoenixes, unicorns, etc., these represent auspicious beasts, and also give these mascots a symbolic content and meaning to meet people's psychological needs for blessings.

Mascots of previous World Expos.

Seymour D., mascot of the 1984 Louisiana World ExpoFair 1986 Expo Vancouver Mascot Expo Ernie Mascot Expo 1988 Brisbane, Australia Expo OZ 1992 World Expo Seville, Spain.

The mascot of the 1993 Daejeon World Expo in South Korea is called Dream Elf.

Jill, the mascot of Expo 1998 in Lisbon, Portugal.

The mascot of the 1999 Kunming Horticultural Exposition in China.

Zhonghui Design (mascot design company) answers:

The design and meaning of the mascot need to be considered according to the specific occasion and cultural background. In general, the design of a mascot should be cute, eye-catching, and easily recognizable, and it should often be associated with the theme of the brand or event in question.

Some common mascots in Chinese culture include mythical animals such as dragons and phoenixes, as well as other cute animals such as pandas. These mascots often represent good meanings such as good luck, happiness, longevity, and prosperity.

In conclusion, the design and meaning of a mascot depends on the brand, organization, or event it represents, as well as the cultural background and preferences of the audience.

Zhonghui design mascot design.

Summary. Hello dear, is your mascot your own?

Hello dear, is your mascot your own?

This is a requirement of about 300 words issued by the school! Right! Draw it yourself!

Oh, and what are you going to name it?

Quietly, do or think. Quietly.