Balenciaga s 10,000 yuan garbage bag has caused controversy, how do you view the involution of t

I think it's really sad because as a luxury brand like this, he should create something appealing, not just create something like this for the sake of perfunctory people. Some people think it's involution, but I think it's fooling consumers. Although people who can afford this brand must be rich, what can ordinary people afford to buy casually?

But rich people are not stupid, and they can't fool others like this, they always make some messy and strange things to sell, who would want to buy them? Well, there are really fools who are willing to buy it, and I don't know if they are stupid people with a lot of money. <>

But as long as the things he creates are more normal, whether they are good-looking or not-looking, I think it is acceptable, because everyone's vision is different, and the things they create by these luxury brands are indeed not as good as the ones that the public likes. After all, they want the classics to never go out of style, and if they are more fancy, they can easily become outdated. But the question is that he created such garbage bags and snakeskin bags, what kind of classic is this, this is funny.

The snakeskin bag that just came out was already very unacceptable, and now it is directly creating a garbage bag, so how can people carry it out? <>

Even if it's competition between peers, it's really sad. There's nothing wrong with wanting to make money, but it's a bit too much to take someone for a fool. And the last thing I can understand is that every time this kind of thing comes out, there are a lot of people complaining.

However, there are still many people who buy it, and there are even some places where they can't buy it. I really feel very speechless at this point, because these things are just an ornament when I buy them, and I can't go out at all. So what do you spend tens of thousands of dollars on this kind of thing?

Is it just to show that you have money? <>

The first point is that the luxury industry is actually very common, the second point is that if the luxury industry wants to achieve a good state, it needs a good plan, and the third point is that this situation is actually common, and everyone is used to it.

Now the involution of all walks of life is very powerful, and the involution of the luxury industry makes people feel that the industry is becoming more and more low-grade.

The reason why the 10,000 yuan "garbage bag" caused controversy is not because of the high level, but because the shape is too similar to the garbage bag commonly used at home. As a luxury product, there is no way to evaluate the value of an item with an ordinary person's way of thinking, after all, people who buy luxury goods are more concerned about the "show-off" attribute of luxury goods.

Balenciaga's new bag sells for 12,000 yuan, which looks like a garbage bag, which has aroused heated discussions! In addition to Balenciaga's "garbage bags", there are many incredible luxuries:

First, the high-heeled rain boots under the Balenciaga brand look really weird, and they are called "vulgar" design works by netizens! The reason why netizens named this shoe the word "vulgar" is because this shoe is really "charming" to wear.

Second, Balenciaga's dirty shoes must have heard of them, these shoes seem to be soaked in swill, looking very greasy, and it seems to emit this stench! When this shoe was launched, many netizens made the same model within ten minutes, and between this, Balenciaga's dirty shoes cost as much as tens of thousands, like a joke, like a decay product of harvesting IQ tax!

Third, LV's air vest, this vest can be said to subvert everyone's perception of materials! Is it a "luxury" to wear a plastic bag? was once frantically complained about by netizens! Not only netizens, but many buyers feel that it is stupid to wear it out, and it looks like a tattered thing at home!

Luxury goods should have collectible value, but now the design of luxury brands is like a stall, and many local tyrants have begun to dislike it, which shows how outrageous the design of the luxury circle is now!

Wish. I hope that the fashion circle will wake up, strange design, personalized design, it's time to stop in moderation! If you really want to fight for strength, you might as well come to a really tall design, don't go out of the circle with the so-called abstract meaning!

If you can really get out of the circle with a tall design, this is a real luxury! The classic models of luxury goods are carefully collected in the cabinet, hoping that luxury goods will return to rationality and deserve the title of luxury!

Circle. Many people think that luxury design is a circle, and high-end and vulgar should be born relatively together, so as to highlight the preciousness of some design works! If this is really the case, it can only show one point, that is, the designers are running out of skills and have reached the bottleneck period of fashion!

Balenciaga's new bag sells for 12,000 yuan, which looks like a garbage bag, what do you think about this?

For example, there was a pair of shoes that was very similar to a liberation shoe in China, which had been sold for 10 to 20 yuan a pair in the countryside, but he was able to sell it for thousands of yuan, which is really incredible.

Croixin cutting kitchen knife, 17,000 kitchen knives. Only 100 pieces of pork a pound are worthy. I can't afford to buy Maserati now the mahjong of the same name don't want millions, as long as 2888, take it home immediately.

Balenciaga's new bag sells for 12,000 yuan, which looks like a garbage bag, and there is a luxury such as a pair of unbelievably dirty shoes.

The urgent need for the global response to the epidemic and economic recovery has led to the further convergence of scientific and technological progress and industrial transformation in different fields and directions. Countries around the world have accelerated the layout of future industries, increased investment in innovation, and seized development opportunities. With the continuous innovation of luxury brands in the market, coupled with the influx of a variety of emerging brands into the market, the competition is getting bigger and bigger, and even in order to grab the market and grab customers, it has directly become a first-class war, a first-class war, which makes many companies very big.

In today's social development, there is no shortage of controversial products in the luxury industry, and the competition will only increase in the future, which is the result of the evolution of major industries, and no one can stop it, and it is impossible to stop it. The only thing that can reverse this dilemma is to adjust the industry development strategy and thinking in a timely manner to achieve the degree of acceptance by market customers? Why can the luxury jewelry industry continue to develop during the epidemic?

Is it true that there are all rich people in society? Why can the luxury jewelry industry still have "anxiety"? <

On the one hand, major luxury brands have raised prices one after another, setting off waves of price increases. If it is not expensive, it is not a luxury, which is the high brand added value effect of luxury. On the other hand, luxury consumption is ushering in a strong recovery.

It may not be common for a luxury brand to be on the hot search because a new bag is like a "garbage bag", but it is not surprising that it happened to Balenciaga, because in our impression, Balenciaga's "ugly things" are frequent visitors in Weibo hot searches.

In today's new era, people's concept of fashion has changed, and people think that "fashion is no longer beautiful, but ugly.""The freshness of fashion is shorter than 6 months. In the ever-changing fashion circle, the controversial and topical "ugly" may attract more attention than the boring and conservative correct. Although it may seem like a fool of yourself in this way, at least we remember it, and to a certain extent, the major luxury brands have gained popularityAccording to the comments of netizens,The brand took a hard look at the point of view, put aside its arrogance, and established a more direct connection with the masses.

If a company wants to gain a foothold in the market, it must not only have continuous quality assurance and reliable service commitment, but more importantly, it must achieve obvious differentiation in brand differentiation and strategic positioning, rather than being overly obsessed with your products and external attributes. Balenciaga's "anxiety about attracting new customers", in my cognitive concept, as long as the brand does not hurt national feelings, does not break through the principles that people adhere to, and does not hurt the concept of a certain group, it is still acceptable.

There is also so-called anxiety in the luxury industry, as they often get stuck in the bottleneck of innovation.

Some brands can be built into luxury collections, it must be a long and arduous process, Balenciaga's newly designed "garbage bags" may also be our ordinary people's aesthetics for designers are different, but if it is really impractical items will still bring anxiety to their industry.

Their anxiety is nothing more than that the prospective customers who can afford it don't pay, and these customers need these luxuries to satisfy their sense of identity, and if they can't do this, anxiety is inevitable.

The market for non-utilitarian luxury goods is very large, and you have to be clear that luxury goods themselves do not appear for the sake of practicality, but for the sake of showing their own unique identity.

When you asked this question, I knew you got the definition of luxury wrong. For us ordinary people, whether there is a market for a thing or not does depend on whether it is practical or not. But this is only for ordinary people, and for those who are rich, practicality is not the first criterion by which they measure a thing.

The first criterion by which they measure a thing is: whether they can distinguish themselves from ordinary people. That's what luxury is all about.

Many luxury goods are not used in themselves, but are used to show their identity, to prove that they can afford to use this luxury, which is different from those ordinary people. So this is why some people complain every day that luxury goods are not practical, but other luxury companies are still alive and well.

In fact, after you understand what luxury goods are used for, you will know that looking at the global market of luxury goods from a pragmatic perspective is a crooked way. Because luxury goods don't appear for practicality at all. People are simply used to divide identities, just like academic qualifications.

If you buy a luxury item, then it proves that you have entered a relatively wealthy level. By the way, luxury goods are also divided into grades, that is, there are ordinary and expensive luxury goods. But one thing that can't be changed is that no matter what your luxury is, it has only one effect, and that is to tell others who you are.

It's like you're walking around the mall with a LV bag on your back and Gucci clothes and shoes, and needless to say, everyone knows you're rich. You may think these things are expensive, but among the rich, this amount of money is a drop in the bucket.

In general, the reason why there is a market for non-practical luxury goods is because the luxury goods themselves are not used for use, but are used to prove their identity and divide the ranks.

Because even if luxury goods are not practical, there will still be many rich people who buy them, and in the eyes of rich people, tens of thousands of dollars are the same as hundreds of dollars.

It is for some people with more peculiar aesthetics, and these products are not sold in batches.

Luxury goods like Nehu are bought by rich people, and his style is really not good, like a bag in a garbage bag, but his actual quality is still very high.

After the controversy caused by Balenciaga's garbage bags, everyone is considering the meaning of the existence of luxury goods, what exactly is, and I personally think that luxury goods have at least the following three values:1. Reflect the consumption power; 2. Satisfy vanity; 3. Embody personality

First of all, the first meaning of the existence of luxury, I think is to reflect personal spending power, how to let others at a glance can see that you are a rich man, there is no doubt that it is by external things, no one's temperament looks like the temperament of a rich person, but things must be able to see a person's spending power, if a man drives a car of millions, everyone will think that this person is very rich, and there are not many women who like cars, women reflect the consumption power, which is reflected in luxury, If a bag is hundreds of thousands, in fact, such spending power is also very high, which is also "the fun of the rich".

Secondly, for many so-called "rich people", especially people who suddenly made a fortune, the meaning of the existence of luxury goods is to satisfy their vanity, many local tyrants have a common problem, that is, vanity is very strong, maybe their cultural level is not high, and the spiritual world is not full enough, so they need some external things to make themselves confident, luxury is the best thing, many local tyrants feel that they are full of luxury brands, and they can represent themselves as an "upper class" person, This is the same reason that many local tyrants feel that they are great writers after buying a diploma.

Finally, luxury brands actually have their own positive meaning of existence, I personally think that one of the meanings of the existence of luxury brands is actually to let everyone have a personalized dress, many people pursue luxury goods just for external things, but there are also some people who really fancy the tailoring and design of luxury brands, that kind of personalized things are viable.