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The owner of the brick-and-mortar store business must know. What physical stores want is the first volume, and if the amount is large, there will be a chance to make money. There will be no loss at all.
The free model is the best marketing model for drainage, interception, financial retention and return, and it is also the best business model. A business model that customers can't refuse!
The owner of the brick-and-mortar store business must know. What physical stores want is the first volume, and if the amount is large, there will be a chance to make money. There will be no loss at all.
The free model is the best marketing model for drainage, interception, financial retention and return, and it is also the best business model. A business model that customers can't refuse!
One center, two basic points, three frameworks, four processes!
One of the centers is to be user-centric, through front-end altruistic thinking, to meet the needs of customers for humanized value for free.
The two basic points are the support point of the giveaway and the common interest of the merchant alliance. Let's talk about the support point of gifts, it can be said that today's customers are becoming more and more picky, and many merchants are suffering a lot in all aspects including drainage and transaction. Therefore, it is necessary to use the power of giveaways to alleviate or even eliminate these pains; Now is the era of win-win cooperation, uniting all friends who can unite and defeating all business opponents that need to be defeated is a good strategy for today's business operations.
Alliance like-minded merchants, help them enhance competitiveness and sales, sometimes, helping others is to help themselves, helping others will always help them!
The three major customer frameworks are to say: attracting customer framework, closing customer framework, fission customer framework; In the business layout, you need to know how to detonate customer flow by attracting customers, how to design a transaction proposition that users can't resist, how to turn customers into die-hard fans to refer you, and fission a steady stream of new customers.
The four process steps mainly focus on the above content to make a detailed landing flow chart, which is roughly like this (the detailed flow can be increased as needed):
The first step is to make accurate portraits of core users and provide them with the best values they need.
Step 2: Design giveaways and joint business partners;
The third step is to turn strangers into customers and then into fans;
The fourth step is how to reasonably plan cash flow on the basis of profits, so as to continuously strengthen their strength and develop rapidly.
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The first arrival, all less in. After determining which one is good to sell, it will be loaded in large quantities. High-end cigarettes and high-end liquor "Ninety-Five, Moutai Wuliangye, etc.", it is recommended not to go to the goods for the first time, and only start to load them when someone asks.
Because people who buy high-end tobacco and alcohol will go to special famous tobacco and wine.
Pay attention to the time of sales, because your first time opening a store, especially a small tobacco and alcohol supermarket, is the easiest target for those **.
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Summary. First of all, a tobacco hotel must apply for a relevant sales license, and whether it is tobacco or alcohol, it is not easy to apply for a sales license. On the one hand, it is best to open a cigarette hotel in some good locations, and the rent of the store in a good location is very expensive, on the other hand, the cigarette hotel also needs to buy a batch of goods, and whether it is the purchase of tobacco or alcohol, it is not low.
Although the cigarette hotel is a very profitable industry, not everyone can enter this industry to share a piece of the pie, and there are people who have come to the cigarette hotel before saying that it is best not to open a cigarette hotel. The reason why it is blocked is because the tobacco and alcohol rock pie shop is not just able to open casually.
First of all, a tobacco hotel must apply for a relevant sales license, and whether it is tobacco or alcohol, it is not easy to apply for a sales license. On the other hand, it is best to open a cigarette hotel in some good locations, and the rent of the store in a good location is very expensive. However, doing business still depends on individuals, and the above is for reference only, I hope it can help you.
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How to run a cigarette hotel to make money:
Clause. 1. Search on the Internet for examples of commodity display in tobacco hotels around the country, learn ideas, and through learning, the store owner has initially mastered several principles of commodity display, such as the first display method, the brand series method, the centralized display method, the attached display method, the key highlight method, the color coordination method, the first position display method, etc.
Clause. 2. Visit the tobacco hotel peers, compare in time, find out the gap, and improve in time. For example, the display cabinet is equipped with miniature spotlights, which use the light to set off the elegance and luxury of the goods.
In addition, the back cabinet is displayed in a variety of ways, such as vertical display, oblique display, horizontal and vertical juxtaposition display, etc., to change the original shape of cigarettes, add artistry, attract customers' attention, and enhance their desire to buy.
Third, listen to consumer opinions and suggestions. A consumer proposed that new cigarettes should be displayed together with best-selling cigarettes at the same price, with a separate display area to facilitate customer browsing, and best-selling cigarettes drive new cigarettes to deepen customer impression, which can attract the attention of many consumers, and the sales of new cigarettes can be significantly increased.
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This line is not friendly to novices, just take the trend of tobacco and alcohol, novices do not understand this line of work, often become **purchase, low price selling, before deciding to open a tobacco hotel, carefully Tongsan to do a careful understanding of this industry, and then in combination with their actual situation to decide whether to join. The success of a cigarette hotel depends to a large extent on the location, which also has a lot to do with the consumption habits of consumers now, and now young people are reluctant to take a few more steps, even if it is a little more expensive on the **, it doesn't matter, this is reflected in many cigarette hotels. So we are willing to buy a higher and better location.
Expand the information, open a store, and be skillful.
First, the purchase channel is very important, if the purchase channel is not too hard, it will definitely cause huge trouble to the sales of cigarette hotels. If there is a middleman's profit in the middle, the profit of the cigarette hotel will be low and low, even if the business is good, but the income is not much, we should find a balance between the purchase ** and the sales **. Second, the location of the store The location of the original cigarette hotel is mainly selected in the most abundant local hunger place, and there are a large number of ** to have the opportunity of passive sales, that is to say, the first large, passive purchase into the store.
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To open a tobacco hotel, you must apply for a food business license, a tobacco monopoly license and a business license.
Among them, the business license and food business license are relatively easy to handle, but the procedures for the tobacco monopoly license are more complicated.
According to Article 9 of the Regulations for the Implementation of the Tobacco Monopoly Law of the People's Republic of China, the following conditions shall be met to obtain a tobacco monopoly retail license:
1) There are funds suitable for the retail business of tobacco products.
2) Have a fixed place of business independent of the domicile.
3) Meet the requirements of the reasonable layout of local tobacco product retail outlets, such as hospitals, schools, Internet cafes, tobacco stores, etc. within 50 meters.
4) Other conditions stipulated by the administrative department of the tobacco monopoly Chunru pants.
If the above conditions are met, the following materials need to be prepared:
1) "Tobacco Monopoly Retail License Application (Renewal) Approval Form".
2) A copy of the business license.
3) A copy of the legal representative (person in charge) or ID card of the business operator.
4) The original and copy of the license (no need to submit for new business).
Due to the strict requirements for tobacco monopoly licenses, it is easy to fail to apply for it yourself. It is recommended to find a professional organization to help handle it, with a higher success rate and a shorter processing cycle.
Humanization, superiors and subordinates should be integrated, so that subordinates will talk about something, how can subordinates be unhappy every day to bring happiness to guests, happiness will be contagious.
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