Regarding the principles of location selection of food and beverage outlets, we hope that profession

Fast food has always been characterized by convenience, speed, quality and low price, and the public as the main service object, so the positioning of any Chinese fast food must be popular, low-end. The rich don't come to eat the high-grade fast food, and the poor can't afford to eat it, that is, people often say "high can't be, low can't be". Taking the current catering market in Chengdu as an example, in addition to the popularization of Chinese fast food, the price of Chinese fast food is mostly set at about 5 yuan.

That is, a consumer only needs to spend 5 yuan to eat a fast meal.

At present, Chinese fast food is most popular with the working class, especially the white-collar workers, students and floating population among the working class, so the location of the fast food restaurant should be selected in the factory, office building, commercial area, school and other nearby working class or student concentration aspects, and stations, docks, traffic arteries and other aspects of the floating population, so as to ensure that there is a sufficient source of customers.

Understand that people eat fast food quickly and easily, so they usually don't walk long distances or take a car to eat a fast food. In this way, if there is no sizable consumer base around the fast food restaurant, it is better to change the door.

Your investment is a small store, you should choose a large number of places, such as vegetable markets, schools, more concentrated industrial areas, commercial streets and so on. As for positioning, to put it bluntly, it is necessary to be different, which is mainly reflected in two aspects: 1. If the taste of local consumers is more uniform, then work quality; For example, if you like to eat steamed buns, then your steamed buns should taste better than others.

2. If the tastes of local consumers are more diversified, then we should work the characteristics of the goods. For example, if you sell anything to eat, but no one sells buns yet, you can sell buns. But the biggest selling point of the food industry is still in the taste, no matter how you do it, delicious is the last word.

May your dreams come true!

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Personally, I think that if you want to start a business, you have to write your own plan, and other people's things, no matter how good they are, are not your own things, and you can only make a small store with an investment of 3-5w. The positioning of the restaurant depends on your own ideas, what you want, what you do, why ask others.

Personal remarks, if you are offended, please forgive me.

In order to make money from the catering franchise, first of all, we must do the correct selection of the location of the restaurant chain store, and a good geographical location is one of the important guarantees for the restaurant franchise chain operation. In this article, let's introduce the factors that should be considered in the location of restaurant franchise chains:

1) Try to avoid direct competition.

2) F&B franchise chains that specialize in lunch should be as convenient as possible for customers.

3) The restaurant franchise chain next to the main highway is started for the convenience of travelers, and must be located in a place that is easily accessible to travelers, otherwise, even if the catering alliance chain is not very far from the highway, it is also unfavorable for the catering franchise chain.

4) The ideal location for a restaurant franchise chain is close to a main street, a bustling business district, or an apartment area.

5) For restaurants that specialize in a unique atmosphere, character or special environment, the location is not a big problem, because customers will always find them.

6) F&B chains located in the Dining & Entertainment area always attract a large number of customers.

7) Pay attention to the traffic conditions when selecting a site. Catering franchise chain stores face busy traffic areas, and pay attention to whether there is a parking lot near the catering franchise chain.

8) High-end restaurant franchise chains are usually only located in commercial centers or office buildings. The only criterion for judging whether a place is a matter of opening a high-end restaurant franchise chain is to see whether the place has a target customer with high-end spending power.

Good project, you can join the back basket people in Xiangxi, Hunan I think it's good, very distinctive original ecological catering.

Roast chicken originated in Chongqing, Chongqing people call stew for burning, rooster for rooster, which means stewed rooster. Chongqing Yudeju Roast Chicken is very different from ordinary stewed chicken: a hundred years of achievements in the special roast chicken hot pot, more than 30 kinds of Chinese herbs and spice recipes, after multi-layer physical processing.

Based on the scientific catering theory, in addition, you can order a variety of vegetables or wild mushrooms to eat, meat and vegetable matching, balanced nutrition, its delicacy is called the classic in the special diet. The main ingredient is an authentic rooster raised in rural areas or mountain villages, which is green and environmentally friendly, and has an excellent taste. The raw materials of the stir-fried soup are carefully purchased by professional purchasing personnel, and the hot pot soup is developed into a spicy and fragrant, rich and unique hot pot soup through multiple processes, and the peculiar cooking method makes the chicken not only taste smooth and tender, but also retains its health care effect.

The live chicken is selected by the customer, and the slaughter and cooking have also become a distinctive feature of it, ensuring the freshness of the meat, the chicken thigh meat is deboned, the bone is slightly broken, the fresh chicken offal is smooth and tender, the soup is fresh and fragrant, the taste is heavy and spicy, the fragrance is tempting to appetite, and the smell of Sichuan and Chongqing is full, and there is a unique taste. After the chicken is eaten, other meat and vegetarian dishes can be blanched, and it is also flavorful without seasoning in an oil dish.

Hello, dear <>

According to the questions you provide, how to locate the location of the restaurant will find the following for you: 1. Convenient transportation: The location of the restaurant should consider the convenient transportation, which can be easily reached by guests and improve the consumption desire of consumers.

The location of the restaurant should consider the surrounding environment, and choose a place with a beautiful environment can attract more customers and improve the consumption level. 4. Consumer group: The location of the restaurant should consider the consumer group, and the selection of branches is late to choose the place with more consumer groups, which can meet the needs of consumers, so as to improve the popularity of the restaurant.

5. Competitive environment: The location of restaurants should consider the competitive environment, and the popularity of restaurants can be enhanced in places with fierce competition, but it is also necessary to pay attention not to choose too crowded places to sell Li Fang, so as not to affect consumers' desire to consume.