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Nike's logo in English: The company is headquartered in Portland, Oregon, USA. The company produces a wide range of sporting goods, such as clothing, footwear, sports equipment, etc.
Nike is a world-famous sports brand, which originally means Greek goddess of victory in English, and is translated as Nike in Chinese. Nike's logo is a small hook. Nike has always regarded it as an honorable mission to inspire every athlete around the world and deliver the best products to them.
Nike's pioneering air cushion technology has revolutionized the world of sports. Athletic shoes made with this technology are designed to protect athletes' knees. Reduces the impact on the knee when it lands during strenuous exercise.
Nike's History: In 1908, a shoe factory was built in Lean, Massachusetts, which further developed local shoemaking technology. There the workers are no longer making Nike shoes independently, and every step of the shoe making is handled by a trained person.
The production line began to take shape. At first, Nike sneakers were still made to order, but in order to keep the workers busy during the off-season, the shoe shop owner started making shoes that were not pre-ordered. These shoes are called for sale and are displayed in the windows of local stores.
In 1958, then-founder Phil Knight Oregon State University track and field team athletes, returned home to teach in Portland. In 1963, Phil Knight, a graduate of the University of Oregon, and his mentor, Bill Bowerman, co-founded a company called"Le Cordon Bleu Sporting Goods, Inc"blueribbonsports, which is mainly engaged in sporting goods. In 1964, Knight and his coach Balman each invested $500 to form a sneaker company called Le Cordon Bleu Sporting Goods.
In 1972, Nike was founded. It was founded as Le Cordon Bleu Sports, which was invested by Coach Phil Knight, the current president of Nike, and Coach Bill Bowerman. In 2001, Nike developed air cushion technology and introduced a new type of cushioning technology called shox.
Sneakers produced with this technology are also very popular, and sales are rising. In addition to sneakers, Nike's apparel is also full of innovations.
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The Nike logo symbolizes the feathers of the wings of the Greek goddess of victory, representing speed, but also dynamism and lightness.
Nike's Nike trademark, the pattern is a small hook, the shape is simple and powerful, and it is as urgent as lightning. The sneaker, which bears the name "Nike" for the first time, has a square stud on the sole to enhance stability, and a knife-shaped hook on both sides of the body to symbolize the wings of the goddess.
Brand concept: the eternal pursuit, to advocate culture, to sincere service for the purpose, to environmental protection and quality, the continuous pursuit of innovation, and strive to bring people a more comfortable and high-quality life convenience!
Brand style: Take "healthy life" as the core value, deeply integrate the brand concept in the all-round shaping of the product, so that customers can feel the brand's focused attitude.
Brand culture: quality for survival, customer first, learning and improvement, unity and win-win. Take the concept as the yuan, people-oriented, practice as the root, and persistence as the deep.
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Summary. Nike is an American brand. Nike is a world-famous sporting goods brand, translated into Chinese as Nike, headquartered in Oregon, USA, which originally means Greek goddess of victory. >>>More
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There are a lot of this in NetEase Auto, so you can take a look at it when you have time.
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