What are the types of financial strategies of enterprise groups, and how should they be positioned t

Summary. Hello dear, I am happy to answer for you, the answer is, dear hello, financial strategic management is based on the background conditions of great changes in the external environment, fully absorb the basic ideas of strategic management, and look at financial management activities from a higher perspective.

Hello dear dear, I am happy to answer for you, the answer is, dear hello, financial strategic management is based on the background conditions of great changes in the external environment, fully absorb the basic ideas of strategic management, Minglu from a higher perspective to look at the imitation of financial management Huai ruining activities.

Traditional financial management activities are affected by the old financial management environment, focusing too much on and remaining in the daily financial work, transactional, little attention to the overall financial management activities, strategic financial management due to the complex and changeable financial environment, therefore, involves a wider range, it not only focuses on the management of tangible assets, but also attaches more importance to the management of intangible assets; It not only attaches importance to the management of non-human assets, but also pays more attention to the management of human assets, and at the same time focuses on existing activities and possible future activities, and can provide extremely important non-financial information such as quality, market demand, market share, etc.

1. Expansive finance.

Strategy is a financial strategy for the purpose of achieving the rapid expansion of the scale of enterprise assets, in order to implement this financial strategy, enterprises often need to retain most or even all of the profits at the same time, a large amount of external financing, more use of liabilities. With the expansion of the scale of enterprise assets, the return on assets of enterprises often shows a relatively low level for a long period of time. Expansionary financial strategies generally exhibit the characteristics of "high debt, high returns, and low allocation".

2. Prudent financial strategy.

It is a financial strategy aimed at achieving the steady growth of the financial strategy performance of the enterprise and the steady expansion of the asset scale. Enterprises that implement a sound financial strategy generally take optimizing the allocation of existing resources and improving the efficiency and effectiveness of existing resources as the primary task, and take profit accumulation as the basic capital to achieve the expansion of enterprise asset scale. Therefore, the general financial characteristics of enterprises that implement a prudent financial strategy are "moderate debt, medium income, and moderate distribution".

3. Defend against contractionary financial strategies.

A financial strategy aimed at preventing financial crises and seeking survival and new development. Implement a defensive financial strategy that generally prioritizes minimizing cash outflows and maximizing cash inflows. Through measures such as financial reduction of divisions and streamlining of institutions, we will revitalize existing assets, save costs and expenditures, and concentrate all the manpower that can be concentrated for the leading business of the enterprise to enhance the market competitiveness of the leading business of the enterprise.

Low debt, low returns, and high allocation" are the basic financial characteristics of enterprises that implement this financial strategy.

The difference between the definition of overall strategy and financial strategy is as follows: The overall strategy of the enterprise is the general term for various strategies of the enterprise, including not only the competitive strategy, but also the marketing strategy, the development strategy, the brand strategy, the financing strategy, the technology development strategy, the talent development strategy, the resource development strategy and so on. It refers to the enterprise according to the changes in the environment, its own resources and strength to choose suitable business areas and products, the formation of its own core competitiveness, and through differentiation in the competition to win.

Enterprise financial strategy refers to the overall and long-term planning of enterprise resource raising and allocation activities based on the basis of financial management and the premise of obeying and serving the enterprise strategy, which is the application and extension of strategic theory in the field of financial management. It is an indispensable part of enterprise strategic management and a very important aspect of enterprise financial management. Differences:

From the definition, it is not difficult to distinguish: 1) The overall strategy of the enterprise is based on the strategy of the all-round operation of the enterprise. An enterprise finance strategy is a strategy based on the single area of the company's financial operations.

2) Enterprise strategy is to set long-term goals and achieve the trajectory of the overall and guiding planning, belongs to the macro management category, with guidance, overall, long-term, competitiveness, systematic, risk six main characteristics. Financial strategy is to achieve the strategic objectives of the enterprise and strengthen the competitive advantage of the enterprise, the use of financial analysis tools, to confirm the competitive position of the enterprise, the enterprise decision-making and selection, implementation and control, measurement and evaluation and other activities for the overall, long-term and creative process planning. The link between corporate strategy and financial strategy:

1) They are generalized, and financial strategy is part of the corporate strategy. The financial strategy serves the overall strategy of the enterprise. 2) The financial strategy needs to raise, use and allocate the company's funds to achieve the greatest economic benefits according to the requirements of the competitive strategy and other functional strategies in the enterprise strategy.

Enterprise strategy needs to rely on financial strategy to cooperate with various functional departments, make full and effective use of various funds, accelerate capital turnover, emphasize the efficiency of capital use, promote the growth of enterprises, and pursue the maximization of benefits.