What do newbies need to pay attention to when joining an imported convenience store?

1. Don't believe the profiteering propaganda of the franchise company.

Merchants and franchises are originally a mutually beneficial business activity, but with the development of the industry, more and more franchise companies have appeared purely for their own profit. The first goal of this kind of franchise company is not to help investors start a business, but to get the franchise fee from investors, and then hang it high. Even if there are contract terms, the company's headquarters will ignore them and let the franchisee give money and suffer dumb losses.

Second, brand strength is the fundamental guarantee.

Investors should not regard the franchise as a one-time venture capital, but as a long-term investment, and the brand strength of the franchise headquarters has a great relationship with their own business conditions. If the franchise headquarters has a brand operation strategy and a clear goal plan, then it is likely that a year or two later, the original unknown brand will suddenly become popular, on the contrary, if the franchise headquarters will only sit on the ground and ask for money, then even if its current brand awareness is high, it may also be famous in the future.

Third, small brands are big fools, find the right one for you.

The most important factor affecting the franchise cost is the popularity of the franchise brand, followed by the location of the franchise store, the size of the area, etc., the franchise fee of a small brand only needs 10,000 yuan, while the franchise fee of a large brand may need 1 million, and the gap can reach 100 times! So, does the higher the franchise fee, the better the brand, and the higher the profit in the future?

Apparently not so! Since it is an investment, investors must consider the two issues of input cost and cost period. Take the cost as an example, the franchise fee is too high means that the cost is large, the risk is large, even if the relative profit is higher, but the cost period may be far more than the cost of ordinary small stores, if the cost can not be recovered within a year or two, it is better to keep the money in the bank?

Franchise first network.

In addition, some franchise brands will advocate a variety of franchise benefits, with the right to give away, regional protection, etc., so the question is, for some small brands that are not well-known, what is the use of regional protection and regional protection? It's almost nothing! Therefore, investors should not be ambitious, nor be insatiable, they must find the right one for themselves, and only those who are suitable for themselves are the best.

First, the investigation phase. In the inspection stage, we need to investigate two directions, one is whether there is a franchise store in operation in the area where the store will be opened, the profitability of the store, and how to carry out the best activities at ordinary times, and on the other hand, the inspection of the convenience store brand, which brand is good to join? It must be to shop around, choose more, compare more, and the most important thing to pay attention to when inspecting the brand project is the overall strength of the franchise brand headquarters.

Including whether there are independent factories, warehouses, exhibition halls, office buildings, etc., a series of hardware facilities that can reflect the strength of the brand.

Secondly, and then it is necessary to have a certain amount of money. This is indispensable in any industry, without a certain amount of funds to support, even if there is a good entrepreneurial project can not be operated and carried out, this is obvious, and it is difficult for a clever woman to cook without rice is this truth.

After that, when the market prospect is not very clear, many people are reluctant to invest too much in the early decoration, or they are quite confident in their stores, thinking that the delicious taste of snacks can make customers ignore the store decoration, or they want to try the water first and make money before upgrading the decoration. But decoration is really not saved, the façade is the face. Within the scope of the decoration budget, you must have confidence in yourself and go all out when you decide, which is a kind of bearing; Those who are indecisive, looking ahead and thinking about retreats before they have even started, will lose opportunities.

In the fast-paced era, no one wants to go through your humble façade to see if the snack products are delicious.

Then, the effect of lighting feels like a wonderful thing, and modern people with strong sensibility are more likely to be affected by the environmental atmosphere. The warm yellow lighting of the store can give people a warm feeling, make the snacks look more attractive, and the products have a good appearance, so that customers can't help but have an appetite. This is known as the "light environment".

There is also a lot of knowledge in the small lighting design, in a word: the beauty of illuminating snacks can better attract customers.

Finally, the soft power of brand franchise stores. What are the advantages of the franchise system? It mainly includes whether there is an elite team of market analysis, planning and design, and whether there is a team of after-sales service in the later stage, such as the franchise plan, the advantages of joining, and the first time in the store in the later stage, which all need to be understood by investors in the early stage.

And only in this way will the later operation be smoother and make the store profitable. This can be done by visiting other franchisees of the brand for a more in-depth and specific understanding.

Opening a store is a matter that requires careful planning, and if you don't know how to do it, everything will be in vain. Here the foreign goods store import goods experts will introduce you to a few principles of careful planning for opening a store, I hope it will be helpful to you!

The principle of rational combination.

Each convenience store should have a different business strategy, appeal focus and business district customers, so the classification and combination of goods must be different.

For example, some stores in high-end residential areas should be equipped with some high-end gift boxes, high-end red wine to increase gifts and high-end consumption; Some shops are close to some old neighborhoods, and there are many people renting houses, so you should prepare boxes of mineral water and instant noodles to make it easier for people to buy.

Various factors have formed the difference of goods, and convenience stores of imported goods must start from their own business characteristics and carry out targeted commodity procurement operations.

The principle of reasonable interest rates.

In order to get the highest profits, imported goods convenience stores should find products with higher profits. However, at the same time, we also need to pay attention to the fact that some products with low profits can be carried out.

Convenience stores of imported goods must pay attention to the fact that there should not be too many products, otherwise they may fall into a vicious circle of sales and no profits.

It is worth noting that the most sensitive products sold in convenience stores of imported goods should adopt the **** strategy to compete with supermarkets, grocery stores, and commissaries in the business district.

Reasonable inventory principle.

Generally speaking, convenience stores for imported goods have a relatively small space and cannot display too many products. Only by realizing the rapid "change of hands" of commodities within an effective time, selling and selling, can we effectively increase revenue and reduce inventory.

Therefore, convenience store owners of imported goods should screen the most suitable products according to the attributes of customers in the business district, market commodity intelligence, market share, etc., so as to increase the number of product turns.

In addition, in order to increase the rotation of goods and items, the same or similar functions, flavors, and specifications are usually only displayed in 1 2 kinds to avoid duplication.

Pursue the principle of differentiation.

In recent years, a variety of new forms of business continue to rise, in the face of cruel competition and the situation of customers being divided, the pressure on operators has doubled, to show the difference in operation, to better meet the needs of customers, in order to form a business advantage.

Therefore, convenience stores should grasp the market situation and customer needs in order to develop and introduce differentiated products.

For example, in the face of fierce competition, adding service products can not only meet customer needs, enhance the image, but also increase business performance.

1. Rent a shop. First of all, you need to rent a shop and sign a lease contract with the landlord.

2.Apply for a Business License

1) (legal person) operator's ID card and photocopy (front and back copies);

2) Proof of use of business premises, i.e. pavement lease contract;

3) Notice of Pre-approval of the Name of Individually-owned Industrial and Commercial Households (if there is no name or the business scope does not involve the pre-licensing project, it is not necessary to submit the Application for Pre-approval of the Name of Individually-owned Industrial and Commercial Households);

4) "Application for Business Registration of Individual Industrial and Commercial Households", provided by the Department of Industry and Commerce (this application should be submitted after the "Food Business License").

3.Apply for the "Food Business License".

1) Application for food business license.

2) Copies of business licenses or other entity qualification certificates;

3) Documents such as the layout and operation process of the main equipment and facilities suitable for the food operation;

4) Food safety self-inspection, employee health management, purchase inspection records, food safety accident disposal and other rules and regulations to ensure food safety.

5) If the applicant entrusts others to apply for a food business license, the person shall submit a power of attorney and the identity document of the person.

4.Apply for the "Tobacco Monopoly Retail License".

1) One original copy of the application for tobacco monopoly retail license.

2) 1 copy of the applicant's ID card;

3) 2 pieces of the applicant's bareheaded 1-inch **;

4) Proof of business premises (a copy of the ownership certificate for the self-owned house, a copy of the rental agreement for the rental house, and the neighborhood committee if there is no house ownership certificate and rental agreement.)

6) Proof of entrustment and identification of the ** person.

A copy of the housing use certificate issued by the village committee or relevant units);

5) Floor plan and orientation map of the business premises;

If you want to open a snack shop, there are 2 ways, choose according to your own positioning.

1. Join the brand.

To join a brand that does imported goods, of course, the goods must be complete, the company's qualifications are complete, and the after-sales service is guaranteed.

2. A brand.

**Low threshold, suitable for entrepreneurship, Domi Global Premium** model is more suitable for young entrepreneurs, complete categories, first-hand supply, Internet team operation, more secure!

Joining a convenience store needs: First of all, it is necessary to understand the convenience store, and it is best to be familiar with the various laws and some unspoken rules of the industry, so that it is more conducive to your own analysis and judgment when you join. Therefore, before joining a convenience store, you need to be familiar with and understand the convenience store, including the business model, franchise conditions, etc.

Joining convenience stores need: understand the various convenience store brands on the current market, according to these brands to judge which model they like the most, the brands they are interested in should pay special attention to it, go to the official ** to understand some information, and see if they have the conditions to join. To join a convenience store, you need:

After understanding and familiarizing yourself with the convenience store brand you want to join, go to the site to see the specific operation mode, understand the franchise contract and related matters, and then come back to prepare. If you don't have the conditions to join, you can quickly choose a second brand. To join a convenience store, you need:

Prepare all the materials and funds, if you want to join the convenience store, you need a specific store address, you need start-up capital, you need to recruit personnel, you need to decorate the store, you need to register and review the business license, etc. To join a convenience store, you need to attend training.

After joining the convenience store, the headquarters will carry out some training activities, if you have not recruited personnel yourself, you need to participate in training and learning by yourself, master more knowledge and skills, if you have a team, it is best to participate together. Joining a convenience store needs: the convenience store will be landed, and a series of work will be carried out, such as store decoration, material procurement, personnel training, etc., joining is only one of the links, and the specific convenience store landing is the real beginning.

JD convenience store is the offline version of JD's physical store, compared with the traditional sense of convenience stores, JD convenience store is special in that JD empowers its business concept to offline stores, in addition to providing goods, it will also output brands, models and management. However, the conditions for joining are relatively strict.

Conditions for joining JD convenience store:

1. Qualifications. JD convenience store franchise must be an enterprise qualification, able to provide formal and valid invoices. JD.com** only accepts applications from domestic enterprises with trademark registration certificates or trademark acceptance notices issued by the State Trademark Administration, and individual applications are not accepted temporarily.

2. Funding conditions. To do JD.com's offline physical stores, you need to have a certain economic strength, and JD.com requires franchisees to have a registered capital of at least 500,000 yuan.

3. Credit conditions. Franchisees must be honest and the information provided is true and valid. If there is false and deceptive information, JD will list the merchant as a dishonest merchant, cancel the cooperative relationship, and will not return the deposit.

4. Store requirements. Hold a business license and relevant business licenses; The business premises have their own property rights or lease terms of more than 1 year, with an area of 30-150.

5. Shelf requirements. At least one set of exclusive shelves and in-store checkout counters are used for the operation of JD.com's designated products; Display goods as required and implement ** policies.

For convenience stores, different from the business ideas of supermarkets, convenience stores should pay attention to guerrilla warfare, small and beautiful, do not need to have everything, but should meet the daily needs of consumers as much as possible. If you want to know more about the process and conditions of opening a convenience store, you can click [Open your own convenience store and be the owner].

What kind of model do you do? Is it imported, cross-border, or domestic? Each is different.

Join convenience stores to pay attention to:The most important thing to open a store is where to open itFang, the rent of the store is too high in too busy places, and the rent is too remote and afraid that there is no business! The most important thing in convenience stores is the supply of goods, when signing a contract, and so on.

1. When joining a convenience store, it is particularly important to choose a good store location. When investing in a convenience store, it is very important to choose the right location, which is the most important factor in the success of a convenience store. The advantage of convenience stores is "convenience", so most convenience stores are located in areas with a high concentration of community and entertainment facilities, making it more convenient for customers to shop.

2. Pay attention to the use of end shelves, because this is the first point of the store, customers stay in these places for the longest time, and some best-selling products with high gross profit should be displayed.

3. The main consumer groups of convenience stores are students and office workers under the age of 30, and in view of the characteristics of this group that are easy to accept new things, have strong consumption power and pursue fashion, they should pay attention to innovation and renewal in the selection of goods, combined with the main theme of fashion.

4. Pay attention to the use of end shelves, because this is the first point of the store, customers stay in these places for the longest time, and some high-margin best-selling goods should be placed.