I opened a convenience store and didn t choose a good location, and it was difficult to drain traffi

1. The rocking car at the door. Many convenience stores or small supermarkets will put a rocking car at the door, which seems to be to give the convenience store one more income**, but in fact, it has a deeper meaning - drainage. Although the rocking car at the door attracts children, it is followed by parents with children, and if there is a circle of parents at the door, it is inevitable that they will enter the store to buy.

2. Appropriate ** activities. **Activity is the most direct way to drain traffic, and it is also an indispensable conventional marketing means for any convenience store, but it is necessary to pay attention to the frequency of control**, the number of times is less attractive, and the number of times is more customers will feel numb. It is best to do it once or twice a month, and each time the product should change a little and be more fresh.

3. Add a number of value-added services. Value-added services in convenience stores are nothing new, but some convenience stores don't pay enough attention to it. In fact, doing value-added services is like swinging a car at the door, in addition to increasing income for convenience stores**, it also has a very good effect on drainage.

4. Daily publicity should be in place. Therefore, the daily publicity of convenience stores must be in place, and if there is a marketing campaign, put up posters at the door in advance, or distribute flyers directly at various intersections to attract everyone's attention. Convenience store management should use more brains and think about the needs of customers from various angles at a deeper level.

Only by thinking more from the customer's point of view can we have the opportunity to bring in customers.

739591106 Drainage, you need to be able to +. Do not fold a large amount.

Then first you let others know that you exist, and now you can publicize it in many ways

It's up to you. What kind of group then. Prescribe the right medicine, if you don't know how to do it

**, network publicity, membership system.

Douyin Kuaishou is so popular, who doesn't.

If you want online drainage, you should pay attention to network promotion, and the core of network promotion is traffic, whether you want a convenience store ** or want a convenience store to increase the number of visitors, the core is how to increase effective traffic. Nuclear starvation.

2. E-commerce platform promotion, promotion platform: **Qiancha.com, Tmall**, Jingdong**.

Whether it is in the community or near the commercial street, convenience stores are indispensable. Convenience stores have brought a lot of convenience to our lives and have always been favored.

It is precisely because of the broad development prospects of the convenience store industry that it has attracted a large number of people to join it. However, in the process of opening a convenience store, novices will inevitably fall into some misunderstandings, which will affect the subsequent operation.

Myth 1: The larger the store area, the better.

If the area is too large, not only the rent cost is higher, but the daily maintenance is also more troublesome, and the risk of pressing goods will be greater.

Myth 2: You don't need to put too much thought into decoration.

After the site selection issue is implemented, it is necessary to consider the convenience store decoration design. Some people say that convenience store decoration does not require too much thought, just simple lighting and painting. But is that really good?

The design of the convenience store reflects the comfort of the shopping environment of the convenience store, and also shows the professionalism of the convenience store itself. If you don't put much thought into the design of your convenience store, everything will be simple, but it will affect the customer's shopping mood.

Myth 3: You can copy other people's business models.

Whether it is a self-operated convenience store or a chain convenience store, there is no difference, if someone else's store is successful, can you copy someone else's business model?

Success cannot be replicated, and one business plan may not be suitable for all stores. If you want to really open a convenience store, you still have to formulate your own business strategy and create your own characteristics according to the actual situation. Only the right one is the best.

Myth 4: Display is to put goods on the shelves.

There are so many products in convenience stores, there is no need to organize them one by one, you just need to put them all on the shelves of convenience stores and do a good job of daily cleaning. Is that right?

Display is not just about putting products on the shelves of convenience stores, the most important thing is to use a series of display methods to achieve better visual effects and ensure that customers can easily access them, so as to attract customers to buy.

Myth 5: Convenience stores should be open 24 hours a day.

Convenience stores are to provide convenience for everyone, so it is best to be open 24 hours a day, only in this way can we better serve customers and win customers' goodwill towards convenience stores?

The determination of the opening hours of convenience stores should be considered according to the actual situation. For example, if your convenience store is opened in an office or residential area, there will be very little traffic after the early morning, and there is no need to open 24 hours a day, otherwise it will only increase the cost of opening the store.

Whether the convenience store business is good or not, the details are very important. In daily operation, don't ignore the big problems that some small details may bring, and consider your actual situation more to avoid misunderstandings.

Remember one sentence. To do marketing is to be human. And the free model we advocate is to start from human nature to do marketing.

The free model is the best marketing model for drainage, interception, financial retention and return, and it is also the best business model.

Free model] A business model that customers can't refuse!

Teach you how to quickly attract customers to the store to spend.

Teach you how to increase your turnover quickly?

How do I get customers to make referrals?

Realize precise drainage, interception, reflow, and capital flow?