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The reason why Chinese people always say that Land Rover is not good is because Land Rover used to have a very bad reputation and the quality is not very good, so in the inherent thinking of Chinese people, they always think that Land Rover is not good to repair. However, now Land Rover has greatly improved in quality, and Land Rover's off-road strength design is all over the chassis, and it is also very domineering outside, so many Chinese people still like to buy Land Rover.
The reason why Land Rover can still be purchased by Chinese people has a certain relationship with its brand image. Land Rover's brand image is adventure and fearlessness, the pursuit of real men, and many people who can afford high-end cars are more emotional, so Land Rover's brand image is very suitable for them. <>
At first, it was Louvre that produced Land Rover, and then Land Rover wanted to continue to develop better, so it chose to establish Land Rover independently. Land Rover's advantage lies in its four-wheel drive system, interior and ride experience, and Land Rover has also become a support car for the army because of its durable image, which is very strong. However, because of Land Rover's business problems, Land Rover has undergone a series of acquisitions, and Land Rover's reputation has been declining.
Later, the Land Rover brand gradually became high-end, and the brand influence of Land Rover gradually increased. Land Rover is very well-known, but it lacks something technical. Land Rover itself does not have its own R&D capabilities, and even under Tata, it has only been using Ford's technology, and it has always been flawed in matching stability.
The reason why many Chinese people are still willing to choose to buy Land Rover is probably because of the brand image of Land Rover. Land Rover gives people the feeling that it is powerful and tall, and it is deeply loved by male friends, so there are so many male friends who still choose to buy Land Rover.
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Saying that Land Rover is not good to repair, it is now 2020, this concept should have been eliminated a long time ago, many people like to buy Land Rover, because of the advantages at the mechanical level, Range Rover is so attractive, because people in the off-road strength of the design all over the chassis, the overall axle body gives people a truck-like visual impact.
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It is always said that Land Rover is not well repaired, why do Chinese people still like to buy it?After reading it, I finally understood.
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Say that they can't repair it because they can't afford it, so they love sour, and they like to buy it because the city's preferred SUV is the Range Rover, the G500 sits up like that, Toyota doesn't do a good job in Land Rover advertising, and BMW is discredited by the nouveau riche.
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Chinese people like to buy Land Rovers because of vanity, and it's okay for them to fix it badly, and face is the most important thing.
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There is face. Land Rover, as a mid-to-high-end brand in off-road vehicles, is very expensive, and driving it makes people feel rich.
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Only by eating hard can you drive a Land Rover. Don't take the old idea of new Land Rover technology.
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Drive Cayenne S for ten years in exchange for HST400P horsepower, drive for two years 46000 kilometers no problem, first-class handling, urban overtaking is no different from Cayenne S, acceleration is fast and smooth, steering is very accurate! Since my driving habit is about 20 liters of fuel, which is about the same as that of the Cayenne! The interior configuration is much better than the Cayenne!
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Land Rover's mechanical quality is that the German family and Ferrari Martha have almost no rivals, and the grade is much higher than that of Japanese and American flagships. The main thing is that Land Rover advertises men, as if buying Land Rover is a real man.
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Land Rover brand cars used to have a high status in people's hearts, but with the development of society, various brands of cars are constantly rising, and some car brands are becoming more and more popular, so there are many people who are black for Land Rover, so is Land Rover really not worth buying? What are the advantages and disadvantages?
First, the shortcomings of Land Rover cars.
The rear seats of this car are really average in terms of comfort. Actually, that's what I thought when I drove this car. I always feel that the rear seats are like the seats of a joint venture car of about 200,000 yuan, and they can't catch up with the Touareg in terms of comfort.
And found that Shen Xing's interior design is relatively average. On the contrary, Land Rover now finds the Sport version to look much better, but with more gears. In addition, the 7-seater design of this car is also relatively frivolous.
If it is fully loaded, there is almost no room for luggage, and the space in the third row is also average.
Second, the advantages of Land Rover cars.
The advantage is also obvious, which is the all-terrain feedback system. Although Land Rover found that Shen Xing is a load-bearing body, if it really goes off-road, this car will not disappoint everyone, and it is even better than some so-called off-road vehicles. There's no denying that Land Rover's all-terrain feedback system is really strong.
Coupled with various intelligent configurations related to off-road, off-road is basically no problem. In addition, the car's intelligent configuration and active and passive safety configuration are not inferior. Finally, let's talk about quality performance.
In the words of the owner, in the past two years, in addition to normal maintenance, this car has not had any quality problems, and it is not as exaggerated as it is said on the Internet. Of course, there will be some problems with electronic devices with the owner around, but it is also to go to the 4S store to deal with it, and it is not as excessive as claimed on the Internet. So, seeing this, you should have a simple understanding of the online evaluation through the word-of-mouth of the owners of this Land Rover entry-level model.
Of course, I also consulted some Range Rovers and found that the owners and drivers of the 5 were quite satisfied with the vehicle as a whole.
3. Recommendations. Regarding Land Rover cars, this is also a matter of opinion, because even if the same car is driven by different people, there will be a big gap, and since people can afford it, they will definitely be able to afford it, and outsiders don't need to worry.
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Because Land Rover's cars are rising too fast, there are more people who buy them, and there will definitely be people who don't feel good about driving, and then people will follow suit, and Land Rover's cars will be hacked. Land Rover's car space is relatively large, and it is more comfortable to sit, but the disadvantage is that it is relatively high and the configuration is very ordinary.
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These people can't eat grapes and say that grapes are sour. The advantage is that the space is large, the car is full of power, the appearance design is fashionable, there is a sense of sport, the acceleration of 100 kilometers is particularly fast, it looks very face-saving, and the disadvantage is that it is quite fuel-efficient, and the maintenance cost is relatively high.
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The quality of the Land Rover is generally good. The vast majority of Land Rover's failures are caused by or caused by instrumentationFor example, the dashboard display, the failure of various components, the abnormal lifting of glass, etc. As for the engine, Land Rover has been using Ford's until recently, and it has only recently begun to use its own development; The loser for the gearbox is a 9-speed transverse.
Land Rover products:
1. Range Rover Sport.
In 2006, Land Rover launched the all-new Range Rover Sport. The car is sporty, punchy, responsive and stylish. Sure, some people don't think it's trendy enough, but it's stylish enough for a Range Rover.
2. Range Rover Range Rover
Thanks to improved fuel efficiency, the hybrid can travel up to 690 miles (km) on a tank of fuel. Like the standard Range Rover Sport, the Range Rover Range E is also fully capable of all-wheel drive. It houses a high- and low-range gearbox, front and rear differentials, and a mechanically locked** differential.
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It is said that the quality of Land Rover cars is not good, is it true? Land Rover owners are telling the truth.
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There are no major problems with the Land Rover, but there are a bunch of small problems, such as various abnormal noises in the car, broken wiper motors, broken left rear door locks, leaking brake oil, locked anti-theft systems, and power outages on the driving computer, which are very troublesome.
Land Rover's spacious seats and smooth body are very popular, but it may be because of the developer, small problems have been frequent and annoying.
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Because there are many small problems with Land Rover, abnormal noises in the car, brake leaks, and even wipers that are good and bad. These problems are often distressing, and sometimes one problem is solved, and another problem arises.
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Land Rover China's top-of-the-line luxury SUV is sought after by consumers, especially the local wealthy group. Its wide body, tall sitting position, excellent interior, decent space and strong off-road ability are all important factors in its success. It's hard to fall in love with the brand and face.
However, Land Rover also has a fatal flaw, that is, there are many small faults and a high failure rate. It's really unreassuring, so it's often criticized"An irreparable Land Rover"。
<> Land Rover models have a very high brand status in the field of luxury cars in China, warmly welcomed by high-end consumers, Land Rover has its unique strong aura, different from mainstream brands such as BBA, consumers who choose Mercedes-Benz pay more attention to business, consumers who choose BMW pay more attention to driving experience, and consumers who choose Land Rover. Presumably many people do not know about Land Rover vehicles, what is needed is the atmosphere and luxury of Land Rover models, and the super high leadership, is simply a symbol of money, Land Rover is characterized by tall and powerful, some people will say that the safety is high, the chassis of Land Rover is also high, but a recent car accident abroad has made us rethink it. In this accident, the Land Rover Star was badly damaged, including the bumper, fenders, and doors, all of which were dented inward.
Land Rover has always claimed its British aristocratic temperament, which makes many domestic consumers mistakenly think that Land Rover is very advanced, coupled with the chic shape, a certain off-road ability makes it soar in the country, a failed brand was saved, in fact, Land Rover's original positioning is a thick and durable four-wheel drive vehicle, and now the durable is gone, all that remains is a brand and a shell. With the improvement of consumers' awareness and consumption concept of automobiles, it remains to be seen whether Land Rover, which is constantly plagued by quality problems, can survive in the post-fuel era.
Land Rover's Aurora is particularly concerning in terms of stability, as is its reliability. In addition, domestic workmanship also makes it worse. The abnormal sound of the body is the most basic, and the squeak of the interior makes the brand's so-called sense of grade completely lost, but it is a little cheap.
Aurora has been at the 315 party many times"Show affection", the transmission problem is recalled many times, and the repair is repeated, which makes the consumers who buy these models very hurt.
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Some friends took a fancy to the star of Land Rover, but they didn't dare to start. They kept chasing me and asking, why do many netizens like to say that Land Rover is not repaired well? Is Land Rover really prone to breakage?
If it can't be repaired, why is Land Rover's visibility and visibility on the road still so high? In fact, the saying that Land Rover cannot be repaired is already a cliché. However, since some people are still struggling with this problem, it all has to start with the development of Land Rover, which was originally produced by Rover, borrowing from Willys Jeep to design a new 4 4 car for his farm.
However, Land Rover, which wants to climb high, is not lagging behind. It abandoned Rover and became Land Rover on its own, and its prestige began to rise.
But Land Rover's fate is also complicated. Due to business problems, it was first acquired by BMW and then transferred to Ford. But the good times did not last long, and Ford's development also went downhill and could not continue to do the luxury market, so Land Rover was won by India's Tata Group for a huge sum of 2.3 billion US dollars.
While everyone is waiting to see the Tata Group's jokes, India's Ahsan, who has a very good business acumen, has set his sights directly on China. He set up a joint venture factory in China. Then, by promoting Land Rover's British ancestry theory, the Land Rover brand was made high-end, so that Land Rover gradually had today's brand influence.
So the Tata Group has contributed a lot to Land Rover's popularity. However, there is only the ability to propagandize, and there is very little technical stuff. Land Rover, such a high brand, does not have systematic R&D capabilities.
Land Rover's powertrain also ranges from BMW to Ford and finally to Tata. The Tata Group does not have the ability to develop technology, so Land Rover has been living on its own, using Ford's technology for a long time, whether it is the engine or the four-wheel drive system, it does not have its own core technology, and the stability after assembly and matching has always been a problem for Land Rover!
In this quality report, Land Rover is perennially ranked in the middle and lower reaches. The once-influential gearbox incident also caused Land Rover's quality reputation to fall directly to the freezing point. Although Aurora, the protagonist of the gearbox incident, has been put into the cold palace, the impression has already been made, so although the quality of the new Land Rover has been greatly improved, everyone still thinks that the Land Rover is not repaired!
So why is Land Rover still so popular in China? Land Rover's mechanical superiority is one of the reasons why it has amassed a lot of fans over the years. You can see what makes Range Rover so appealing is the fact that the off-road design is all over the chassis and the entire bridge body gives it a truck-like visual impact.
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Because Land Rover's accessories are very complete, and the quality of Land Rover is also very good, and Land Rover's accessories are generally not broken, so there will be Land Rovers that cannot be repaired.
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90% of car owners think that the quality of Land Rover is very good, 9% of car owners think that Land Rover is still okay, 1% of car owners think that the quality of Land Rover is so poor that it is unacceptable, and then this 1% of the owner's opinion was discovered by the trolls, which has become the image of Land Rover in the Internet. Including the questioner who set this question, this is a misleading question in itself, buy what you like with your own money, and don't spend your own money to buy what others like<>
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