Why is Transformers 4 so bad at the box office and word of mouth in North America

1. It may be very young and simple in thought; Second, you don't know about the original "Transformers"; 3. You only pay attention to special effects, and you shouldn't like to watch the ** with complex plots; Fourth, because there are fewer movies to watch when you are young, there are not many comparisons. In short, there are definitely not many people who have similar ideas to you, and most people are actually not King Kong fans, 3-5 has basically developed to the point that only special effects can be seen.

Finally saw clearly, the director is no longer good, and the reboot series should not be **Bei.

Transformers 3 will not be released until July this year (North America will be released on July 1).

The regional box office of the first two parts can be viewed on Box Office Mojo.

Change 2 part of the regional box office:

North America: 402,111,870 Chinese mainland accounted for the total box office: $33,723,108 (this is the data on BOM, in fact, the box office of Mutin 2 exceeded 400 million yuan in the mainland).

Taiwan: 7,537,453

Hong Kong: 6,202,442

Japan: 22,707,567

Australia: $33,554,033

France, Algeria, Monaco, Morocco and Tunisia:

Germany: 20,111,156

Greece: 1,619,998

India: 2,798,175

Italy: 11,685,751

has not been released yet, and it has been released around the world one after another.

1. Compared with domestic blockbusters, Transformers still has obvious advantages, but in the market where excellent films continue to be in the United States, there is no advantage;

2. Domestic movie viewing is still in the initial stage of watching blockbusters and big scenes;

3. Many people have watched this cartoon when they were children, and now they are at an age with a certain amount of spending power, look at nostalgia;

American movies are often big scenes, they are used to it, and they pursue some thoughtful ones, and the Chinese are the opposite.

Transformers 1 was released in 2007 and was also introduced in the mainland, and the global box office of Transformers 1 reached 700 million US dollars, about 5.3 billion yuan, and the US dollar exchange rate was at that time. The mainland box office is also as high as 100 million yuan. The crown of the year in '07.

The global box office of 2009's Transformers 2 was 100 million US dollars, about 6 billion yuan, and the mainland box office reached 100 million yuan, breaking the 11-year record of imported films being screened in China by Titanic. As of 2014, the box office of 2 ranked 39th in Chinese film history.

Two years later, the global box office of Transformers 3 was 100 million US dollars, about 7.2 billion yuan, and the mainland box office was as high as 1.1 billion yuan.

Transformers 4 has been released in the mainland for 20 days, and the cumulative box office has reached 100 million, and the final box office is expected to hit the peak of 2 billion.

That's pretty much it for now.

"Transformers 4: Jedi Rebirth", as a Hollywood A-level blockbuster in the summer of 2014, exploded the Chinese film market as soon as it was released, and finally achieved a box office blowout in the first week of release, with a box office of 100 million in the first week, narrowly exceeding the first week box office of "Transformers 4" in the North American market, showing the viewing ability of Chinese mainland movie audiences.

Analyzing the reasons for the above scenarios, there are probably the following items:

1. "Transformers 4", as a series of Transformers movies, has cultivated loyal movie fans.

These fans are generally Transformers sentimental parties, and they are eager to see Transformers on the big screen again, so after a lapse of three years, after the re-release of Transformers, it has stimulated a huge demand for moviegoing. So the box office has risen. After all, "Transformers 3" still bought 1 billion;

2. The schedule selection of "Transformers 4" is better.

3. The ** degree of "Transformers 4" has been improved.

Transformers 4 chose many brands in China for advertising placement, and before the release of the film, these brands had already started waves of advertising and marketing to warm up, occupying the audience's attention. Therefore, it has done enough publicity.

To sum up, "Transformers 4" occupies the right time, place and conditions, and it is reasonable for the box office to blow out.

Reason 1, the advantage of the release schedule: Aiming at the summer file, the largest number of moviegoers in China are students, and the audience of the film is mainly students.

At the time of release, domestic blockbusters were basically avoided, and there was a lack of opponents, which exacerbated its advantages.

2. Another victory for Hollywood-style storytelling and the combination of technical special effects in China.

3. Attach importance to the Chinese market: Li Bingbing's joining, I dare not say her box office appeal, but at least it shows that the producer has carefully managed the Chinese movie-watching market and wants to vote for the Chinese audience as much as possible.

Views: 1. Under the market economy, commercial interests are the most important driving factor, and it is estimated that the rise of Change 4 will drive a boom, which will lead to a series of heroic sci-fi blockbuster productions of uneven quality, but it is expected that a considerable part of the profits of these films will not meet expectations.

2. The box office is by no means the only evaluation criterion for the quality of the film... This is a very true old adage.

3. Although it is difficult for domestic films to beat this kind of foreign blockbuster in the competition of a single film for the time being, they can still be profitable, such as "The Breakup Master", the more mature the market, the more diverse choices can be provided to meet different needs.

What to do? We are technologically far behind the United States, but we can create distinctive Chinese films in our own environment. For example, in the TV drama industry, China's family ethics dramas are still widely loved by the audience.

Looking at the benefits of stars prudently, my country's films have risen the salaries of movie stars, but the vulgar question: Do they really have so much money? In the past, Chinese blockbusters were still high-paid stars to win high box office, but now such movies are increasingly impacted.