What about VR panorama promotion What s going on with VR panorama marketing?

VR panorama propaganda has this very good prospect:

Panoramic display can improve the efficiency of publicity. At present, the main way of publicity in the traditional industry is through **and**, with the development of science and technology, **and** has been unable to meet the needs of customers for enterprises, product real information, and now people are more eager to know whether the enterprise really exists and whether it has the ability to provide the corresponding services or products, how the real style and other information, these information is **and** can not be displayed in all directions, so that many really good companies or products have not been effectively promoted, If VR panorama is used, the physical product and environment can be realistically reproduced, so that customers feel more intuitive and reliable.

The panoramic display can mobilize customer emotions, facilitate communication, and improve service quality. As a new type of visual display technology, VR panorama has become the most popular new visual marketing means, with strong immersion and strong interactivity, which can well improve the communication effect between products and consumers, and can put goods into the scene for display, bringing VR equipment to let customers experience, which is to make marketing more interesting, so as to improve service quality.

Panoramic display can reduce marketing costs and increase corporate profits. With the application of 360-degree panoramic technology, the display of home building materials, company product showrooms, specialty stores, hotel rooms, gyms, schools and other related spaces is no longer limited by time and place, and the 3D panoramic display makes the visit more convenient and fast.

The panoramic display can be used for investment promotion, business negotiation, talent exchange, and personnel recruitment. The use of panoramas in these contexts can communicate the environment and size of the company. Customers do not simply make decisions through fragments or renderings, nor do they need to study the company's promotional text step by step, the novel 360-degree panorama shows the company's strength and charm.

A panoramic display can create favorable conditions to outperform the competition. There are many companies with market positioning, adhere to the high-end route, have perfect supporting facilities and humanized service, unique corporate culture and environment, and are deeply loved by consumers.

Hope it helps!

VR panoramic real-world display system: for enterprises and merchants to put the real environment 1; 1. Real scene restoration, and the use of Internet technology VR technology combined, in the Internet to achieve 720 degrees of no dead angle display, and through text, **, voice explanation, **, and so on for the panoramic rich content, so that more intuitive and vivid display to the user, users can stay at home, can achieve shopping.

In the past, the online publicity we saw was mainly single-page publicity, talk-type empty publicity, posters, and sticker advertisements, which were unable to meet the actual needs of customers due to the high reproducibility system, low trustworthiness, and lack of in-depth interactive participation. In 2019, the development of VR panoramic display technology is obvious to all, and in just a few months, successful cases of VR panoramic display have emerged in an endless stream, and VR panoramic display development policies have been introduced in various places. So, how can enterprises use VR panoramic marketing to attract accurate customers?

VR panoramic display is to reproduce the real scenes of enterprises, parks, hotels and other enterprises in a 1:1 way through 3DVR panorama and network technology, so as to break through the limitations of time and space and other conditions to achieve 24-hour uninterrupted marketing and promotion, and the cost of marketing and promotion is much lower than that of equal bidding ranking. The VR panorama can realize the three-dimensional scene effect of virtual reality, with 360 panoramic views and 720-degree viewing angles horizontally and vertically, so that users can have an immersive, interactive and real-time online experience.

Real-life shooting, real three-dimensional, interactive traction, give consumers an opportunity to enter the enterprise anytime and anywhere. It deepens the brand impression score and gives consumers a preconceived feeling.

At the same time, the VR panoramic display provides marketers with a real-time display of promotional materials, which can be pasted on the packaging through ***, and users can scan the code to fully understand the size of the enterprise, layout, corporate culture, product body rent, etc., at the same time, VR panorama can be shared with customers in a timely manner through QQ, WeChat and other channels, customers have a comprehensive understanding of the corporate environment and products on the mobile phone, and at the same time, the panorama can be connected to the third-party payment platform, embedded, WeChat, applet, Alipay word-of-mouth, Realize one-click ordering, etc., improve marketing efficiency and blind rate, and reduce transaction costs.

The powerful embedding and sharing functions of VR panoramic display have opened up the channel from equipment to communication, realized full-scale multi-screen interaction, and realized the seamless connection between consumers and products.

VR panoramic display has been widely used in all walks of life, such as factory parks, tourist attractions, restaurants, hotels, real estate, etc., have broken through the traditional marketing and promotion methods, the use of VR panoramic display technology for marketing promotion, to create a new marketing and publicity point, to bring customers a good service experience, but also increase the actual benefits of enterprises, won unanimous praise.

VR panoramas are often used to provide an immersive experience, allowing users to get a more realistic feel in a virtual environment. It can be applied in a variety of fields, such as:

Travel: VR panoramas can provide users with a realistic travel experience, allowing them to experience the beautiful scenery in the distance from the comfort of their homes.

Real Estate: VR panoramas can provide users with realistic house walkthroughs, helping them better understand the layout and environment of the house.

Education: VR panoramas can provide students with a realistic teaching experience that helps them better understand and retain what they are learning.

Gaming: VR panoramas can provide a more immersive gaming experience, making players feel like they're in the middle of the action.

Entertainment: VR panoramas can provide a realistic virtual experience, allowing users to enjoy entertainment at home.

In short, VR panorama can provide a more realistic and immersive experience for users, and improve user participation and experience.

Panoramic VR is an image with a viewing angle that exceeds the normal perspective of a person, and our normal perspective has a certain range, so we can't see it all, and panoramic VR is what we call being able to see from a 720-degree perspective, that is, the panorama here refers to a horizontal 360-degree, up and down 360-degree all-round, that is, you can see the panorama of the sky and the earth. And it can only become a three-dimensional panorama if it is carried by a panoramic system. VR panorama is what we call three-dimensional real scenes.

Panoramic VR has the following features.

First. It is all that can be seen, and all the scenery within the double 720-degree spherical range can be displayed from all directions and no dead ends; In the example, you can use the left mouse button to hold down and drag, ** all directions of the scene;

Second. Scene: real scene, real scene, three-dimensional panorama is mostly an image obtained by stitching on the basis of the first fiber school base zhao, which retains the authenticity of the original scene;

Third. 720°: The effect of horizontal 360 degrees and vertical 360 degrees of surround view can give people a three-dimensional spatial feeling, making the viewer feel as if they are in it.

Advantages of panoramic VR display.

2) Smooth browsing on any regular home computer**.

3) There is no technical obstacle to network promotion.

4) You can use mobile devices such as mobile phones to display VR panoramic display application fields.

Star Conception 3DVR panorama for your answer.

Provide an immersive experience: VR panoramic technology can provide users with an immersive experience, allowing users to feel the displayed scene immersively, and enhancing the user's sense of participation and substitution. Through VR equipment, users can observe and explore the display content in an all-round way, and get a more realistic and realistic experience.

Improve interactivity and freedom: VR panoramic technology provides a higher degree of interactivity and freedom, users can interact and control the display content through gestures, voice, etc., and freely choose the content and scene they are interested in, so as to better meet their personalized needs.

Improve the display effect: VR panoramic technology can provide a more vivid and realistic display effect for the display content. Through rendering and processing technology, higher resolution and more realistic light and shadow effects can be presented, so that users can clearly observe and feel the details and texture of the displayed content.

Improve efficiency and reduce costs: VR panoramic technology can improve display efficiency and reduce display costs. Users can remotely observe and explore through VR equipment, without the need to be physically present, which can greatly save time and costs.

At the same time, VR panoramic technology can also improve production efficiency and make the production and dissemination of display content more efficient.

Increase interactivity and user experience: VR panoramic technology can increase user interactivity and engagement, allowing users to be part of the displayed content. Users can interact and explore the displayed content through their own operation and control, and get a better user experience and engagement.

To sum up, the advantages of VR panoramic technology include providing immersive experience, improving interactivity and freedom, improving display effect, improving efficiency and reducing costs, increasing interactivity and user experience.

The panorama production can be roughly divided into three parts (the content comes from the official website of Cool Lehman).

Material collection method:

At present, there are two ways to shoot panoramas, one is head-up shooting on the ground, and the other is aerial photography.

We take aerial panoramas**, currently we mainly use drones, we use DJI-based

The SDK's third-party software for automatic shooting, usually takes 24-28 shots** for flattening, and each angle shot** needs to have overlapping areas.

In order to avoid missing some angles, the actual number of shots will be 2 times or more than the final number used. Because of the different angles of view, the X3 needs to shoot about 3 times, and the X5 needs to shoot about 4 times to get it.

Pro(X5), bracke**, took about 110-120 shots** for flattening.

Shooting angle: Panoramic aerial photography is not just a matter of letting the aircraft rise into the air and taking pictures casually. Photographers need to think about the relationship between the shooting point and the subject, how high the camera position is used to express the content and results, and try to find a suitable height and angle with the aircraft to express the content.

When it comes time to take panoramic aerial shots that show the urban planning, we usually fly higher and shoot farther away from the complex. When aerial photography shows the panorama of real estate development, we usually shoot the aircraft at the height of 3 4 of the building, and shoot to the side of the building, so that the building looks more upright and three-dimensional.

Post-editing: Post-collage, generally using PTGUI, is a user interface of a multi-functional panorama maker. panorama

Tools is the most powerful panorama tool out there, but it requires the user to write script commands to work. And PTGUI has done this by creating a tool for panorama (panorama

tools) to provide a visual interface to achieve image stitching.

Shooting panoramas especially requires retouching, a lot of ** stitching. Depending on the occasion and the requirements of the socks, we may use a fisheye for a fisheye or a medium telephoto for a matrix panel.

Another part of the post-editing process is to change the day. For the spherical map of the sky, it is necessary to build a travel cavity with at least 15,000 pixels, using a medium telephoto lens, and multi-picture stitching. We often shoot in open areas or high points when the weather is good to collect sky dome maps.