The spokesperson of Pepsi, who is the founder of Pepsi?

The spokesperson of Pepsi is Yang Yang.

Pepsi-Cola, born in the 90s of the 19th century, is made of carbonated water, sugar, vanilla, raw oil, pepsin and kola nut, and was registered as a trademark on June 16, 1903.

Later, it gradually developed into a carbonated drink launched by PepsiCo in the United States, and it is also the main competitor of Coca-Cola in the United States. On June 8, 2016, the "2016 Brandz Top 100 Most Valuable Brands in the World" was announced, and Pepsi ranked 86th.

PepsiCo's products cater to a wide range of needs and preferences, from entertaining categories to products that support a healthy lifestyle, and its major brands include: Pepsi, 7 Hi, Mirinda, Gatorade, Mountain Dew, Pure Fruit, Pure Water, Lay's, Three-Dimensional Crisp and more.

Core Competitiveness:

The 100-year history of competition between the two major brands of PepsiCo and Coca-Cola has outlined the main line of the development of the world's soft drink industry, and has become the focus of global economic attention and one of the successful examples of market economy operation. It leaves people with the influence of material and spiritual, economic and cultural inheritance, and brings people enlightenment, thinking, absorption and reference.

Historical experience shows that the market economy is an economy based on the legal system and an economy of competition. Competition is the driving force behind the development of enterprises, and only in the competitive environment of the market economy can enterprises develop. In a certain sense, competition is a competition of brands, a competition of ideas, and a competition of cultural heritage.

Pepsi's latest advertising spokesperson is Jolin Tsai, and the man next to him is Deng Ning, who was previously endorsed by Wu Mochou "Just Now", as for the title of the new song, I haven't found it yet, and it may be specially matched for the advertisement, if I find it, I will definitely tell you, I am still trying to find it.

Founder: Caleb Bradham. Pepsi was originally a carbonated drink originally produced in the 1890s by a pharmacist named Caleb Bradham in Northern California, USA, made of carbonated water, sugar, vanilla, raw oil, pepsin and cola nuts.

In 1898, Bradham renamed it Pepsi-Cola. In 1902, Bradham founded the Pepsi Company and registered Pepsi-Cola as a trademark on June 16, 1903. The pharmacist served drinks to customers in the pharmacy, and PepsiCo's fame was born.

Extended Information:1The philosophy of the PepsiCo brand is:"Desire for infinity"It advocates a positive and enterprising attitude towards life among young people, implying that Pepsi Cola advertising is that for young people, opportunities and ideals are unlimited, and they can reverie and pursue to their heart's content.

In order to promote this concept, Pepsi chose football and ** as the brand foundation and corporate culture carrier, and used Michael Jackson, Leslie Cheung, Britney, Faye Wong, Luo Zhixiang, Jolin Tsai, Aaron Kwok, Chen Huilin, Zheng Xiuwen, David Beckham, Rivaldo, Carlos, Fan Zhiyi, Li Weifeng, Qi Hong Perfume and a large number of celebrities as brand spokespersons, and strongly advocated the spirit advocated by corporate culture to make Pepsi"A new generation of choice"and revered"Happy and free"The style is widely understood and accepted by people, especially young people. In this way, many people understand, why"Pepsi"From simple packaging to the expansion of sports series and functional series, the products deliberately reflect a dynamic and cheerful style, so that many young people become"Pepsi"Loyal and enthusiastic consumers. Pepsi culture is not only a business, but also a society, it profoundly affects a large number of people through the promotion of its products, and in turn promotes enterprises to continue to innovate according to the positioning of this culture, so that it has experienced more than 100 years and still maintains a strong vitality.

2.There is a saying in China"Freezing three feet, not a day's cold"。It is not enough to define difficult targets and to use a hard-line system as a means.

As an enterprise, software is the guarantee for the long-term development of the company by cultivating and strengthening the unique value and culture of the enterprise. When it comes to company values and culture, PepsiCo also places an emphasis on results, and how people can keep their promises and achieve pre-set goals. People's credibility and honesty are most valued in the company's culture and values.

The company's culture and values apply to people who love challenges, love to compete, and enjoy working with those who are capable.