What is the history of Daphne? Cultural background? Business philosophy? Facing a crowd?

Daphne International Holdings, formerly known as Yongen International Group, was founded in 1990 to manufacture and sell its own brand "Daphne" in view of the huge potential of China's high-quality footwear market, and has become one of the most successful domestic brands in China, and has been awarded the title of best-selling domestic product for many years since 1996. At present, "Daphne" is divided into two series, "D28" and "D18", and the target customers are women aged 20 to 45 and 15 to 30 respectively, the former is endorsed by Rene Lau and the latter is endorsed by SHE.

Daphne is a poisonous plant known as the "laurel leaf coriander" and a character in Greek mythology, the daughter of a river god who was turned into a laurel tree when she was pursued by Apollo.

Daphne made full use of the mythological connotation of the name when she created the brand, and the logo design used a lot of Greek elements, Daphne's D as the basic element, which integrates weaving, rivers, laurels (trees), bows and arrows, harps, etc., symbolizing the eternal pursuit of love. The love myth of the Greek goddess Daphne and the sun god Apollo is the theme of Daphne's space design, "I hope that every woman who steps into Daphne is like falling in love, experiencing a gorgeous play, and even finding her true self, so whether it is a girl today or a woman tomorrow, a confident woman will be moved by Daphne's new life under the guidance of Daphne." ”

It's a company that doesn't count, a company that deceives people, deceives employees, and is afraid that our employees will leave the company and send an email or something to say that there is a year-end bonus, and pretend to say that there is a year-end bonus, and then we say when there will be a year-end bonus after the year, and the benefits before joining the company are not the same thing, anyway, it can't be described, saying that the salary has been raised so many times, and the year-end bonus has been said so many times, alas. I really regret joining such a company.

The corporate culture of the Daphne brand reflects the Group's spirit of pursuing quality, excellence and innovation.

Founded in Hong Kong in 1987, Daphne International Holdings Limited has developed into a diversified business group focusing on R&D, production, processing and sales of footwear, with various businesses in Chinese mainland, Hong Kong, Taiwan, Europe and North America. The corporate culture of the Daphne brand reflects the Group's spirit of pursuing quality, excellence and innovation.

The corporate culture of the Daphne brand: Daphne's name is based on Greek mythology, so Daphne's logo design uses a lot of Greek Yuankaimensu. Daphne Daphne's Sosun Heng D as the basic element.

It is precisely because of Daphne's corporate brand culture that Daphne has achieved brilliant achievements in both export and domestic sales fields. In 1995, Daphne International Holdings**** integrated its mainland business and successfully listed on the Hong Kong Stock Exchange as Daphne International Group****. Since then, the scale of the group has expanded more rapidly, and the export and domestic sales of footwear have become the two major focuses of the group.

Entering the 21st century, Daphne has been guided by its corporate culture to achieve its long-term goal of becoming a global leader.