Is there any way to promote Mini Programs?

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Through offline publicity, you can scan the code to send gifts or vouchers when you enter the store, or pull through public welfare activities.

1.Paid promotions.

WeChat has launched an advertising function, search for keywords in related categories, and advertisers' brands will be prioritized. It is suitable for businesses with more budgets in the early stage for advertising and promotion. Paid promotion is one of the most straightforward ways to see results in the short term.

It has the function of jumping and associating with the Mini Program, which opens up the channel between the *** and the Mini Program, and supports sharing to the WeChat group. WeChat promotion needs to have a certain number of fans, or merchants pay to find a large number for promotion.

3.Sponsored Brands.

4.Community Promotion.

At present, the Mini Program only supports sharing with friends and WeChat groups, and the way to promote the community is to find some accurate user groups and share the link to the Mini Program. WeChat group is the main channel for the promotion of Mini Programs, and it is also one of the main promotion scenarios set by WeChat officials.

The most commonly used promotion method of Mini Programs is to generate Mini Programs in the background and implant them in posters or outdoor advertisements. Customers can learn directly by scanning ***, which is very efficient. Merchants need to strengthen and pay attention to Mini Programs, which are one of the important entrances for users to access Mini Programs repeatedly.

Take the entrancePush**Engage in fission

Fission gameplay can choose "share coupons", merchants can set up 3 people to share 100 yuan coupons, the first person clicks on the aura, to share the coupon with the other 2 people to invite the sharing, both people can get their respective coupon shares after they have successfully received. This share can be set by the merchant as an average score, or it can be distributed randomly. Generate social fission through consumer sharing and attract new customers for merchants.

You can also use "multi-person grouping" to encourage users to start a group, invite friends to buy high-quality products at a discount**, and bring better communication to the store. Merchants can set multi-person group activity products, discounts**, activity effectiveness, group size, and event product purchase restrictions in the background.

AdvertiseDo distribution

For example, Youzan's distributor is an app marketing tool that can help merchants broaden their promotion channels. Merchants recruit buyers to join the promotion team by formulating a promotion plan, and give a certain commission reward after their successful promotion, so as to bring more communication to the store and promote sales increase.

I think it can be divided into two models: paid promotion and free promotionLet's start with free promotion:3.Various online platforms, such as: community forums, Q&A platforms, self-leading platforms, news portals, word-of-mouth platforms, etc.

Paid promotions. (This is not mandatory, it is only done when there is a real demand, after all, it costs a lot of money).

Offline advertising channels: subways, elevators, buses, posters, LED screens, etc., there is also a small program advertisement, which is some small programs with relatively large traffic, which can be opened to advertise for other small programs. Examples:

Jump a small game, built-in advertising costs 5 million a day. (This is not recommended, I just said it here, everyone knows it).

Open an advertiser and promote offline or online by yourself.

This is the same as my idea at the time, that is, after reading the introduction of the applet, the more I feel that I should also make a small program, and now the business is also half-dead, or think of a way, just look for how to develop a small program on the Internet, and find that this thing still needs technology, and it also needs to operate, that is, there can be no problems when using it, so I still think it is better to find a development company to develop, and I found a platform like "Tianketong" at that time, and developed it, and the development was very fast. It's only five days from the beginning to the launch, and they are very enthusiastic to help me solve many problems later, and they also gave advice on how to operate the mini program, and now the small program is in use, which is not bad.

Hello, different industries have different promotion methods, establish a small program operation and promotion service that you understand about instant applications.

There are still quite a lot of promotion channels for Mini Programs, and here are a few for you (including offline and online):

Online. Associate the Mini Program with ***, such as setting a link in the *** custom menu, or inserting the Mini Program in the rent quarrel article. In this way, whether it is an old fan or a new fan, you can directly enter your mini program by clicking on it.

2.Search for it.

Soyisou is a very good channel for the promotion of Mini Programs, because Soyisou has a strong algorithm support, and users only need to enter your Mini Program name on the discovery page or in the search box, and they can be directly received. Therefore, giving the Mini Program an easy-to-remember or distinctive name can make it easier for users to search for you.

3.Community. Sharing Mini Programs through the community is also a very good channel.

For example, when a user shares your Mini Program to a group, a friend's private chat window, a circle of friends, etc., his friend is likely to click directly into it. Therefore, enterprises and merchants can guide users to actively share through some marketing methods, such as grouping, bargaining and other activities.

Offline. 1.Scan the code.

Enterprises and merchants can print their own *** or Mini Program code in stores, products, or posters, roll-up banners and other places, and cooperate with some marketing methods, such as scanning the code to receive gifts, scanning the code to receive coupons, etc. to promote the Mini Program.

2.Offline event promotion.

Use offline activities to promote, for example, when enterprises hold information sessions, product promotion meetings or membership activities, etc., they can display their own *** or mini program code on the spot, and guide users to scan the code.

1.Nearby Mini Programs, and WeChat Mini Programs come with their own geographical location. As long as the merchant opens the "Nearby Mini Program" function in the background, users within a range of 5-10km can search for the store Mini Program set by the merchant, and users can enter it after clicking.

Nearby Mini Programs can help merchants quickly and with a low threshold to display Mini Programs in designated locations, so that they can be easily found and used by surrounding users, and quickly cultivate users' usage habits.

2.One of the most basic ways to obtain the mini program by scanning the code offline is the *** that users are familiar with. Merchants can combine *** with marketing activities to attract users to take the initiative to scan the code, forming a model of "code - closed eggplant applet - payment", and combining offline activities with online services.

For example, since the launch of the Mobike Mini Program, users can directly scan the code with their mobile phones to unlock it without entering the Mobike system.

3.Mini Program promotion can also be combined with *** to achieve introduction page display, template message push, insertion of Mini Program cards in **, Mini Program landing page ads, etc. Through the mini program association, you can promote the mini program through promotion to help the mini program get huge traffic.

Friends who often read the articles of the Little Orange Sequence Home must know that ***+ Mini Program is the most respected way to promote the Orange Order. Through association, the Mini Program can realize the display of the data page, the template message push, the custom menu entry, the insertion of the Mini Program card in the *****, the CCPC advertisement, and so on.

The two can be seamlessly linked and interconnected, which can help Mini Programs gain seed users. If you don't have ***, you can look for *** with the same tonality as your own brand to associate, which can not only ensure the quantity of traffic, but also ensure the quality of the traffic*** leading content, responsible for reaching fans and users, and the mini program provides services and transactions, and the two are mutually beneficial.

2.Nearby applets.

Through the Nearby Mini Program function, the merchant's Mini Program can be displayed within 5km of a specific location, and when the user walks into this range, you can see your Mini Program in the Nearby Mini Program list, and click to use it.

3.Offline QR code promotion.

Offline code scanning, that is, ground push, is one of the most basic promotion methods of Xiaocheng closed key sequence. Merchants can affix the Mini Program code to the car ruler in the store and guide users to scan the code to use the Mini Program.

You can also combine the Mini Program Sleepy Zen Code with marketing activities to attract users to actively scan the code.

4.Community sharing.

Sharing through the community is one of the ways to quickly get traffic through the Mini Program, and as long as a user shares the Mini Program to the WeChat group, group members can see 10 chat Mini Programs on the WeChat group chat information page in the future.

5.Social Instant Discounts.

After the user of the Mobike Mini Program and the Mushroom Street ** Selected Mini Program can quickly fission in the Mini Program, the merchant will give away part of the "instant discount" to the user through the Mini Program, and the user must give it to a friend to receive it, and after receiving it, it can be used for the next consumption; After the friend receives it, you can directly consume the social instant discount, which is to quickly achieve fission through the sharing between WeChat friends, which greatly reduces the cost of attracting new users.

6.Service Messages.

When the user.