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It is necessary to follow the Wenrui clothing display director in practice to learn the meeting, it is to help sales for the purpose, combined with sales data design theme to display, it is recommended that you go to Shanghai fashion display teacher training Wenrui practical training camp to learn the following things, you can be a displayer:
1. Clothing store display management, 2. Clothing style positioning, product classification, color application, clothing serialization combination and display management.
3. Store planning, store layout design management.
4. Design and management of counter structure and island structure.
5. Model application design management.
6. Window design application management.
7. Booth design and application management.
8. Management of props, posters and POP applications.
9. Lighting design and application management.
10. Image design management of shopping guides.
11. Practical skills management of design themes and marketing theme expressions.
12. Clothing display to promote commodity sales analysis and management supplement:
Displayer: (one of the following conditions).
1) Continuously engaged in the work of the profession for more than one year, through the formal training of the professional display engineer to reach the specified standard number of hours, the results are qualified.
2) Technical secondary school degree in related majors, and have been engaged in this profession for more than three years.
3) College degree or above in related majors, and have been engaged in the profession for more than two years.
Senior Merchandiser: (one of the following qualifications).
1) After obtaining the qualification certificate of the professional displayer, he has been engaged in the work of the profession for more than three years, and has reached the prescribed standard number of hours of formal training for the senior displayer of the profession, and the results are qualified.
2) After obtaining the qualification certificate of the professional displayer, he has been engaged in the profession for more than three years.
3) College degree in related majors, and have been engaged in this profession for more than eight years.
4) Bachelor degree or above in related majors, and have been engaged in this profession for more than five years.
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Need: First, it needs to be complete and integral, complete artistic creation, complete product series and complete aesthetic appreciation;
Second, the storytelling process, the style of the product, and the popular elements all rely on the display;
Third, the different emotions expressed by the brand will be coordinated through the transformation of the display, the combination of colors and people's mentality;
Fourth, the expression of life attitude and lifestyle. Fifth, the emotion of the display, the display is a static language, is a salesman who can't speak.
Fifth, the emotion of the display, the display is a static language, is a salesman who can't speak.
Sixth, express the characteristics of brand culture.
Seventh, the secondary integration after the sale of goods.
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A merchandiser's job is to create a more appealing look for the store by adjusting the lighting, layout, how the garments are displayed, and the order in which the garments are placed in order to create a more appealing look for customers and optimize the shopping experience for customers.
A clothing showroom can be said to be a visual designer in a clothing store, and their job is to create a comfortable shopping environment by adjusting the lighting in the store, the placement of clothing, the scenery and other items in the store.
The clothes and small decorations in the window that we see when we shop, whether the clothes in the store are hung or folded, and the order in which they are placed, as well as the color of the lights in the store, the scope and direction of the lighting, are all made by the clothing showroom.
The purpose of their work is to make the appearance of the store more pleasing to the eye, so as to attract consumers to come and buy goods, a good clothing merchandiser is not only a good designer, but also a person who walks in the forefront of fashion.
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1) The future is to fight out by themselves, the competition in the clothing industry is fierce, you can see a dazzling array of bright early clothes everywhere in the market, and the clothing shower wants to do a brand image promotion. It is mainly responsible for the brand promotion, window design, and store clothing placement and matching. First of all, you must be firm in your goals and have enough effort, and the fashion shower relies on a unique eye and keen observation.
Must be at the forefront of fashion.
2) The fashion shower is definitely not a youth meal, and he is not a model, there is no age limit, the main thing is to rely on the idea in his head
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Hello, dear. Fashion showers have a future. The career prospect of display designer is bright, and with the fierce competition of corporate brand strategy, the promotion role of display designer in brand and sales has been widely recognized.
China has become the most important international market, display culture in the country has a broad space for development, display designers in the country will get more and more attention, face the huge market demand, become a scarce talent favored by businesses. In the enterprise, the display designer has an "artistic temperament" that is different from other business talents. Therefore, in the next few years, display designers will have a broad space for development.
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For many people, a display artist is a strange and novel profession. The merchandiser in your eyes may have free working hours, just need to match clothes, fiddle with the display layout, decorate the shop window, shuttle through the fashionable goods all day long, and all the work seems to be completed with a wave of your hand. But the truth is, I share the hardships with you when you get up early to catch the check-in, I still work overtime when you walk to the movies after work, I have to travel on business when you go out for picnics and exhibitions on the weekends, and most importantly, compared to you, we have to stand at work!
What is a career in a fashion merchandising?
When we go shopping in our daily life, we must have encountered the same problem, obviously I didn't plan to buy clothes, but when passing by some stores, I always want to go in and see, I will always be attracted by some stores, This is the role of clothing store display, it is not only a silent salesman, but also a skill that can promote consumers to enter the store, With the existence of store display, there is a displayer, and the following will introduce one for you What is the role of store display and the influence of the displayer.
The three levels of display respectively solve the problems of looking good, selling well and using the brand's vision to occupy the customer's mind. Why do we want to divide it like this? Because every brand has a newborn period, an infant period, an adolescent period, a middle-aged period and even an old age period in different periods and different stages, just like a person's life.
Therefore, in the process of brand development, we need to achieve the correspondence of different display levels. This is the impact of the three levels of display on the brand.
Take a look at the feelings of netizens.
My ideal clothing display is the same as interior design, drawing drawings, how to decorate and how to put clothes to look good, others to implement, however, I am now doing store display in a well-known brand at home, I am really tired of being a dog, the model scene has to be changed by myself, moving dozens of pounds of clothes at once, almost every day, I want to eat, briefly, in short, all the girls who do the display are more men than men.
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The sense of experience is very good, because to engage in such work, you must have a particularly strong sense of order, have a particularly strong sense of storage, and see pleasing clothes every day, which can make your mood better and better.
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Being a fashion showrunner is a very novel experience, you can wear beautiful clothes to show others, but it is also more tiring and you need to maintain a movement for a long time.
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It's a very comfortable experience because you can fiddle with all kinds of beautiful clothes every day.
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It is to arrange and adjust the clothes in the store to achieve a beautiful appearance, attract customers, make customers look comfortable after entering the store, highlight the characteristics, and new products.
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